Tohoku Rokken Trivia Media NEFT
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Enjoy a cheap drink and snack at Sendai Station! Includes standing bars, pubs, and a station-based brewery...

JR Sendai Station's "station concourse" boasts numerous restaurants, including Sendai's famous beef tongue restaurants and sushi bars. But did you know that there are also establishments where you can stand and drink? This time...

DaiwaConsilioDaiwaConsilio2026.10.06

Who are the Four Heavenly Kings of Yokote Yakisoba? I ate the Yokote yakisoba from the four restaurants that made it to the final of the Four Heavenly Kings...

Yokote Yakisoba, a B-grade gourmet dish from Yokote City, Akita Prefecture, which gained attention after winning the B1 Grand Prix, was created as a new dish to replace Okonomiyaki, which helped alleviate the post-war food shortage. In Yokote, "...

DaiwaConsilioDaiwaConsilio2026.09.11

Rice bowl with crispy pork, onions, greens, and shredded red pickled ginger on top.

Morioka's culinary scene isn't just about its three famous noodle dishes! There are also some hidden gems, B-grade gourmet foods, that you can only find in Morioka...

When it comes to Morioka's cuisine, the three most famous noodle dishes are "Reimen" (cold noodles), "Jajamen" (noodles with garlic sauce), and "Wanko Soba" (small bowls of soba noodles served in small bowls). But did you know there are other lesser-known, casual local delicacies? Here...

DaiwaConsilioDaiwaConsilio2026.08.28

Touch-screen restaurant menu showing a BEER section with a beer image and two orange order buttons (¥190 and ¥650 tax included).

Akita Station area is a paradise for budget-friendly drinking! Here are some great budget-friendly bars near the station where you can have a satisfying time...

Recently, the area around JR Akita Station in Akita City has seen an increase in low-priced bars offering cheap drinks and snacks, making it just as lively as Kawabata, the city's busiest entertainment district. I previously visited a cheap bar in Kawabata...

DaiwaConsilioDaiwaConsilio2026.08.07

Inside the Marukan Building's main dining hall

The retro-style "Marukan Building Grand Dining Hall" is a representative gourmet spot in Hanamaki!.

Marukan Building Cafeteria in Hanamaki City, Iwate Prefecture, is a large cafeteria that retains a Showa-era retro atmosphere and offers everything you could want. Hanamaki City is also the birthplace of the poet and children's author Kenji Miyazawa, and is now adjacent to...

NEFT Editorial DepartmentNEFT Editorial Department2026.07.27

Yellow soft-serve ice cream cone held up outdoors on a sunny day, with a blurred parking lot background.

Delicious soft-serve ice cream at a roadside station in northern inland Akita! Fruit, vegetable, and egg flavors... upside down...

The northern inland region of Akita Prefecture is known for its particularly heavy snowfall in winter, but from spring to autumn, it's a pleasant area for mountain drives. Each roadside station in this region offers local specialties...

DaiwaConsilioDaiwaConsilio2026.07.16

Street view of a Japanese storefront with illuminated red lanterns and bold black signboards, bicycles parked along the curb

A comparison report of yakitori chain restaurants in Morioka's Odori area where you can enjoy a cheap drink and snack!.

Around Morioka's downtown area, "Odori," there are four yakitori restaurants belonging to national chains that offer "senbero" (drinks and snacks for around 1000 yen). I visited these four restaurants, ordered according to their common rules, and compared their cost-performance ratio...

DaiwaConsilioDaiwaConsilio2026.07.03

Cold soba noodles on a wooden mat in a lacquered tray, with green onion toppings and a side dish in bowls; glass of water nearby.

A renowned restaurant specializing in 100% buckwheat soba noodles! "Harapeko," a beloved local spot [Shiwa-cho, Shiwa-gun, Iwate Prefecture]

Located in Shiwa Town and established over 40 years ago, "Harapeko" is a popular soba restaurant known for its 100% buckwheat soba (without any binding agents) and cold soba noodles, often resulting in long lines. Many regular customers travel from Morioka to visit, and the restaurant is crowded regardless of the day of the week...

DaiwaConsilioDaiwaConsilio2026.06.30

Bowl of thick udon noodles with tempura shrimp, a lemon wedge, and chopped green onions in broth on a wooden table

"Sanuki," "Hakata," and "Inaniwa": Three must-try brand udon noodles in Morioka! [Iwate Prefecture...].

Among the various regional udon varieties found throughout Japan, there are some that are nationally famous and known as "brand udon." Examples include Sanuki udon from Kagawa Prefecture and Hakushin udon from Fukuoka Prefecture, considered the birthplace of udon in Japan...

DaiwaConsilioDaiwaConsilio2026.06.10

Vanilla soft-serve ice cream in a cup, topped with a large sheet of seaweed and a wooden spoon nearby on a wooden table.

Yuzu and amazake... Lord's Soft Serve! Top 5 Popular Soft Serve Ice Creams at Roadside Stations in the Hamadori Region! [Fukushima Prefecture]

The Pacific coastal region of Fukushima Prefecture, known as "Hamadori," suffered devastating damage from the tsunami, but 15 years later, considerable progress has been made in its recovery. National Route 6, which runs north-south through Hamadori, now has new...

