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Street view of a Japanese storefront with illuminated red lanterns and bold black signboards, bicycles parked along the curb

A comparison report of yakitori chain restaurants in Morioka's Odori area where you can enjoy a cheap drink and snack!.

Around Morioka's downtown area, "Odori," there are four yakitori restaurants belonging to national chains that offer "senbero" (drinks and snacks for around 1000 yen). I visited these four restaurants, ordered according to their common rules, and compared their cost-performance ratio...

DaiwaConsilioDaiwaConsilio2026.07.03

Visiting sake breweries across the six Tohoku prefectures! Exploring sake brewing that blends tradition and innovation in Shiwa Town, the birthplace of Nanbu Toji (sake brewers)...

Shiwa Town, considered the birthplace of Nanbu Toji (sake brewing masters), has a population of about 33,000, but it boasts five small sake breweries that produce delicious sake. One of them, "Shiwa Sake Brewery," is featured in a separate brewery tour report...

DaiwaConsilioDaiwaConsilio2026.04.30

Hiroki from Shiwa Sake Brewery

Visiting sake breweries in the six Tohoku prefectures! "Hiroki," a sake enjoyed by many people, originating from the Nanbu Toji (master brewers)...

Shiwa Town, known as the birthplace of Nanbu Toji (sake brewers), currently has five sake breweries. One of them, Shiwa Sake Brewery, founded in 1903 (Meiji 36), was formerly known as "Hirota Sake Brewery," named after its founder...

DaiwaConsilioDaiwaConsilio2026.04.16

Visiting sake breweries in six Tohoku prefectures! Bringing smiles and flowers to Japan: "Sakuragao Sake Brewery" [Mori, Iwate Prefecture].

Sakuragao Sake Brewery is located along the Yanagawa River at the foot of Mount Tatara, heading east from the center of Morioka City on National Route 106. The brewery is known for its traditional sake brewing techniques used by the Nanbu Toji master brewers...

DaiwaConsilioDaiwaConsilio2026.03.12

Visiting sake breweries in six Tohoku prefectures! "Asa-Kai" - Opening up time and opening hearts [Morioka City, Iwate Prefecture]

Asabiraki has been brewing sake in Nataya-cho, Morioka City for 155 years. Using Daiji-shimizu, one of the "100 Best Waters of the Heisei Era," which springs from within the premises, as brewing water, the sake is brewed under the renowned Nanbu Toji...

DaiwaConsilioDaiwaConsilio2026.03.06

The cute and delicious "Tanuki-san" from "Shitaameya" with Italian food, local sake, and rock...

Have you heard of the once-popular "Tanuki Cake"? During the Showa era, when fresh cream was expensive, a "Tanuki" cake was made using sponge cake and cheap buttercream to create the body of a tanuki, topped with chocolate...

DaiwaConsilioDaiwaConsilio2026.03.02

Refreshing taste created by fresh hops! Hop Japan's 3 craft beers...

This unique flavor is made with fresh hops grown in-house. This time, we'll be introducing craft beer from Hop Japan Co., Ltd., headquartered in Tamura City, Fukushima Prefecture. We'll be comparing three varieties and providing a review...

Haruka HashimotoHaruka Hashimoto2026.02.20

Spreading the appeal of fruit! Fukushima Ouse Winery, working hand in hand with local farmers...

Aiming to promote agriculture in the region, they are constantly challenging themselves to achieve this. Fukushima Ouse Winery in Koriyama City, Fukushima Prefecture, has as its mission to promote agriculture in Fukushima Prefecture, and is working to develop new and delicious wines...

Haruka HashimotoHaruka Hashimoto2026.02.09

Morioka Liquor Stores: Enjoying a Kakuuchi Drink! 2026 Edition [Morioka City, Iwate Prefecture]

In the past, when sake was sold by weight at liquor stores, there was a system where you could drink the sake you purchased directly in the store, along with snacks such as canned goods sold in the store.

DaiwaConsilioDaiwaConsilio2026.02.05

Enjoy these 3 deliciously flavorful local sakes with your hotpot! [Fukushima Prefecture]

As the weather gets colder, it's time for delicious hotpots. Enjoy a sip of local sake while munching on a simmering hotpot! For those of you who want to enjoy that, we've selected three delicious local sakes from Fukushima.

