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[Aomori] What is Hokaiori? Tsugaru's Obon customs are colorful and unique

When people think of Obon, they probably imagine quietly visiting the graves of their ancestors to welcome them back. However, in Tsugaru, people also eat in front of the graves and greet their ancestors with colorful Obon decorations...

Hana OdagiriHana Odagiri2025.09.02

[Aomori Nebuta and Hirosaki Neputa] A look back at the aftermath of Aomori's four major summer festivals [Sansha Taisai and Tate...

Aomori Nebuta, Hirosaki Neputa, Sansha Festival, and Tachineputa color the short summer in Aomori Prefecture. These four major summer festivals attract many visitors during their periods, but what happens after the festivals are over?.

Hana OdagiriHana Odagiri2025.08.22

Obon in Shimokita, Aomori is spectacular! Is it true that people welcome their ancestors with fireworks at their graves?

When we think of Obon, many people imagine people lighting mukaebi (fires to welcome the dead) and quietly welcoming their ancestors. However, in the Shimokita region of Aomori, Obon is celebrated with a unique custom. "We don't do that here...".

Hana OdagiriHana Odagiri2025.08.15

Obon in southern Aomori is a little different! Summer scenery decorated with backrests and 48 lanterns

Aomori Prefecture is divided into three regions: Tsugaru, Shimokita, and Nanbu. Of these, the Nanbu region has long been bustling with people and goods traveling between the port and mountain villages, and the cultures of Iwate and Shimokita have naturally intermingled...

Hana OdagiriHana Odagiri2025.08.14

2025.07.22 Aizu-Tajima Gion Festival_Japan's No. 1 Bridal Procession

[Photo Report of Aizu-Tajima Gion Festival: Part 2] The Shichi-no-Mori procession, also known as the longest bridal procession in Japan...

Minamiaizu Town is located in the southwest of Fukushima Prefecture, a little south of Tochigi Prefecture. This area, also known as "Oku-Aizu," is home to the annual Gion Festival, one of Japan's three major festivals.

AoiwaAoiwa2025.07.31

2025.07.22 Aizu-Tajima Gion Festival_00

Aizu-Tajima Gion Festival Photo Report: Part 1 - Yatai songs performed at the large floats during the evening festival...

Minamiaizu Town is located in the southwest of Fukushima Prefecture, a little south of Tochigi Prefecture. This area, also known as "Oku-Aizu," is home to the annual Gion Festival, one of Japan's three major festivals.

AoiwaAoiwa2025.07.31

Three UNESCO cultural heritage sites: "Dainichido Bugaku," "Hanawa Bayashi," and "Kemonai Bon Odori"...

Kazuno City, Akita Prefecture, is located in the northeastern part of Akita Prefecture and was once the home of the towns of Hanawa, Osarizawa, Towada, and Hachimantai.

NORIJUNNORIJUN2025.07.30

Tohoku Summer Festivals

Summer isn't just about the six major festivals! Five spectacular summer festivals across Tohoku!

Tohoku has many more spectacular summer festivals that rival the six major festivals! Festivals packed with the charm of each region will make the Tohoku summer even more exciting! Hachinohe Sansha Festival (Aomori Prefecture)...

NEFT Editorial DepartmentNEFT Editorial Department2025.07.11

The Six Great Summer Festivals of Tohoku

Information on the 2025 edition of the "Tohoku Six Major Festivals" that will brighten up the Tohoku summer!

Summer in Tohoku is all about festivals! Here's a roundup of the 2025 dates for the "Six Major Tohoku Festivals," major events that bring local traditions to life and are enjoyed by both locals and tourists.

NEFT Editorial DepartmentNEFT Editorial Department2025.07.08

Chaguchagu Umako (2025.06.14)①

"Chagu Chagu Umako," a traditional early summer event in Iwate, is a...

Every June, a festival that can be considered a symbol of early summer in Iwate Prefecture is held in Takizawa City and Morioka City. The name of this festival, sometimes called "Japan's cutest festival" in some areas, is "Ch...

