Nikka Hirosaki Draft Cider Premium Rouge, a red cider brewed at the Hirosaki factory, will be released in limited quantities starting December 1st

Nikka Hirosaki Raw Cider Premium ROUGE , which uses Geneva apples with red flesh, will be released nationwide in limited quantities starting December 1, 2026.

This limited-edition product from the "Nikka Hirosaki Raw Cider" brand uses 100% domestically grown apples and is characterized by its red color and the acidity and astringency derived from apples. It comes in a 500ml bottle and the suggested retail price is 1,566 yen (tax included)

Some of the "Geneva" grapes used have red flesh

The Geneva apple, used as one of the ingredients in "Premium ROUGE," is a rare apple variety with red flesh

This sparkling liquor uses some of these apples, and Nikka Whisky's unique technology brings out its red color. It's not a product made solely from "Geneva" apples; it's a brand that uses 100% domestically grown apples, and some of the apples used are varieties with red flesh

It features a reddish hue, a clean sweetness, and the natural tartness and astringency of apples, with an alcohol content of 3%. The packaging features a gold label and an illustration of "Geneva."

Manufactured at the Hirosaki factory. What does "raw" in "raw cider" mean?

The cider will be manufactured at the Nikka Whisky Hirosaki Factory in Hirosaki City, Aomori Prefecture. The cider produced in Hirosaki will be sold nationwide

"Nikka Hirosaki Nama Cider" is a brand of sparkling alcoholic beverage made by fermenting the juice of whole, fresh apples, and uses 100% domestically grown apples as its raw material

The name "raw cider" indicates that no heat is applied during the manufacturing process , allowing you to enjoy the original aroma, natural sweetness, and refreshing taste of the apples

This product, which incorporates the brand's manufacturing methods and features a red hue and flavor using "Geneva" in part, will be released as a limited-edition seasonal product

Source:Press release from Asahi Breweries, Ltd. (PR TIMES)

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