Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Bar hopping around Aomori Station! A yakitori takeout shop and a standing bar where you can have a cheap drink and snack...

In addition to the "senbero" (drinking for 1000 yen) izakayas and standing bars around Aomori Station that I previously wrote about, I discovered that there are many more establishments located around the station. I visited Aomori City at the end of September 2026...

DaiwaConsilioDaiwaConsilio2026.10.23

Who are the Four Heavenly Kings of Yokote Yakisoba? I ate the Yokote yakisoba from the four restaurants that made it to the final of the Four Heavenly Kings...

Yokote Yakisoba, a B-grade gourmet dish from Yokote City, Akita Prefecture, which gained attention after winning the B1 Grand Prix, was created as a new dish to replace Okonomiyaki, which helped alleviate the post-war food shortage. In Yokote, "...

DaiwaConsilioDaiwaConsilio2026.09.11

Various types of pickled vegetables ③

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Salt Production in Various Regions of Tohoku...

Essential for pickles! Where does salt come from and how is it obtained in the Tohoku region? In the Tohoku region, the technique of pickling vegetables, a vital source of nutrition, has developed remarkably well as a way to survive the long, harsh winters...

Korok with a swordKorok with a sword2026.09.09

Various types of pickled vegetables (Part 2)

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Miyagi, Yamagata, and Fukushima

This is the second installment of our special feature on pickles from the Tohoku region, focusing on Miyagi, Yamagata, and Fukushima prefectures. Pickles are one of the dishes that clearly reflect regional characteristics, but their history isn't necessarily all from ancient times. ...

Korok with a swordKorok with a sword2026.09.08

Various types of pickled vegetables (Part 1)

[Part 1] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Aomori, Iwate, and Akita Edition

Japan is said to be one of the world's leading countries in the use of fermented foods. It's no exaggeration to say that its food culture wouldn't exist without the power of fermentation, including soy sauce and miso, which are indispensable seasonings in Japanese cuisine.

Korok with a swordKorok with a sword2026.09.07

The Sendai Date Family's "Food" Strategy ③

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | The Shogunate's...

The types of gifts and tributes presented by the Sendai Domain: It appears that the Sendai Domain, since the time of Date Masamune, had a deep understanding of and dedication to cuisine and ingredients. And this was in contrast to the central government, the shogunate...

Korok with a swordKorok with a sword2026.07.10

Ukiyo-e style Edo-period council scene on a raised platform: a man with a fan speaks to seated officials while others listen, with a castle and pine trees in the background; large white Japanese title text overlays the image.

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | Towards Arrogance...

Were the Date family's everyday meals also extravagant? In the previous section, we looked at an example of the magnificent New Year's cuisine of the Sendai Date family, but did they also enjoy extravagant meals in their daily lives? To put it simply...

Korok with a swordKorok with a sword2026.07.09

The Sendai Date Family's Food Strategy ①

[Part 1] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | New Year's Cuisine...

To begin with, the term "date" refers to something flashy, stylish, and fashionable, and idioms such as "date man," "not just for show," and "date glasses" are still commonly heard today. That...

Korok with a swordKorok with a sword2026.07.08

Shoppebodakko rice

What is Akita's specialty "Bodakko"? We'll explain why it's salty and show you how to recreate it at home

Akita's specialty, "bodakko." While many may have heard the name, surprisingly, many may not know what kind of food it is. When you actually try it, you'll be surprised by its saltiness, and it's quite unusual...

Hana OdagiriHana Odagiri2026.03.24

Warm hittsumi is delicious in Morioka's harsh winter! A simple-tasting hittsumi that will warm your body...

In the northern Tohoku region, including Morioka City in Iwate Prefecture, a cold seasonal wind called "Yamase" blows in the summer, often causing cold damage and poor rice harvests. As a result, people began to cultivate tuna as an alternative staple food to rice.