AoiwaAoiwa2025.06.30

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  • Heart-warming! Experience the wonder of Japanese food with Aizu's local cuisine! [Fukushima Prefecture]
  • What are Iizaka Onsen's famous "radium eggs"? Don't underestimate them as just hot spring eggs [Fukuoka].
  • New Year's cuisine
    New Year's Cuisine in the Tohoku Region | Preserved Foods for Festivities Developed by Heavy Snowfall
  • [Akita Prefecture] A recipe for the traditional dish "Iburi-gakko" is trending? Delicious food...
  • Niboshi and Neapolitan!? A review of the addictive Niboritan [Aomori Prefecture]
  • [Fukushima Prefecture] What is Aizu's New Year's dish "Kozuyu"? A local flavor born from the spirit of hospitality
  • Craft beer
    [Craft Beer in Aizu and Southern Fukushima Prefecture] 4 Selections from Long-Established to New Breweries!
  • The scent of bamboo brings back memories! "Sasa Dango," a retro Japanese sweet from Inawashiro Town (Fukushima Prefecture)
  • Hamayuri
    The legend of the once-existent express train "Rikuchu" and its extremely complicated operation...
  • Mogami safflower
    "Mogami Safflower" certified as a Japanese Heritage and Japanese Agricultural Heritage [Yamagata Prefecture]
  • Ani Mine
    Ani Mine (Kitaakita City, Akita Prefecture), which was said to be the best in Japan during the Edo period and supported the Kubota Domain
  • The facial expressions of Nanbu Kokeshi dolls
    Nanbu Kokeshi – A unique, traditional kokeshi doll characterized by its achromatic nature [Iwate Prefecture]
  • Katakura family mausoleum
    Four historic sites related to Katakura Kagetsuna, a famous vassal of Date Masamune, and the Katakura family [Miyagi Prefecture]
  • Date Masamune Ash Tomb
    Date Masamune's ash mound and Daiganji Temple, which guards his grave | The unique funeral rituals of the Date clan [...
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  • Plaque of Karamatsu Shrine
    Karamatsu Shrine | The god who protects women's lives for matchmaking, fertility, and safe childbirth... "Karamatsu-sama of the Border" [...
  • Nakaniita Cutlery - Upcycled Knives from Automobile Scrap
    Toyota Motor Corporation is working to create new value! Automobile scrap wood is being transformed into traditional crafts...
  • Whisky Collection Koriyama
    A report on the first whisky event in Tohoku, "Whiskey Collection Koriyama"...
  • Mitsuishi Shrine
    A rock with a demon's hand in it? Mitsuishi Shrine, where Iwate's roots are woven. (Iwate Prefecture)
  • Iwatani Juhachiya Kannon, a folk deity's altar, "Onakama" (Collection of Nakayama Town Historical and Folk Museum)
    The spirit medium "Onakama" and her head temple "Iwatani Juhachiya Kannon-do" in Yamagata Prefecture
  • The Five Hundred Arhats of Tono City
    What are the Five Hundred Arhats of Tono? A group of stone Buddha statues in Tono, Iwate Prefecture, created as a memorial for the victims of the Hōreki famine...
Image of a cave lion that was at Shiriyazaki
Were ancient lion species found in Aomori Prefecture? Shocking research findings to be released in January 2026...
The Tozawa clan, who first owned Kakunodate in Senboku, rose to become the lord of the Shinjo Domain...
Ogatsu Hoin Kagura (Ishinomaki City, Miyagi Prefecture) - Rekimin Autumn Festival 2025
Sendai City Museum of History and Folklore | Rekimin Autumn Festival 2025 Photo Report (2025....
[Tohoku] Strange festivals in Tohoku!? Introducing 6 festivals that will surprise people from other prefectures
Zashiki-warashi
Is it lucky to see one? We uncover the truth behind the "Zashiki Warashi" legends of Kindaichi Onsen...
Yawatauma IC
Hachimanuma – One of Japan's three great horses, a lucky charm passed down in the southern horse breeding areas...
Kashima-sama in Suehirocho
A giant doll Jizo statue is enshrined within the grounds! Iwasaki Hachiman Shrine in Yuzawa City (Akita Prefecture)
Iwatani Juhachiya Kannon, a folk deity's altar, "Onakama" (Collection of Nakayama Town Historical and Folk Museum)
The spirit medium "Onakama" and her head temple "Iwatani Juhachiya" in Yamagata Prefecture...
Shiroishi Castle and stone monument
Miyagi Prefecture also has a castle with a castle tower! The castle of Katakura Kagetsuna, a senior retainer of the Date clan, is called "Shira...
The Ancient Emishi Hero Aterui and the 38-Year Tohoku War [Part 2] | Did Aterui End His Life in Present-Day Osaka Prefecture?
The ancient Emishi hero Aterui and the 38-year war in Tohoku? [Part 2] | Aterui.
Tiles in the arcade in front of Sendai station reveal remains of a waterway from the Edo period? Buratamori...
Tsuruga Castle at night
[Fukushima Prefecture] The history of Tsuruga Castle, the site of a tragic end of the Edo period
Obon in southern Aomori is a little different! Summer scenery decorated with backrests and 48 lanterns
Sanriku International Arts Festival 2024
Sanriku International Arts Festival 2024 | An event bringing together local performing arts from the Sanriku region...
What is Shirakawa like? A miscellaneous guide to the area, including its history, tourist spots, and local specialties...
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