Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Recommended scenic driving routes in Tohoku's Rokken region! Beautiful valleys, hot springs, and the Earth's...

National Route 398 is a long national highway, approximately 282 km in length, that traverses central Tohoku, connecting Ishinomaki City in Miyagi Prefecture to Yurihonjo City in Akita Prefecture, passing through Onagawa Town and Minamisanriku Town. Of that, the section from Yuzawa City in Akita Prefecture...

DaiwaConsilioDaiwaConsilio2026.10.09

Kuroishi Yosare ③

What is "Kuroishi Yosare," one of Japan's three major street dances? We'll explain the dance types, history, and origin of the name...

The "Kuroishi Yosare" festival, a vibrant part of summer in Kuroishi City, Aomori Prefecture, is a quintessential summer tradition. Dancers, dressed in matching yukata (summer kimonos) and straw hats, parade through the city streets to the sounds of shamisen and drums.

AoiwaAoiwa2026.09.17

papier-mâché kokeshi doll

Life-sized papier-mâché kokeshi dolls parade! The annual kokeshi festival, "National Kokeshi Festival"...

The "National Kokeshi Festival" is held annually in early September at Naruko Onsen in Osaki City, Miyagi Prefecture. Traditional kokeshi dolls from all over Tohoku gather in one place, featuring demonstrations of doll making by artisans, exhibitions and sales, competitions, painting demonstrations, and more...

AoiwaAoiwa2026.09.12

Night festival with a large illuminated float featuring colorful samurai and dramatic figures against the dark sky.

Neputa festivals aren't just in Hirosaki! We'll introduce the differences and attractions of Kuroishi, Hirakawa, and other cities!

While many people associate Neputa festivals with Hirosaki, Kuroishi and Hirakawa also boast their own unique and distinctive Neputa festivals. This article will introduce the differences, charms, and timing of the Hirosaki, Kuroishi, and Hirakawa Neputa festivals...

Hana OdagiriHana Odagiri2026.07.29

Konpira barrel floating

Konpira Barrel Floating Ceremony | A traditional folk event in Yamagata Prefecture to pray for protection against water-related disasters on the Mogami River

Yamagata Prefecture has long been blessed by the Mogami River. However, nature, while providing blessings, also brings unavoidable disasters. In Yamagata Prefecture, along the Mogami River basin...

AoiwaAoiwa2026.06.13

Hinoemata Kabuki: Ehon Taikoki - Amagasaki Scene

Hinoemata Kabuki | Traditional village kabuki passed down in the secluded area of ​​Oku-Aizu [Hinoemata, Fukushima Prefecture...].

Hinoemata Village is located in the southwesternmost part of Fukushima Prefecture. It is situated in the mountainous region between Mount Hiuchigatake, Mount Aizu-Komagatake, and Mount Taishakusan, the highest peaks in the Tohoku region...

AoiwaAoiwa2026.05.16

2026.05.04 Hyakushika mass dance at Esashi Jinku Festival

Photo report of the Hyakushika Grand Dance (May 4, 2026: Esashi Jinku Festival) [Oshu City, Iwate Prefecture]

The Esashi Jinku Festival, held annually on May 3rd and 4th in Oshu City, Iwate Prefecture, will feature a grand performance of the folk art "Shishiodori" (deer dance), known as "Hyakushika Taigun" (Hundred Deer Grand Group), on May 4th, 2026, the second day of the festival.

AoiwaAoiwa2026.05.08

Aizu Higan Lion (Tenning Lion)

Aizu Higan Shishi | A folk performance from the Aizu region, danced during the spring equinox [Fukushima Prefecture]

What is Aizu Higan Shishi? Aizu Higan Shishi is a type of lion dance (sanbiki shishimai) widely distributed in eastern Japan, primarily in the Kanto region, consisting of three solo performers working together...

AoiwaAoiwa2026.04.08

Shiogama Shrine's Hote Festival

Hote Festival | A fire-prevention ritual with over 300 years of history held at Shiogama Shrine [Miyagi Prefecture...].

The Hote Matsuri (Sailor Festival) is a fire prevention ritual held annually on March 10th at Shiogama Shrine in Shiogama City, Miyagi Prefecture. Due to the vigorous movement of the portable shrine, it is considered one of Japan's "Three Great Wild Portable Shrines"...

AoiwaAoiwa2026.03.27

Dainichi Hall Bugaku | Two Dainichi Buddhas

Dainichido Bugaku, a UNESCO Intangible Cultural Heritage with a history of approximately 1,300 years | Dedication in 2026...

Located in the northeastern part of Akita Prefecture, bordering Aomori and Iwate prefectures, Ohirumemuchi Shrine is located in the Hachimantai district of Kazuno City. Every year on January 2nd, the shrine is dedicated to the important intangible cultural properties designated by the national government and UNESCO...

