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Local stories from Tohoku

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What kind of bird is the Narcissus flycatcher? Where did this wild bird become the prefecture's official mascot?.

Each prefecture has a designated mascot, such as a flower or animal, that symbolizes the prefecture. The bird of Fukushima Prefecture is the Narcissus flycatcher. However, just hearing the name...

Haruka HashimotoHaruka Hashimoto2025.03.31

Tsugaru dialect

Does Tsugaru Dialect Have a Lot of Onomatopoeia? Introducing Commonly Used Onomatopoeia [Aomori Prefecture]

When you use Tsugaru dialect on a daily basis, you'll notice a surprising number of onomatopoeias that aren't found in standard Japanese. The abundance of onomatopoeia adds richer nuance to conversations and helps convey them intuitively.

Hana OdagiriHana Odagiri2025.03.12

This is a bit of a sudden question. Hong Kong fried noodles are delicious, right? They're the same all over the country...

I've loved instant noodles, "Hong Kong Yakisoba," since I was a child. As an adult, I could easily purchase them at supermarkets in Miyagi Prefecture, so when I was living alone...

Editorial staffEditorial staff2025.02.07

Expanded Polo Chocolat packaging

Polo Chocolat is hot! Introducing where to buy it, the varieties, and variations [Aomori Prefecture]

Have you heard of the sweet "Polo Chocolat" that has been trending on social media in recent years? Its rich chocolate flavor and moist texture have captivated many people...

Hana OdagiriHana Odagiri2024.09.05

Is shiso-wrapped apricot only found in Aomori and Akita prefectures? Here's how to make it and some recipe variations

"Shiso-wrapped apricots" have been on the dinner table since I was a child. However, as soon as I left the Tohoku region, the opportunities to encounter them decreased. After some research, I discovered that shiso-wrapped apricots originated in Aomori...

Hana OdagiriHana Odagiri2024.09.04

[Recommended Autumn Festivals: Miyagi] The majesty of the Date clan and music filling the streets

Miyagi Prefecture's major autumn festivals include the annual festival of Osaki Hachimangu Shrine, the main shrine of the Sendai domain, which had a fiefdom of 620,000 koku. Other famous festivals include the festival of Masamune Date of Mt. Iwate, where the domain's founder, Masamune Date, had his base before founding Sendai.

DaiwaConsilioDaiwaConsilio2024.08.27

[Recommended Autumn Festivals: Akita Edition] 3 Historic and Traditional Autumn Festivals in Akita

When you think of festivals in Akita, you probably think of summer festivals held in July and August, such as the Akita Kanto Festival, but there are also many fascinating autumn festivals held throughout the prefecture. In this article...

DaiwaConsilioDaiwaConsilio2024.08.16

Dog siblings

Did you know they have five siblings? A complete guide to Iwate's local mascot Sobatchi and his dog siblings...

Sobatchi, the local mascot, was created in 2009 as a PR character for the "Iwate-Hiraizumi Tourism Campaign" and was officially recognized as the image character for Iwate Prefecture in 2010.

AoiwaAoiwa2024.08.02

[Morioka City, Iwate Prefecture] "Monaka" opens in Sakanamachi, right in the heart of Morioka...

Let's go up to the second and third floors of Monaca! To get to the second floor, you need to go through the stairs and escalator just inside the Red Brick Entrance on the north side of the building, and then there are two access points that lead to the underground parking lot...

DaiwaConsilioDaiwaConsilio2024.07.30

"Monaka" opens in Sakanamachi, the heart of Morioka! Introducing a store that brings together Morioka's cuisine!.

Monaka, a commercial complex that opened at the entrance to Sakanamachi Arcade in Morioka City on July 11, 2024, has been a huge success, attracting many customers from inside and outside the city every day.

DaiwaConsilioDaiwaConsilio2024.07.30

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  • Chocolate-flavored sweets from Fukushima Prefecture! Limited-edition flavors of famous sweets?
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The gorgeous Noheji Gion Festival and Noheji, a port of call for Kitamaebune ships (Aomori Prefecture)
Kasedori (Kaminoyama City, Yamagata Prefecture)
The "Kase-dori," a divine incarnation wearing a straw cloak, shouts "Kakkakka!"...
[Hanamaki City, Iwate Prefecture] 1.4m deep! Japan's longest standing bath. A nostalgic wooden...
Reimei-sui water at Wakakusa Inari Shrine
The legendary silent film "Reimei no Sato" - a lost land film made in 1925...
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[Aomori Prefecture] Learn about legends surrounding heavy snowfall while facing nature...
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Entrance to Aoma Shrine
Aoma Shrine (Miyagi Prefecture), a shrine dedicated to the three gods of light: the moon, the stars, and the sun
The mysterious stone depicted in the Tono Monogatari by yanagita kunio...
Moko
If you cry, "Mocco" will come!? Investigating the mystery of trauma among children in Tsugaru...
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