The Pacific coastal region of Fukushima Prefecture, known as "Hamadori," suffered devastating damage from the tsunami, but 15 years later, considerable progress has been made in its recovery. National Route 6, which runs north-south through Hamadori, now has new...
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Have you heard of the once-popular "Tanuki Cake"? During the Showa era, when fresh cream was expensive, a "Tanuki" cake was made using sponge cake and cheap buttercream to create the body of a tanuki, topped with chocolate...
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Fukuda Pan, known nationwide as Morioka's soul food, offers approximately 50 different fillings, both sweet and savory. Ask the staff at the four directly managed Fukuda Pan stores...
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Mount Iwate (2,038m above sea level), the highest peak in Iwate Prefecture, is a symbol of the prefecture and has been selected as one of Japan's 100 most famous mountains. On its northeastern slope, there is a lava flow known as the "Yakehashiri (or Yakebashiri)"...
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What do you pay attention to when buying sweets as gifts or souvenirs? There are all kinds of sweets, from popular items to classic items that everyone knows, but sometimes...
One of the joys of roadside stations is the original soft serve ice cream made with local ingredients, but recently, an increasing number of roadside stations have started offering stylish Italian gelato. In Iwate...
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Morioka City is located in a basin surrounded by mountains on all sides, and there are many viewpoints around the city from which you can get a bird's-eye view. Among these, we will introduce observation decks and driving courses with particularly spectacular views, as well as...
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The six Tohoku prefectures are home to delicious rice, vegetables, fruit, and milk, and Yamagata Prefecture is no exception, showcasing the deliciousness of these ingredients in its roadside station original soft serve ice cream.
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Of the six Tohoku prefectures, Tohoku has the third most roadside stations, with 34 (as of June 2025), after Iwate and Fukushima. Each roadside station offers local soft serve ice cream that takes advantage of the region's unique characteristics.
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A typical summer sight in Akita is "Babahera Ice Cream," where a parasol is set up in a roadside parking space and then the baker skillfully uses a spatula underneath to create rose-shaped ice cream.
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