
[Iwate Prefecture] Soft-serve ice cream from southern Iwate Prefecture where you can enjoy the flavor of local milk and sesame seeds! Why are the soft serve ice cream eaten at roadside stations so delicious?
table of contents
- 1 [Roadside Station, Nishiki-Yukako] Premium soft serve ice cream is 100% local Yuda milk! (Nishiwaga Town, Waga District: National Route 107)
- 2 [Mizusawa Roadside Station] Otani Shohei also ate it! Maybe...black sesame soft serve ice cream! (Mizusawa, Oshu City: National Route 343)
- 3 [Roadside Station Hiraizumi] A wide variety of options! We recommend Golden Sesame Milk Soft Serves and Doburoku Ice Cream! ? (Hiraizumicho, Nishiiwai District: National Route 4)
- 4 [Daito Roadside Station] Soft cream made from local milk by Fujiya Dairy Industry! (Daito, Ichinoseki City: National Route 343)
- 5 [Murone Roadside Station] Can you buy it at Karaage House? Exquisite vanilla soft! (Murone-cho, Ichinoseki City: National Route 284)
- 6 summary
The local soft serve ice cream in the roadside station in southern Iwate Prefecture is characterized by many of the "orthodox" types that compete with the delicious local milk flavor, and many of the flavors of fragrant sesame seeds.
In this article, we will introduce some of these, including five particularly popular local soft serve ice cream from roadside stations.
The prices (tax included) listed in the article are as of the end of May 2025.
Roadside Station Soft Cream Series
- Near Morioka City, Iwate Prefecture
- Northern Iwate Prefecture Edition
- Northern Sanriku Coast, Iwate Prefecture Edition
- Iwate Prefecture's southern Sanriku coast edition
[Roadside Station, Nishiki-Yukako] Premium soft serve ice cream is 100% local Yuda milk! (Nishiwaga Town, Waga District: National Route 107)

This roadside station is located on the shores of Lake Kinshuko in Town , which was created by the merger former Sawauchi Village, known for the heavy snowfall area in Iwate Prefecture former Yuda Town, famous for its

National Route 107 near the roadside station is a difficult area for transportation, and after the station opened in 2000, the station was closed due to landslides in 2015 and 2022, and every time the roadside station was forced to close.

During the 2022 disaster, National Route 107 was closed for seven months and was closed, but detours were completed with the opening of a temporary bridge across Lake Kinkiyu, and the roadside station resumed business on November 30th of the same year.
Premium soft serve ice cream made with 100% Yuda milk: 350 yen

The soft serve ice cream made from 100% Yuda milk squeezed from local beef is a classic soft serve ice cream with a rich milk flavor and a rich aftertaste.

Yuda Milk was once the third sector, which was founded to support local dairy farmers, but now it has been privatized and sells milk and Yuda yogurt nationwide.
Nishiwaga's B-grade gourmet "Biscuit Tempura"

As the name suggests, this sweet is made by fried biscuits in tempura , and is sold at the roadside station for 200 yen in packs of two.
The biscuits, which are the ingredients, are fried, and the moisture is removed and the texture is light and crispy.

The thick batter is mainly rice flour and is blended with wheat flour, and has a chewy texture like an American dog batter, making it satisfying enough even one.
The biscuits used as ingredients for tempura are said to be the "Kasanket" sold by Ito Seika in Tokyo , and are always available in supermarkets in the town.
Roadside Station Nishiki-Yuko <Information>
- Facility name: Roadside Station, Nishiki-akiko
- Location: 44-264 Suginahata, Nishiwaga-cho, Waga-gun, Iwate Prefecture
- Phone number: 0197-84-2990
- Opening hours: Shop 9:00-17:00
- Opening Hours: Restaurant 11:00-15:00 (LO14:30)
- Closed: Wednesday
- URL: Roadside Station Nishikiko Official Website
GOOGLE MAP
[Mizusawa Roadside Station] Otani Shohei also ate it! Maybe...black sesame soft serve ice cream! (Mizusawa, Oshu City: National Route 343)

River and Green Hanakai Road at the west foot of Fujibashi across the Kitakami River . It is known for its beautiful view of the Kitakami River from the restaurant on the second floor, and is bustling with many customers at lunchtime.

