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Local stories from Tohoku

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Hanamaki's proud two-sword hero, Shohei Otani! A tour of the city's colorful monuments and manholes

Hanamaki City and Oshu City in Iwate Prefecture are towns associated with Shohei Ohtani, the two-way hero who is active on the world stage. While seeing Ohtani on television and in the newspapers may seem like a distant figure, a visit to his hometown reveals...

RyokoRyoko2025.09.03

Akita specialty Babahera ice cream

Have you heard of Babahera Ice Cream, a summer staple in Akita? A cute, retro, and handmade treat...

Have you ever seen pink and yellow ice cream presented like a rose and handed to you? This is Babahera Ice Cream, a summer specialty of Akita Prefecture. The ingredients...

NEFT Editorial DepartmentNEFT Editorial Department2025.08.09

Matsushima

Appearing in episode 2 of the anime "That's Journey"! How to get to Matsushima, one of Japan's Three Most Viewed Places...

A TV anime called "That's Journey" was broadcast from April to June 2025. The main character, Chika Suzugamori, an aspiring manga artist, is...

Yuto OnoYuto Ono2025.08.05

Port Family Portrait

30 Surnames with Roots in Aomori Prefecture's Prestigious Families

Every place across Japan, there are prestigious and famous families who are rumored to be so-called "local famous people." Even if you say, "We are a very ordinary family," if you trace our ancestors carefully, it's actually a history...

AoiwaAoiwa2025.08.04

Everyone knows "that nursery rhyme" was born in Fukushima! It was put into the lyrics and composition...

"Japanese nursery rhymes" are sung in various places, such as music classes and at home. Even as an adult, many people will humm the scenery of their hometown, and hear it reminds them of a page of childhood memories...

Motoharu KahashiMotoharu Kahashi2025.07.23

Family portraits from the early Meiji period

30 surnames with roots in prestigious and prestigious families in Akita Prefecture

Every place across Japan, there are prestigious and famous families who are rumored to be so-called "local famous people." Even if you say, "We are a very ordinary family," if you trace our ancestors carefully, it's actually a history...

AoiwaAoiwa2025.07.03

Family photos from the Meiji era

30 surnames with roots in prestigious and prestigious families in Yamagata Prefecture

Every place across Japan, there are prestigious and famous families who are rumored to be so-called "local famous people." Even if you say, "We are a very ordinary family," if you trace our ancestors carefully, it's actually a history...

AoiwaAoiwa2025.06.27

The endings of Aomori Tsugaru dialect are interesting! Explaining the habits and meanings of dialects that locals often use...

Many people may be thinking, "I don't understand what Tsugaru dialect is saying!" However, if you listen a little, you will see Tsugaru dialect, which is filled with fun and kindness at the end of the sentence...

Hana OdagiriHana Odagiri2025.06.10

Appears in the first episode of the anime "Zatsu Tabi - That's Journey"! Going to Aizuwakamatsu city...

A TV anime called "Zatsu Tabi - That's Journey" has been airing since April 2025. The protagonist, who is an aspiring manga artist, takes a random journey (a crude journey)...

Yuto OnoYuto Ono2025.05.16

Moko

If you cry, a "mokko" comes! ? We've tried to follow the mystery of the trauma of children in Tsugaru...

"If you cry, a mokko will come from the mountains." This phrase has been used for a long time, mainly in the Tsugaru region of Aomori Prefecture, and is said to be a "training phrase" to stop children from crying, and is still Aomori...

AoiwaAoiwa2025.05.13

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