AoiwaAoiwa2026.02.13

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  • [What day is it today? | Tohoku Edition] What day is November 4th?
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  • Craft beer
    [Craft Beer in Miyagi Prefecture (Northern Area)] 5 Breweries with Unique Flavors!
  • New Year image
    What is Yamaichi Soy Sauce's "Akegarashi"? A special flavor that pairs well with alcohol and rice [Yamagata...
  • Okahijiki
    "Okahijiki" is a traditional vegetable originating from Nanyo City, Yamagata Prefecture, and is a nutritious land-based hijiki!
  • miso
    Exploring the culture of miso! Introducing recommended miso and local dishes [Fukushima Prefecture]
  • Inaniwa udon
    What is Inaniwa Udon, one of Japan's three great udon noodles and a specialty of Akita?
  • Hideyoshi Cloud
    [Akita Prefecture] Shimizu's people, rice, and sake king "Hideyoshi" - Becoming an adult and the taste of home
  • Craft beer
    [Craft Beer in Sendai City and Southern Miyagi Prefecture] 5 New Breweries...
  • Nameto flounder
    Celebrate the New Year with Miyagi's New Year's fish, Nametagare!
  • The Narrow Road to the Deep North 2
    [Series: Following the Narrow Road to the Deep North ②] Basho and Sora enter Miyagi Prefecture and head for Sendai, the city of trees
  • Aizu Hongo Ware: A Pottery from Aizu Loved by Many for 400 Years (Fukushima Prefecture)
  • [Aomori Prefecture] 3 Recommended Hot Springs in Aomori Prefecture Selected for Their Hidden Hot Springs, Famous Hot Springs, and Unique Spring Quality!
  • Illustration of Oishigami Pyramid
    Is there a pyramid in Aomori Prefecture? What is the Oishigami Pyramid?
  • Onikobe's Jigokudani Promenade! The steam and geysers are a sight straight out of hell! [Miyagi Prefecture]
  • Zao Takayu Kokeshi dolls' expressions
    Zao Takayu Kokeshi – Developed in Zao Onsen, drawing on the traditions of Tsuchiyu and Togatta...
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  • [Hirosaki City, Aomori Prefecture] Is Iwakiyama Shrine the most powerful power spot in Aomori? Check it out for yourself!.
  • Rakan Children's Park
    A mysterious park lined with impressive stone Buddha statues | The history of Morioka City's "Rakan Children's Park"...
  • Stone monument at Sekiunji Temple
    The Moniwa family mausoleum at Sekiunji Temple, where the bloodline of Moniwa Tsunamoto, a famous general known as one of the Three Great Commanders of the Date clan, rests [Miyagi Prefecture]
  • Dainichi Hall Bugaku | Two Dainichi Buddhas
    Dainichido Bugaku, a UNESCO Intangible Cultural Heritage with a history of approximately 1,300 years | Dedication in 2026...
  • Nakanozawa Kokeshi Doll Exhibition
    Encounter unique "Takobozu" dolls. The "Nakanosawa Kokeshi Exhibition" is being held at the Urabandai Kogen Hotel...
  • "Toshi" and "Kaishi," sake brands inspired by Date Masamune and his eldest son, Date Hidemune. © Meimon Sakai Co., Ltd
    The connection between Date Masamune and his eldest son, Hidemune, is reflected in Japanese sake. "Toshi" and "Kaishi" connect Sendai and Uwajima...
The Jigokudani (Hell Valley) walking trail in Onikobe! The rising steam and geysers create a truly hellish scene! ...
Portrait of Date Harumune, owned by Sendai City Museum
The grave of Date Harumune and his statue at Hoshoji Temple in Fukushima City [Fukushima Prefecture]
Sakaida watershed
To the Sea of ​​Japan? To the Pacific Ocean? The "Sakai-da" water divergence point of the Ou Mountains, visible in the lowlands...
A winter illusion woven from sweet nectar... The history and taste test review of Tamazawa Kokonoe Honpo's "Shimobashira"...
Shiogama Shrine's Hote Festival
Hote Festival | A fire prevention ritual with a history of over 300 years, held at Shiogama Shrine...
Yamagata's famous confectionery "Noshiume"
Yamagata Prefecture: Did the famous Japanese sweet "Noshiume" have its roots in a tonic?
Naruko Kokeshi doll facial expression
Naruko Kokeshi Dolls – A traditional craft developed in Naruko Onsen, one of Miyagi Prefecture's three most famous hot springs...
Shiratori Iwaki Monument
Kattamine Shrine in Zao Town, the center of "swan worship" in the southern part of the prefecture...
Miyagi's local natto
From north to south! 7 local natto varieties from Miyagi Prefecture that you can buy at supermarkets! [Miyagi Prefecture]
The Hashino Iron Mine, a World Heritage Site in Kamaishi City, Iwate Prefecture, symbolizes Japan's Meiji era industrial revolution.
Konpira barrel floating
Konpira Barrel Floating Ceremony | A traditional folk event praying for protection against water-related disasters on the Mogami River [Mountain...
[Hirosaki City, Aomori Prefecture] Is Iwakiyama Shrine the most powerful power spot in Aomori?.
The zodiac sign for 2023 is the rabbit. What is the zodiac belief unique to Sendai, the "Ka-tai-shin"? [Miya...
Hinoemata Kabuki: Ehon Taikoki - Amagasaki Scene
Hinoemata Kabuki | Traditional village kabuki passed down in the secluded area of ​​Oku-Aizu [Fukushima...
Special Junmai sake "Kawaguchi Natto"
Sake with a natto label, which is supposed to be taboo for sake breweries? A collaborative product from companies in the same region...
Aomori Gyosai Center is the originator of Aomori's famous Nokkedon! Let's head out into the vast ocean of ingredients!
deer dance
Date and Nanbu folk performing art "Shishiodori" | Sasara Hall closure project on-site report [...
Dance of Ennen "Young Woman and Priest"
What is Ennen, a precious performing art that only a few remain today? | Ennen at Motsuji Temple...
Statue of Kimiyuki Sanada Yukimura
Three historical sites connected to the Date clan's vanguard, "Oni Kojuro," Katakura Shigenaga, and Sanada Yukimura...
Autumn is the season for art! Introducing 7 recommended art galleries and museums in Miyagi Prefecture!
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