Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Tohoku gourmet

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Enjoy a cheap drink and snack at Sendai Station! Includes standing bars, pubs, and a station-based brewery...

JR Sendai Station's "station concourse" boasts numerous restaurants, including Sendai's famous beef tongue restaurants and sushi bars. But did you know that there are also establishments where you can stand and drink? This time...

DaiwaConsilioDaiwaConsilio2026.10.06

Who are the Four Heavenly Kings of Yokote Yakisoba? I ate the Yokote yakisoba from the four restaurants that made it to the final of the Four Heavenly Kings...

Yokote Yakisoba, a B-grade gourmet dish from Yokote City, Akita Prefecture, which gained attention after winning the B1 Grand Prix, was created as a new dish to replace Okonomiyaki, which helped alleviate the post-war food shortage. In Yokote, "...

DaiwaConsilioDaiwaConsilio2026.09.11

Various types of pickled vegetables ③

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Salt Production in Various Regions of Tohoku...

Essential for pickles! Where does salt come from and how is it obtained in the Tohoku region? In the Tohoku region, the technique of pickling vegetables, a vital source of nutrition, has developed remarkably well as a way to survive the long, harsh winters...

Korok with a swordKorok with a sword2026.09.09

Various types of pickled vegetables (Part 2)

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Miyagi, Yamagata, and Fukushima

This is the second installment of our special feature on pickles from the Tohoku region, focusing on Miyagi, Yamagata, and Fukushima prefectures. Pickles are one of the dishes that clearly reflect regional characteristics, but their history isn't necessarily all from ancient times. ...

Korok with a swordKorok with a sword2026.09.08

Various types of pickled vegetables (Part 1)

[Part 1] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Aomori, Iwate, and Akita Edition

Japan is said to be one of the world's leading countries in the use of fermented foods. It's no exaggeration to say that its food culture wouldn't exist without the power of fermentation, including soy sauce and miso, which are indispensable seasonings in Japanese cuisine.

Korok with a swordKorok with a sword2026.09.07

Rice bowl with crispy pork, onions, greens, and shredded red pickled ginger on top.

Morioka's culinary scene isn't just about its three famous noodle dishes! There are also some hidden gems, B-grade gourmet foods, that you can only find in Morioka...

When it comes to Morioka's cuisine, the three most famous noodle dishes are "Reimen" (cold noodles), "Jajamen" (noodles with garlic sauce), and "Wanko Soba" (small bowls of soba noodles served in small bowls). But did you know there are other lesser-known, casual local delicacies? Here...

DaiwaConsilioDaiwaConsilio2026.08.28

Touch-screen restaurant menu showing a BEER section with a beer image and two orange order buttons (¥190 and ¥650 tax included).

Akita Station area is a paradise for budget-friendly drinking! Here are some great budget-friendly bars near the station where you can have a satisfying time...

Recently, the area around JR Akita Station in Akita City has seen an increase in low-priced bars offering cheap drinks and snacks, making it just as lively as Kawabata, the city's busiest entertainment district. I previously visited a cheap bar in Kawabata...

DaiwaConsilioDaiwaConsilio2026.08.07

Inside the Marukan Building's main dining hall

The retro-style "Marukan Building Grand Dining Hall" is a representative gourmet spot in Hanamaki!.

Marukan Building Cafeteria in Hanamaki City, Iwate Prefecture, is a large cafeteria that retains a Showa-era retro atmosphere and offers everything you could want. Hanamaki City is also the birthplace of the poet and children's author Kenji Miyazawa, and is now adjacent to...

NEFT Editorial DepartmentNEFT Editorial Department2026.07.27

Yellow soft-serve ice cream cone held up outdoors on a sunny day, with a blurred parking lot background.

Delicious soft-serve ice cream at a roadside station in northern inland Akita! Fruit, vegetable, and egg flavors... upside down...

The northern inland region of Akita Prefecture is known for its particularly heavy snowfall in winter, but from spring to autumn, it's a pleasant area for mountain drives. Each roadside station in this region offers local specialties...

DaiwaConsilioDaiwaConsilio2026.07.16

The Sendai Date Family's "Food" Strategy ③

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | The Shogunate's...

The types of gifts and tributes presented by the Sendai Domain: It appears that the Sendai Domain, since the time of Date Masamune, had a deep understanding of and dedication to cuisine and ingredients. And this was in contrast to the central government, the shogunate...

