Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Tohoku gourmet

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Enjoy a cheap drink and snack at Sendai Station! Includes standing bars, pubs, and a station-based brewery...

JR Sendai Station's "station concourse" boasts numerous restaurants, including Sendai's famous beef tongue restaurants and sushi bars. But did you know that there are also establishments where you can stand and drink? This time...

DaiwaConsilioDaiwaConsilio2026.10.06

Who are the Four Heavenly Kings of Yokote Yakisoba? I ate the Yokote yakisoba from the four restaurants that made it to the final of the Four Heavenly Kings...

Yokote Yakisoba, a B-grade gourmet dish from Yokote City, Akita Prefecture, which gained attention after winning the B1 Grand Prix, was created as a new dish to replace Okonomiyaki, which helped alleviate the post-war food shortage. In Yokote, "...

DaiwaConsilioDaiwaConsilio2026.09.11

Various types of pickled vegetables ③

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Salt Production in Various Regions of Tohoku...

Essential for pickles! Where does salt come from and how is it obtained in the Tohoku region? In the Tohoku region, the technique of pickling vegetables, a vital source of nutrition, has developed remarkably well as a way to survive the long, harsh winters...

Korok with a swordKorok with a sword2026.09.09

Various types of pickled vegetables (Part 2)

[Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Miyagi, Yamagata, and Fukushima

This is the second installment of our special feature on pickles from the Tohoku region, focusing on Miyagi, Yamagata, and Fukushima prefectures. Pickles are one of the dishes that clearly reflect regional characteristics, but their history isn't necessarily all from ancient times. ...

Korok with a swordKorok with a sword2026.09.08

Various types of pickled vegetables (Part 1)

[Part 1] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Aomori, Iwate, and Akita Edition

Japan is said to be one of the world's leading countries in the use of fermented foods. It's no exaggeration to say that its food culture wouldn't exist without the power of fermentation, including soy sauce and miso, which are indispensable seasonings in Japanese cuisine.

Korok with a swordKorok with a sword2026.09.07

Rice bowl with crispy pork, onions, greens, and shredded red pickled ginger on top.

Morioka's culinary scene isn't just about its three famous noodle dishes! There are also some hidden gems, B-grade gourmet foods, that you can only find in Morioka...

When it comes to Morioka's cuisine, the three most famous noodle dishes are "Reimen" (cold noodles), "Jajamen" (noodles with garlic sauce), and "Wanko Soba" (small bowls of soba noodles served in small bowls). But did you know there are other lesser-known, casual local delicacies? Here...

DaiwaConsilioDaiwaConsilio2026.08.28

Touch-screen restaurant menu showing a BEER section with a beer image and two orange order buttons (¥190 and ¥650 tax included).

Akita Station area is a paradise for budget-friendly drinking! Here are some great budget-friendly bars near the station where you can have a satisfying time...

Recently, the area around JR Akita Station in Akita City has seen an increase in low-priced bars offering cheap drinks and snacks, making it just as lively as Kawabata, the city's busiest entertainment district. I previously visited a cheap bar in Kawabata...

DaiwaConsilioDaiwaConsilio2026.08.07

Inside the Marukan Building's main dining hall

The retro-style "Marukan Building Grand Dining Hall" is a representative gourmet spot in Hanamaki!.

Marukan Building Cafeteria in Hanamaki City, Iwate Prefecture, is a large cafeteria that retains a Showa-era retro atmosphere and offers everything you could want. Hanamaki City is also the birthplace of the poet and children's author Kenji Miyazawa, and is now adjacent to...

NEFT Editorial DepartmentNEFT Editorial Department2026.07.27

Yellow soft-serve ice cream cone held up outdoors on a sunny day, with a blurred parking lot background.

Delicious soft-serve ice cream at a roadside station in northern inland Akita! Fruit, vegetable, and egg flavors... upside down...

The northern inland region of Akita Prefecture is known for its particularly heavy snowfall in winter, but from spring to autumn, it's a pleasant area for mountain drives. Each roadside station in this region offers local specialties...

DaiwaConsilioDaiwaConsilio2026.07.16

The Sendai Date Family's "Food" Strategy ③

[Part 2] The Date Family's "Food" Strategy! Masamune's Inherited Spirit of Hospitality | The Shogunate's...

The types of gifts and tributes presented by the Sendai Domain: It appears that the Sendai Domain, since the time of Date Masamune, had a deep understanding of and dedication to cuisine and ingredients. And this was in contrast to the central government, the shogunate...

