Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Touch-screen restaurant menu showing a BEER section with a beer image and two orange order buttons (¥190 and ¥650 tax included).

Akita Station area is a paradise for budget-friendly drinking! Here are some great budget-friendly bars near the station where you can have a satisfying time...

Recently, the area around JR Akita Station in Akita City has seen an increase in low-priced bars offering cheap drinks and snacks, making it just as lively as Kawabata, the city's busiest entertainment district. I previously visited a cheap bar in Kawabata...

DaiwaConsilioDaiwaConsilio2026.08.07

Inside the Marukan Building's main dining hall

The retro-style "Marukan Building Grand Dining Hall" is a representative gourmet spot in Hanamaki!.

Marukan Building Cafeteria in Hanamaki City, Iwate Prefecture, is a large cafeteria that retains a Showa-era retro atmosphere and offers everything you could want. Hanamaki City is also the birthplace of the poet and children's author Kenji Miyazawa, and is now adjacent to...

NEFT Editorial DepartmentNEFT Editorial Department2026.07.27

Yellow soft-serve ice cream cone held up outdoors on a sunny day, with a blurred parking lot background.

Delicious soft-serve ice cream at a roadside station in northern inland Akita! Fruit, vegetable, and egg flavors... upside down...

The northern inland region of Akita Prefecture is known for its particularly heavy snowfall in winter, but from spring to autumn, it's a pleasant area for mountain drives. Each roadside station in this region offers local specialties...

DaiwaConsilioDaiwaConsilio2026.07.16

The Sendai Date Family's "Food" Strategy ③

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | The Shogunate's...

The types of gifts and tributes presented by the Sendai Domain: It appears that the Sendai Domain, since the time of Date Masamune, had a deep understanding of and dedication to cuisine and ingredients. And this was in contrast to the central government, the shogunate...

Korok with a swordKorok with a sword2026.07.10

Ukiyo-e style Edo-period council scene on a raised platform: a man with a fan speaks to seated officials while others listen, with a castle and pine trees in the background; large white Japanese title text overlays the image.

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | Towards Arrogance...

Were the Date family's everyday meals also extravagant? In the previous section, we looked at an example of the magnificent New Year's cuisine of the Sendai Date family, but did they also enjoy extravagant meals in their daily lives? To put it simply...

Korok with a swordKorok with a sword2026.07.09

The Sendai Date Family's Food Strategy ①

[Part 1] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | New Year's Cuisine...

To begin with, the term "date" refers to something flashy, stylish, and fashionable, and idioms such as "date man," "not just for show," and "date glasses" are still commonly heard today. That...

Korok with a swordKorok with a sword2026.07.08

Street view of a Japanese storefront with illuminated red lanterns and bold black signboards, bicycles parked along the curb

A comparison report of yakitori chain restaurants in Morioka's Odori area where you can enjoy a cheap drink and snack!.

Around Morioka's downtown area, "Odori," there are four yakitori restaurants belonging to national chains that offer "senbero" (drinks and snacks for around 1000 yen). I visited these four restaurants, ordered according to their common rules, and compared their cost-performance ratio...

DaiwaConsilioDaiwaConsilio2026.07.03

Cold soba noodles on a wooden mat in a lacquered tray, with green onion toppings and a side dish in bowls; glass of water nearby.

A renowned restaurant specializing in 100% buckwheat soba noodles! "Harapeko," a beloved local spot [Shiwa-cho, Shiwa-gun, Iwate Prefecture]

Located in Shiwa Town and established over 40 years ago, "Harapeko" is a popular soba restaurant known for its 100% buckwheat soba (without any binding agents) and cold soba noodles, often resulting in long lines. Many regular customers travel from Morioka to visit, and the restaurant is crowded regardless of the day of the week...

DaiwaConsilioDaiwaConsilio2026.06.30

Bowl of thick udon noodles with tempura shrimp, a lemon wedge, and chopped green onions in broth on a wooden table

"Sanuki," "Hakata," and "Inaniwa": Three must-try brand udon noodles in Morioka! [Iwate Prefecture...].

Among the various regional udon varieties found throughout Japan, there are some that are nationally famous and known as "brand udon." Examples include Sanuki udon from Kagawa Prefecture and Hakushin udon from Fukuoka Prefecture, considered the birthplace of udon in Japan...

DaiwaConsilioDaiwaConsilio2026.06.10

Three beloved local "onigiri (rice ball) specialty shops"! Perfect for weekday lunches and leisure activities...

Where there's delicious rice, there's bound to be delicious onigiri (rice balls). In Koriyama City, central Fukushima Prefecture, a major rice-producing region, there are many unique onigiri specialty shops. Freshly cooked rice...

Haruka HashimotoHaruka Hashimoto2026.06.05

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  • Grilled scallops
    [Aomori Prefecture] Enjoy the taste of Mutsu Bay scallops in local cuisine!
  • What is the B-grade gourmet dish "Namie Yakisoba"? A powerful local flavor [Fukushima Prefecture]
  • Mochi Honzen 03
    [Part 2] What is Mochi Honzen in Ichinoseki and Hiraizumi? | Other Honzen dishes and Mochi Honzen...
  • Inside the Marukan Building's main dining hall
    The retro-style "Marukan Building Grand Dining Hall" is a representative gourmet spot in Hanamaki!.
  • miso
    [Akita Prefecture] The history and delicious secret of "Akita Miso" from the rice-producing region of Akita
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    Come to Iwaki and eat swordfish! Unique menu items are constantly being added!.
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  • [Miyagi Prefecture] Naruko Onsen, visited by Minamoto no Yoshitsune and Matsuo Basho, is a hot spring that has been flowing for 1,000 years...
  • Kitamaebune Ships at Hiyoriyama Park
    The emergence of a wealthy merchant with even greater financial resources than the feudal lord? The port of Sakata, prosperous due to Kitamae-bune (Kitamaebune) [Yamagata Prefecture]
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  • Kokusekiji Somin Festival, one of Japan's three most unusual festivals, lasts from late into the night until the morning (Iwate Prefecture)
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    Kasha Cat | A legend of a shape-shifting cat and a yokai kokeshi doll from Mishima Town, Oku-Aizu [Fukushima Prefecture]
  • A panoramic view of the Oyasukyo Great Fountain
    Oyasukyo Great Fountain | The sight of steam spewing out from everywhere is like something out of a movie!.
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Traditional wooden Japanese temple with a curved roof surrounded by green trees; two visitors at the entrance.
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Dewa-ji Temple is a nationally famous place of mountain worship that symbolizes life, death, and rebirth.
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Learn about the meaning and painting of the Aizu local toy "Akabeko" as a lucky charm [Fukushima Prefecture]
Nobu Shirase
Shirase Antarctic Expedition Memorial Museum: A museum that preserves the footsteps of Antarctic explorer Nobu Shirase...
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The Sato brothers, who assisted Minamoto no Yoshitsune, and Iizaka Onsen (Fukushima Prefecture)
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