DaiwaConsilioDaiwaConsilio2026.01.26

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  • What day is it today? | Tohoku Edition What day is it on October 30th?
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  • Hechoko Dango
    What is Hechoko Dango? A detailed explanation from the meaning of the name to how to make it [Ninohe City, Iwate Prefecture]
  • Mochi Honzen 02
    [Part 2] What is "Mochi Honzen" in Ichinoseki and Hiraizumi? | Over 300 varieties! A diverse cuisine...
  • What makes Aomori scallops so delicious? Everything from when they're in season to how to eat and use them...
  • Speaking of Akita station bento, this is it! We talk about the appeal of Hanazen's chicken rice bento!
  • Craft beer
    [Craft beer in the northern Nakadori area of ​​Fukushima Prefecture] 4 different fruit beers to choose from!
  • Approach to Mount Teikyo
    Speaking of Sendai! The locals love the triangular deep-fried tofu and Mount Teikyo [Miyagi Prefecture]
  • What makes Aomori clams different? Here are some ways to enjoy them other than in miso soup
  • What is Chinese elm? A detailed explanation from how to grow it to its use in New Year's dishes [Akita Prefecture]
  • Ukiyo-e style Edo-period council scene on a raised platform: a man with a fan speaks to seated officials while others listen, with a castle and pine trees in the background; large white Japanese title text overlays the image.
    [Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | Towards Arrogance...
  • gold nugget
    Legend of the buried gold treasure of the Fujiwara clan of Oshu! What is Kinkeiyama in Hiraizumi? [Iwate Prefecture]
  • [Akita Prefecture] Kosaka Town: A town that takes you back to the Meiji era. The remains of the Kosaka Mine...
  • Kinoshita Koma
    Kinoshita Koma – One of the three major horses in Japan, originating from a wooden horse shape worn on the chest of a horse presented as a tribute...
  • Chaguchagu Umako (2025.06.14)①
    "Chagu Chagu Umako," a traditional early summer event in Iwate, is a...
  • The legendary pyramid that lies dormant in Kazuno City is called Kuromanta! [Akita Prefecture]
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  • The Three Dragon Gods of the Sanko Legend (Nansobo, Hachirotaro, and Tatsuko)
    [The Legend of the Three Lakes of Northern Tohoku: Part 1] The epic folklore that spans three prefectures...
  • Onikobe's Jigokudani Promenade! The steam and geysers are a sight straight out of hell! [Miyagi Prefecture]
  • [Part 2] A solo day trip to Yamagata City, sightseeing within a 2-5km radius of Yamagata Station on the Senzan Line [Yamagata...
  • Plaque of Karamatsu Shrine
    Karamatsu Shrine | The god who protects women's lives for matchmaking, fertility, and safe childbirth... "Karamatsu-sama of the Border" [...
  • A view of fission yeast under a fluorescence microscope. ©WAKU Co., Ltd
    Using yeast to produce components that support plants' adaptation to the environment. WAKU in Minamisoma produces glutathione...
  • Sugomen | Local ramen from the four Tohoku prefectures
    Sugomen celebrates its 25th anniversary! A taste test of local ramen from four Tohoku prefectures: Aomori, Miyagi, Yamagata, and Fukushima
Zuiganji Temple (Entrance)
Zuiganji Temple, a temple rebuilt by Date Masamune, located in Matsushima, one of Japan's Three Most Viewed Sites (Miyagi Prefecture)
Irimizu Cave
[Tamura City, Fukushima Prefecture] Irizumi Limestone Cave is a dungeon you have to crawl through on all fours! Dangerous...
Chusonji Temple information board
[JR East Japan Pass Trip: Day 2, Part 2] Intensive Exploring Hiraizumi! World Heritage Site "Chuson...
Sabako Shrine (Iizaka Onsen)
Iizaka Onsen is a famous hot spring resort loved by Matsuo Basho! Recommended public baths and inns...
Sakunami Kokeshi dolls' expressions
Sakunami Kokeshi Dolls – Developed in the Sakunami Onsen area of ​​Sendai, these dolls have a history of over 150 years...
Bottled Don (abalone, scallop, salmon roe)
The definitive Sanriku souvenir, "Bindon" - as delicious as it looks! [Iwate Prefecture]
Approach to Nihonmatsu Shrine
Nihonmatsu Shrine, the main shrine of the former Nihonmatsu domain, famous for its lantern festival (Fukushima Prefecture)
Traditional Japanese family portrait
30 Surnames with Roots in Miyagi Prefecture's Prestigious Families
Wooden carved Usotori bird from the Uso-kae Festival
Is this year's misfortune replaced by lies? A report on the Usokae Festival at Takahata Tenmangu Shrine...
Submerged forest at Lake Akiogi
The submerged forest at Akiogi Lake can only be seen from May to June! The sight of trees floating on the lake is truly magical...
Demons of the World
"Oni no Yakata" is a demon museum that brings together demons from all over the world! [Kitakami City, Iwate Prefecture]
Nakaniita Cutlery - Upcycled Knives from Automobile Scrap
Toyota Motor Corporation's innovative value creation initiative! Automotive waste materials transformed into traditional crafts...
zodiac
Tsugaru Ichidai-sama | Zodiac Guardian Deity Sacred Sites in Tohoku: Aomori Edition
red wine
[Yamagata Prefecture] In Yamagata, the wine kingdom of Tohoku, you can visit, experience, and sample wines...
Atago Shrine's temple nameplate
Atago Shrine on Mount Atago (...
[Sendai City, Miyagi Prefecture] Exploring the Sendai City History and Folklore Museum in Tsutsujigaoka Park...
The 62nd Namahage Sedo Festival
Excited to see Namahage for the first time! Report from the 62nd Namahage Sedo Festival [Autumn...
Entrance to Aoma Shrine
Aoma Shrine (Miyagi Prefecture), a shrine dedicated to the three gods of light: the moon, the stars, and the sun
Bullet holes from the Boshin War
The only remaining building that still bears traces of the Boshin War: "Kyu-Takizawa Honjin" (Fukushima Prefecture)
Family photo from the Meiji period
30 Surnames with Roots in Yamagata Prefecture's Prestigious Families
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