Korok with a swordKorok with a sword2026.07.10

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  • [What day is it today? | Tohoku Edition] What day is October 9th?
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  • Akita Akura Beer
    [Akita Prefecture] Popular Craft Beer | Akita Akura Beer offers a unique selection of beers...
  • Shimizumori Nanba, a traditional vegetable from Hirosaki City
    What is "Shimizumori Nanba," a traditional vegetable from Hirosaki City? Here are some recipes and products recommended by locals...
  • [Fukushima Prefecture] How about a souvenir? Fukushima-style peach-flavored sweets and juice...
  • Scarlet Robe (Part 1)
    [Part 1] Aizu samurai cultivated apples! Japan's first privately cultivated apples, "Hi no Koromo" and "Kuni...
  • What is Egoto? Introducing a low-calorie, healthy souvenir made from seaweed [Akita Prefecture]
  • Thin-skinned manju
    What is Kashiwaya's Thin-Skinned Manju, one of Japan's Three Greatest Manju, and the Morning Tea Ceremony? [Koriyama City, Fukushima Prefecture]
  • Characterized by its refined sweetness! What is Akita's specialty "morokoshi"? [Akita Prefecture]
  • Try Aomori's "Hitokuchidarake" Ekiben! Enjoy the local flavors on your trip!
  • [Miyagi Prefecture] 3 Recommended Hot Springs in Miyagi Prefecture Selected for Their Hidden Hot Springs, Famous Hot Springs, and Unique Spring Quality!
  • Izumi Senbero
    Introducing the unique Senbero bars around Izumichuo Station in Sendai's sub-center! [Miyagi Prefecture]
  • Migratory birds of Izunuma
    People have lived on this fertile land since ancient times, and during the Edo period, Kurihara was part of the Sendai domain.
  • Nansho-so, a Meiji era mansion remaining in Morioka [Morioka City, Iwate Prefecture]
  • Katakura family mausoleum
    Four historic sites related to Katakura Kagetsuna, a famous vassal of Date Masamune, and the Katakura family [Miyagi Prefecture]
  • Rakan Children's Park
    A mysterious park lined with impressive stone Buddha statues | The history of Morioka City's "Rakan Children's Park"...
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  • Pencil of Wisdom
    A sacred place for students taking exams! Kameoka Monju, the Bodhisattva of Wisdom in Tohoku [Yamagata Prefecture]
  • [Part 1] A Solo Day Trip to Yamagata City | Sightseeing within a 2-5km radius of Yamagata Station on the Senzan Line [Yamagata...
  • Kanegasaki Herbal Brewery - Barrel-Aged ONI no amaro KZ
    From Kanegasaki Town! "Barrel-Aged ONI no ama" herbal liquor made with Iwate rice shochu and Japanese ingredients...
  • The "Great Stone of Arahabaki-no-Okami" at Tannaiyama Shrine
    Tannaiyama Shrine | A shrine dedicated to the ancient Japanese animism, with a massive rock bearing the sacred object of worship of the great deity Arahaba-ki...
  • Recommended scenic driving routes in Tohoku! Enjoy autumn foliage viewing at Mount Kurikoma and Genbi Gorge...
  • Enjoy a cheap drink and snack at Sendai Station! Includes standing bars, pubs, and a station-based brewery...
Plaque on the torii gate of Arahagihaba Shrine (Tagajo City)
Arahagihaba Shrine in Tagajo | The Tagajo government office built to repel the Emishi (indigenous people of northern Japan)...
Kakunodate Samurai Residences
[JR East Japan Pass Trip: Day 1, Part 1] On the first day, we went from a morning stroll in Morioka to Takeda in Kakunodate...
Irimizu Cave
[Tamura City, Fukushima Prefecture] Irizumi Limestone Cave is a dungeon you have to crawl through on all fours! Dangerous...
Special Junmai sake "Kawaguchi Natto"
Sake with a natto label, which is supposed to be taboo for sake breweries? A collaborative product from companies in the same region...
Pure Land Garden at Motsuji Temple
[JR East Pass Trip: Day 2, Part 2] Admire the remains of soldiers' dreams at Motsuji Temple...
Date Masamune Ash Tomb
Date Masamune's ash mound and Daiganji Temple, which guards his grave | A unique funeral tradition in the Date clan...
Entrance to Aoma Shrine
Aoma Shrine (Miyagi Prefecture), a shrine dedicated to the three gods of light: the moon, the stars, and the sun
Dog siblings
Did you know they have five siblings? Sobacchi and Wankokyo, the local mascots of Iwate...
Wooden carved Usotori bird from the Uso-kae Festival
Is this year's misfortune replaced by lies? A report on the Usokae Festival at Takahata Tenmangu Shrine...
Masuhan's Koikuchi Ramen
"Koriyama Black," a long-loved ramen shop in Koriyama City, one of Japan's leading ramen battlegrounds...
Komainu (guardian lion-dogs) at Ainai Shinmei Shrine
The Arahaba Shrine near "Jusan-minato," the former base of the Abe clan of Oshu [Blue...
Sumo wrestler statue on the right side (southeast) of the main hall of Senshoji Temple
Is there a statue of a sumo wrestler crying at night? It is said to be at Senshoji temple, the family temple of Yoshiaki Mogami's daughter...
Kanegasaki Herbal Brewery - Barrel-Aged ONI no amaro KZ
From Kanegasaki Town! A herbal liquor made with Iwate rice shochu and Japanese ingredients: "Barrel-aged ON...".
Shiogama Shrine's Hote Festival
Hote Festival | A fire prevention ritual with a history of over 300 years, held at Shiogama Shrine...
Tsugaru Kokeshi dolls at Shin-Aomori Station
[JR East Pass Trip: Day 3] Recharge at home and take a day trip to Aomori...
2026.05.04 Hyakushika mass dance at Esashi Jinku Festival
Photo report of the Hyakushika Grand Dance (2026.05.04: Esashi Jinku Festival) [Iwate...].
Abukuma Cave②
[Tamura City, Fukushima Prefecture] Abukuma Cave is one of Japan's leading limestone caves! It's a cave that has existed for 80 million years...
Nansho-so, a Meiji era mansion remaining in Morioka [Morioka City, Iwate Prefecture]
The "Great Stone of Arahabaki-no-Okami" at Tannaiyama Shrine
Tannaiyama Shrine | An ancient Japanese shrine with a megalith dedicated to the god Arahaba-no-Okami as its sacred object...
A stone slab engraved with the three goddesses at Kamitsari Shrine
The legend of the goddesses of the three mountains of Tono and the "Kamitsaya Shrine" where the three goddesses are said to have separated...
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