Incidentally, the Anezomi district of Mizusawa, where this station is located, is known as the hometown of Los Angeles Dodgers' player Otani Shohei.
Black Sesame Soft Serves: 350 yen

It is kneaded with black sesame seeds and the color is not very good, but once you lick it, the fragrant sesame flavor is strong, and you can even enjoy the aftertaste.

The texture of the slightly coarsely ground sesame seeds will become addictive, and this soft serve ice cream has a mildly sweet taste like a Japanese sweet.
A restaurant with a view of the Kitakami River and a face-opening panel of Otani Shohei

" Maezawa Beef Suiton ", has a spectacular view of the Kitakami-style river, and you can enjoy a meal while looking out over the relaxed Kitakami River.

However, the second best recommendation after soft-serve ice cream at this roadside station is the face panel of Otani Shohei, who is from his hometown and now a spa star in the American MLB.
Previously, they were wearing Angels' red uniforms, but now they have been repainted with Dodger Blue, waiting for customers to come to show their faces.
Roadside Station Mizusawa <Information>
- Facility name: Roadside Station Mizusawa
- Location: 51-3 Ishikawahara, Mizusawa Anetai-cho, Oshu City, Iwate Prefecture
- Phone number: 0197-26-3739
- Opening hours: Shop 9:00-18:00 <Closed 1/1>,
- Opening hours: Restaurant 11:00-18:00 (LO17:00)
- Closed: January 1st
- URL: Roadside Station Mizusawa Official Website (Oshu City Business Division, Production Division)
GOOGLE MAP
[Roadside Station Hiraizumi] A wide variety of options! We recommend Golden Sesame Milk Soft Serves and Doburoku Ice Cream! ? (Hiraizumicho, Nishiiwai District: National Route 4)

Located on the banks of the Kitakami River that flows through Hiraizumi, a World Heritage city, this roadside station will heal travelers who have visited this area.
The restaurant opens from 6:00am, and breakfast set meals with rice sets (800 yen) and bread sets (600 yen) are served, making it a great treat for travelers who visit early in the morning.
Gold Sesame Milk Soft: 400 yen

The flavor of the sesame paste kneaded into the milk soft serve is strong, and it is topped with fragrant gold sesame seeds.
The sweet milk soft serve is refreshing and has a good balance with the rich sesame paste, making it a flavor that can only be enjoyed here among the wide variety of soft serve ice cream.
Doburoku Ice: 400 yen

Strictly speaking, it is not a soft serve ice cream , but I would like to introduce it to you as it is rare to find a ice cream with doburoku.
It's refreshing and doesn't really taste like doburoku at first, but eventually the koji flavor comes out and the aftertaste is left like amazake.
However, the alcohol content is 0.9%, so please be careful if you are a driver who is sensitive to alcohol.

In addition to soft ice cream, there are also several types of ice cream, and gold powder is available as toppings (plus 200 yen).
Among them, the gold powder topping with black vanilla ice cream containing bamboo charcoal gives off a luxurious atmosphere with gold highlights against the black background.
"Cheese dog" and "Takoyaki skewers" are perfect for take-out

Cheese Dog (550 yen) is full of cheese inside and is recommended for cheese lovers.
The outside is covered in potatoes that are carved about 5mm, which accentuates the texture, and the dog dough has a slight sweetness, moist, chewy and fluffy.
It is also filled with plenty of ketchup beforehand, so be careful not to drip when eating in the car.

