This site is a web media that delivers all kinds of trivia, from sightseeing and gourmet spots in the six Tohoku prefectures to local, customs, and history.
"Higashiya Main Store" is a long-established store that originated in Wankosoba! Summer-only salad soba is also popular! [Morioka City, Iwate Prefecture]
"Higashiya Main Store" is a long-established store that originated in Wankosoba! Summer-only salad soba is also popular! [Morioka City, Iwate Prefecture]
Azumaya, a long-established soba restaurant famous as the birthplace of Morioka's wanko soba, is about a 3-minute walk from Sakanamachi Shopping Arcade.
In Iwate, it has long been customary to serve soba noodles at banquets. This tradition has its roots in Morioka's wankosoba, which first appeared on the menus of soba restaurants in the 1950s
Azumaya Honten has a history of over 100 years
Three Morioka restaurants, including Azumaya, teamed up to develop a menu with the aim of revitalizing the town
Azumaya is a representative example of a long-established restaurant that first started serving wankosoba. Its history is quite old, having been established in 1907 (Meiji 40) as a branch of the famous Morioka restaurant "Oshimizu Taga."
The year after the restaurant was founded, the name was changed to "Azumaya" by taking one character from the name of the first owner, Tokichi Doi
Azumaya has now established itself as a well-established restaurant, but it has not always been smooth sailing. In the early Showa period, the restaurant was completely burned down in a fire. The restaurant overcame this crisis with the generous support of the Taga Group
A famous restaurant that continues to offer exceptional flavors
The current main store is made entirely of cypress, and was rebuilt after being completely destroyed by fire
However, wankosoba isn't the only dish loved by the people of Morioka. Katsudon is also a popular menu item. Katsudon comes with a small bowl of soba noodles. The set is also attractively priced at just 945 yen
In the summer, the limited-time menu item "Salad Soba (882 yen)" is especially popular until August
This is a summer staple that has been enjoyed by Morioka residents for over 30 years, and the soba noodles are delicious, having been thoroughly chilled in cold water
It is also effective in preventing summer fatigue as it contains plenty of vegetables such as myoga, chicken, cucumber, and radish
Higashiya＜Information＞
Name: Higashiya main store
Address: 1-8-3 Nakanohashidori, Morioka City, Iwate Prefecture, 020-0871
A web writer who loves sightseeing. He is dedicated to exploring local gourmet food. Recently, I've been researching famous Japanese sweets shops such as manju and dango. Going around the basements of department stores is my daily routine.