DaiwaConsilioDaiwaConsilio2026.05.22

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  • [What day is it today? | Tohoku Edition] What day is October 12th?
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  • [Miyagi Prefecture] What is the "Zunda" in Zunda Mochi? Learn about its origin and deliciousness!
  • Shimizumori Nanba, a traditional vegetable from Hirosaki City
    What is "Shimizumori Nanba," a traditional vegetable from Hirosaki City? Here are some recipes and products recommended by locals...
  • Genbikei Gorge bus stop
    The "Flying Dumplings" are a specialty of Genbikei Gorge and are a delicious activity worth seeing!.
  • What is Aomori's autumn delicacy, "Kedamame"? Why is it less well-known than Dadacha beans?
  • What is the natto mochi that is so delicious that Miyagi residents mistake it for a national favorite?
  • Maruyo Suisan's "Kamome Chikuwa" is the best! Aomori residents who have tried other chikuwa...
  • Pickled herring with Japanese pepper
    [Aizu, Fukushima Prefecture] What is Aizu's local dish, "Pickled Herring with Sansho Pepper"?...
  • Scarlet Robe (Part 2)
    [Part 2] Aizu samurai cultivated apples! A new industry brought to fruition by the indomitable Aizu spirit
  • What was the "Oni Shigai Village" that actually existed during the Meiji period? Discovering the legend and true identity of the demon [Iwate Prefecture]
  • Akurigawa Incident, "The Former Nine Years' War Scroll" (Tokyo National Museum collection) Source: Wikipedia
    [Series 2: The Battle of Zenkunen and the Battle of Gosannen] The Battle of Zenkunen was a hard-fought...
  • What are the Mogami Eight Shields? [Part 1]
    [Part 1] What was the "Mogami Yatsudate," a coalition of local lords in Dewa Province? | Sengoku period...
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    Sendai Zodiac Guardian Deity Sacred Site | Tohoku Zodiac Guardian Deity Sacred Sites: Miyagi Edition
  • What is "Galaxy Gotto" designed by Leiji Matsumoto of Galaxy Express 999? [Kesennuma City, Miyagi Prefecture]
  • Bottled Don (abalone, scallop, salmon roe)
    The definitive Sanriku souvenir, "Bindon" - as delicious as it looks! [Iwate Prefecture]
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    Yamagata Kokeshi – Created by Kobayashi Soji, who trained in woodworking at Sakunami Onsen in the Sendai domain...
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    Konpira Barrel Floating Ceremony | A traditional folk event in Yamagata Prefecture to pray for protection against water-related disasters on the Mogami River
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    Did you know they have five siblings? A complete guide to Iwate's local mascot Sobatchi and his dog siblings...
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[Tamura City, Fukushima Prefecture] Abukuma Cave is one of Japan's leading limestone caves! It's a cave that has existed for 80 million years...
[Part 2] A solo day trip to Yamagata City: Sightseeing within a 2-5km radius of Yamagata Station on the Senzan Line...
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"Koriyama Black," a long-loved ramen shop in Koriyama City, one of Japan's leading ramen battlegrounds...
Naruko Kokeshi doll facial expression
Naruko Kokeshi Dolls – A traditional craft developed in Naruko Onsen, one of Miyagi Prefecture's three most famous hot springs...
A swordsmith offering a sword to the shrine (image)
[Part 2] What is the Oshu "Maikusa Blacksmith" group, one of the oldest swordsmith groups? The development of Japanese swords...
Shiogama Shrine's Hote Festival
Hote Festival | A fire prevention ritual with a history of over 300 years, held at Shiogama Shrine...
Yamagata's famous confectionery "Noshiume"
Yamagata Prefecture: Did the famous Japanese sweet "Noshiume" have its roots in a tonic?
Plaque of Karamatsu Shrine
Karamatsu Shrine | A deity protecting women's lives for matchmaking, fertility, and safe childbirth... "Karamatsu of the Borders".
[The Spread of Christianity in Tohoku: Part 2] Iwa...
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Dog siblings
Did you know they have five siblings? Sobacchi and Wankokyo, the local mascots of Iwate...
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[JR East Japan Pass Trip: Explanation ~ Preparation] Here I go! 150th Anniversary of Railway Opening...
A winter illusion woven from sweet nectar... The history and taste test review of Tamazawa Kokonoe Honpo's "Shimobashira"...
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[Yamagata Prefecture] In Yamagata, the wine kingdom of Tohoku, you can visit, experience, and sample wines...
Daimanji Temple Kokuzodo
Is the Thousand Buddhas of Kokuzoson at Daimanji Temple in Mukaiyama the origin of the name of Sendai? [Miya...
Wooden carved Usotori bird from the Uso-kae Festival
Is this year's misfortune replaced by lies? A report on the Usokae Festival at Takahata Tenmangu Shrine...
The facial expressions of Kijiyama Kokeshi dolls
Kijiyama Kokeshi – A traditional doll from Akita Prefecture, characterized by its unique, melancholic expression...
The Legend of Benbeko Taro
Myoken Shrine (Yamagata Prefecture) - home to the legend of Benbeko Taro, a fierce battle between a dog and a raccoon dog
Are there many areas in Hokkaido that have ties to Miyagi? The migration of Sendai feudal lords and Hokkaido...
The Zaimokuiwa Rocks of Obara in Shiraishi are a natural phenomenon, a spectacular spot for viewing columnar joints! [Miyagi Prefecture]
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