Haruka HashimotoHaruka Hashimoto2025.12.15

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  • "Strait Salmon Boiled in Water" from the Tsugaru Strait is a premium gourmet canned food [Mutsu City, Aomori Prefecture]
  • Nameto flounder
    Celebrate the New Year with Miyagi's New Year's fish, Nametagare!
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    What is "Shimizumori Nanba," a traditional vegetable from Hirosaki City? Here are some recipes and products recommended by locals...
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    "Zunda mochi" that lasts for a long time at room temperature, available at Sendai Station, is the perfect souvenir! [Miya...
  • What is "Hachinohe Maeoki Saba"? Introducing the best cooking methods and when it's in season [Aomori Prefecture]
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  • Locals share the appeal of Aomori's all-purpose seasoning, "Stamina Gentare," and their recipe variations...
  • The history of Odate, which played an important role as a feudal domain border during the Meiji Restoration (Akita Prefecture)
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    [Part 1] Who is the Oshu "Maikusa Blacksmith"? What was their influence on the development of the Japanese sword?.
  • Statue of Masayuki Hoshina
    The origin of the name was the Shogun's "infidelity"!? Hoshina Masayuki (Fukushima Prefecture), praised as a wise ruler
  • Iwatani Juhachiya Kannon, a folk deity's altar, "Onakama" (Collection of Nakayama Town Historical and Folk Museum)
    The spirit medium "Onakama" and her head temple "Iwatani Juhachiya Kannon-do" in Yamagata Prefecture
  • A panoramic view of the Oyasukyo Great Fountain
    Oyasukyo Great Fountain | The sight of steam spewing out from everywhere is like something out of a movie!.
  • [The Spread of Christianity in Tohoku: Part 1] Northern Miyagi Prefecture, the Home of Hidden Christians...
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    The spirit medium "Onakama" and her head temple "Iwatani Juhachiya Kannon-do" in Yamagata Prefecture
  • Street view of a Japanese storefront with illuminated red lanterns and bold black signboards, bicycles parked along the curb
    A comparison report of yakitori chain restaurants in Morioka's Odori area where you can enjoy a cheap drink and snack!.
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The gorgeous Noheji Gion Festival and Noheji, a port of call for Kitamaebune ships (Aomori Prefecture)
The Legend of Hachirotaro
What is the legend of Hachirotaro? Introducing three stories that even locals don't know much about...
Bullet holes from the Boshin War
The only remaining building that still bears traces of the Boshin War: "Kyu-Takizawa Honjin" (Fukushima Prefecture)
Torii gate of Kanayama Shrine
Kanayama Shrine [Akita Prefecture]: A shrine dedicated to the prosperity of the Innai Silver Mine...
Pilgrimage to the 33 Kannon Temples in Minamiaizu. The "Gokurairi Thirty Kannon Temples"...
Giant Akita dog at Akita Station
[JR East Japan Pass Trip: Day 1, Part 2] First Day Accommodation: A Stroll Through Akita City and Tasty Food.
The Rokugo Ka...
The Mogami family crest at the entrance to Kozenji Temple
Kozen, the family temple of Mogami Yoshimitsu, who established the largest territory of the Mogami clan with 570,000 koku of land in Dewa, is located here.
What is the Kitamuki Kannon statue? – A "hidden Christian" statue in Ogatsu, Akita...
[Series 2: The Battle of Zenkunen and the Battle of Gosannen] The Battle of Zenkunen was fought again after a truce...
Maikusa blacksmiths traveling to various places (image)
[Part 2] Who is the Oshu "Maikusa Blacksmith"? The development of the Japanese sword...
2026.05.04 Hyakushika mass dance at Esashi Jinku Festival
Photo report of the Hyakushika Grand Dance (2026.05.04: Esashi Jinku Festival) [Iwate...].
[Recommended Autumn Festivals: Aomori Edition] Introducing Aomori's autumn festivals and local cuisine!
[Iwate Prefecture] Enjoy the charm of Nanbu ironware and gourmet food made with it...
Introducing Oni Shrine in Hirosaki City, Aomori Prefecture! What is the legend of the "oni without horns" passed down in Onizawa?
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