Korok with a swordKorok with a sword2026.07.10

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  • [What day is it today? | Tohoku Edition] What day is October 17th?
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  • Is "Manju Tempura" Really Delicious? Introducing Famous Shops and How to Make It [Fukushima Prefecture]
  • Perfect for a summer trip! Try all of Yamagata's "cold noodles"!
  • Craft beer
    [Craft Beers from Iwate Prefecture (Morioka City & Northern Iwate Area)] 6 Unique Local Beers!
  • Try Aomori's "Hitokuchidarake" Ekiben! Enjoy the local flavors on your trip!
  • What is Miyagi Shirome, a high-quality soybean grown in Miyagi Prefecture? We introduce restaurants where you can try it!
  • Yamagata Prefecture is the number one consumer of konjac in Japan! Is boiled konjac the most popular recipe?
  • Fukushima boasts the highest natto consumption in Japan! Introducing the locals' top picks for natto...
  • Akita Akura Beer
    [Akita Prefecture] Popular Craft Beer | Akita Akura Beer offers a unique selection of beers...
  • Shichizayama and the great meander of the Yoneshiro River from "Kimimachizaka" ©Rande
    The sacred mountain "Shichizayama" and "Kimimachizaka" associated with Emperor Meiji [Noshiro City, Akita Prefecture]
  • Minamoto no Yoshitsune
    "Summer grass, the remains of the soldiers' dreams" Takadate, the final resting place of Minamoto no Yoshitsune [Hiraizumi Town, Iwate Prefecture]
  • Minamiaizu District, Fukushima Prefecture: The Nasu volcanic belt is home to abundant hot springs.
  • Naruko Kokeshi doll facial expression
    Naruko Kokeshi – Traditional Kokeshi dolls developed in Naruko Onsen, one of Miyagi's three famous hot springs in Oshu.
  • Railway 150th Anniversary JR East Pass
    [JR East Pass Travel: Explanation - Preparation] Off we go! Celebrating 150 years since the opening of the railway!
  • Katakura family mausoleum
    Four historic sites related to Katakura Kagetsuna, a famous vassal of Date Masamune, and the Katakura family [Miyagi Prefecture]
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    [Tamura City, Fukushima Prefecture] Irimizu Cave is a dungeon you have to crawl through on all fours! Abukuma Cave...
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    A god splits the cape in half, along with the whale! "Kamiwarizaki" (Kamiwari Cape), where the legend of the god splits the cape in half (Miyagi Prefecture)
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    The "Kase-dori," a divine incarnation wearing a straw cloak, is fun to watch with its "Kakkakka!" chant...
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Fire Prevention Tiger Dance
Fire Prevention Tiger Dance: A traditional performing art that expresses the wish to protect the town from strong winds and fires...
The gate of Yokoyama Fudoson
Is one of Japan's three Fudo temples in Miyagi Prefecture? Tome City's Shirauosan Daitokuji Temple and Yokoyama Fudo...
Family portrait from the early Meiji period
30 Surnames with Roots in Akita Prefecture's Prestigious Families
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Dog Palace and Cat Palace – Dogs enshrined in the birthplace of the legendary Japanese dog, Takayasu Inu...
The 62nd Namahage Sedo Festival
Excited to see Namahage for the first time! Report from the 62nd Namahage Sedo Festival [Autumn...
The facial expressions of Kijiyama Kokeshi dolls
Kijiyama Kokeshi – A traditional doll from Akita Prefecture, characterized by its unique, melancholic expression...
Furukawa specialty dad's favorite
Does it have a similar name to that nationally famous item? Furukawa's specialty, exquisite sweets, "Papa's Favorite...".
Futodama no Mikoto appears in the second act, "Hoheimai"
Sakaki-ryu Aoma Kagura at Aoma Shrine | A venerable Kagura dance performed in Kyoto...
Tsugaru Kokeshi dolls at Shin-Aomori Station
[JR East Pass Trip: Day 3] Recharge at home and take a day trip to Aomori...
Komainu (guardian lion-dogs) at Ainai Shinmei Shrine
The Arahaba Shrine near "Jusan-minato," the former base of the Abe clan of Oshu [Blue...
Plaque of Araki Shrine
Adjacent to ancient ruins...and even closer, there's the Arahabaki Shrine, which is associated with Minamoto no Yoshiie...
Sea of ​​clouds and Mt. Iwate seen from Hachimantai
Is Hachimantai the table mountain of Tohoku? A high-altitude landscape woven from volcanoes and wetlands...
Nansho-so, a Meiji era mansion remaining in Morioka [Morioka City, Iwate Prefecture]
[The Spread of Christianity in Tohoku: Part 2] Miyagi, the Home of Hidden Christians...
Ryusendo Cave (first underground lake)
Ryusendo Cave, one of Japan's three largest limestone caves, is a natural adventure spot! [Iwate Prefecture]
Dainichi Hall Bugaku | Two Dainichi Buddhas
Dainichido Bugaku, a UNESCO Intangible Cultural Heritage with a history of approximately 1,300 years | 2026...
Traditional Japanese family portrait
30 Surnames with Roots in Miyagi Prefecture's Prestigious Families
Sawame Lion Dance (Morioka City)
Sakurayama Shrine | Photo report of the joint local performing arts dedication (October 12, 2025) [Iwate...
Hundred deer large group dance (16)
Photo report of the Hyakushika Daigun Dance (April 26, 2025: Hidaka Fire Prevention Festival) [Oku, Iwate Prefecture...
2026.05.04 Hyakushika mass dance at Esashi Jinku Festival
Photo report of the Hyakushika Grand Dance (2026.05.04: Esashi Jinku Festival) [Iwate...].
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