You can also eat a chewy takoyaki skewer (250 yen per bottle) by hand, but you should be careful as the sauce drips too.
Roadside Station Hiraizumi <Information>
- Facility name: Roadside Station Hiraizumi
- Location: 112-2 Hiraizumi Kararaku, Hiraizumi-cho, Nishiiwai-gun, Iwate Prefecture
- Phone number: 0191-48-4795
- Opening hours: Stores and kiosks: 9:00-18:00 (April-November), 9:00-17:00 (December-March)
- Opening Hours: Restaurant 6:00-8:30, 11:00-16:00 (LO15:30)
- Closed: No mention
- URL: Roadside Station Hiraizumi Official Website
GOOGLE MAP
【Roadside Station Daito] Soft cream made from local milk by Fujiya Dairy Industry! (Daito, Ichinoseki City: National Route 343)

Roadside Station Daito opened on April 17, 2025 as the fourth roadside station in Ichinoseki city.
Before the merger, Fujiya Dairy Industry was established in 1962 as a joint venture with Fujiya , and produces sweets made with raw milk collected from dairy farmers in Ichinoseki City and surrounding area.

Fujiya Dairy products can also be purchased at the roadside station kiosks.
Soft cream: 350 yen

The soft-serve ice cream made by Fujiya Dairy Industry, which is made by collecting milk from around Ichinoseki, has a fresh cream-like flavor compared to other milk soft drinks that have a strong milk scent.
You can also enjoy the richness of fresh cream, and it may be better to use soft, high-temperature ice cream rather than soft-serve ice cream.
"Dango in a cup" that is easy to eat

Dango in Cups (378 yen) " is popular, which is sold with two skewers in a cup, so you can enjoy eating while driving
It comes in four flavors: bean paste, mitarashi, black sesame seeds, and zunda
Roadside Station Daito <Information>
- Facility name: Roadside Station Daito
- Location: 47-1 Shibumin Nishikaze, Daito-cho, Ichinoseki City, Iwate Prefecture
- Phone number: 0191-34-7126
- Opening hours: 9:00-7:00 (April-November), 9:00-18:00 (December-March)
- Opening hours: Soft cream 10:00-17:00
- Closed: No mention
- URL: Daito Roadside Station Official Instagram
- URL: Ichinoseki City Tourism Association, General Incorporated Association
GOOGLE MAP
[Murone Roadside Station] Can you buy it at Karaage House? Exquisite vanilla soft! (Murone-cho, Ichinoseki City: National Route 284)

This road station is located on a high ground, at the foot of Mt. Murone, where you can see the scenery of the Satoyama.
The station opened in April 2018 when the Murone Bypass on National Route 284 opened, and has disaster prevention functions to become a support base for the Sanriku Coast coastal region in the event of a disaster.
Vanilla Soft: 380 yen

The vanilla softener sold at karaage retailers uses raw milk that is squeezed locally, giving it a rich, yet refreshing taste.

The texture and aroma of the chick hollowed out cookie toppings attached to the vanilla soft serves a nice change in taste.
"Murone Karaage" from Karaageya Roadside Station Murone Branch

In addition to fried chicken, you can take out fast food such as burgers at this direct store of Oyama Co., Ltd. which produces the brand chicken " Oshu Iwaidori

Murone Karaage is seasoned with soy sauce-based onion and ginger flavors, and the batter is light and crispy, and the fresh chicken is juicy.

Murone Karaage won the national championship in the "Karaage Festival No. 1 Tournament" by stores that won the gold medal at the "Karaage Grand Prix" organized by the Japan Karaage Association.
Roadside Station Murone <Information>
- Facility name: Roadside Station Murone
- Location: 131-9 Okigame Mukaiyama, Murone-cho, Ichinoseki City, Iwate Prefecture
- Phone number: 0191-34-4180
- Opening Hours: Karaageya 10:00-18:00
- Opening Hours: Ajidoro Murone (Dining Hall) 11:00-15:00 (LO14:30)
- Opening hours: Direct from 9:00 to 18:00
- Closed: Restaurants are open on Wednesdays and Thursdays, and all other days
- URL: Roadside Station Murone Official Website
GOOGLE MAP
summary
There are four road stations in Ichinoseki city in southern Iwate Prefecture, but in this article we did not introduce soft serve ice cream from "Kibane Kei" and "Kawasaki".
In fact, both stations sell software from an ice cream restaurant called "Polano" in Ichinoseki city, and we have introduced two highly original stations that you can enjoy at that location.
Polano's soft serve ice cream, ice cream and gelato are very popular locally, so be sure to try it out when you visit Ichinoseki.