Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Masudacho, Yokote City: A preserved district lined with unique merchant houses with built-in churanya (Akita Prefecture)

What's unique about Masuda's townscape is that, although it's known as the "town of storehouses," you won't find anything resembling a storehouse even when strolling around the town. The streets are lined with merchant houses from the Edo period to the early Showa period...

NORIJUNNORIJUN2023.08.16

[Morioka City, Iwate Prefecture] 5 Morioka Souvenirs! For those visiting Morioka, here are some gifts for yourself...

Since being selected as one of the "52 Places to Visit This Year" by the New York Times, Morioka City has seen an increase in the number of cars with license plates from other prefectures and foreign tourists, and souvenirs are selling well...

DaiwaConsilioDaiwaConsilio2023.06.20

[Misato Town, Akita Prefecture] Niteko Cider? An exquisite cider made from Akita's pure water

Niteko Cider, a popular local cider, is a traditional cider made from pure water in Misato Town, Akita Prefecture, with a refreshing and exquisite taste. Served at a cafe using...

ikokeikoke2023.05.17

[Misato Town, Akita Prefecture] Rokugo Springs: 120 Springs That Have Enriched People's Lives

The Rokugo area of ​​Misato Town, Akita Prefecture, is known as the "Rokugo Spring Group," a region famous for its famous spring water. Misato Town is located in the center of the Yokote Basin, which stretches from Yuzawa City to Senboku City, stretching north to south...

NORIJUNNORIJUN2023.05.11

We're trying our hand at creating the original egg sake, a flavor of Sendai Castle Town! What does it taste like? [Miyagi Prefecture]

Did you know that Sendai City, Miyagi Prefecture, has a tradition of "tamagozake" that has been around for over 100 years? This time, we will introduce the history and meaning of "Ganso Tamagozake," produced and sold by Katsuyama Sake Brewery, a sake brewery that has been in business for over 320 years...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.24

[Miyagi Prefecture] 4 Famous Waters in Miyagi Prefecture! These are the famous waters of Sendai, the city of Michinoku forests...

Miyagi Prefecture has many springs of water used for daily life, mainly in the northern part of the prefecture, centered around Kurihara City, as well as in towns along the Ou Mountains in the west and Watari City in the south, which is connected to the Abukuma Highlands.

DaiwaConsilioDaiwaConsilio2023.02.27

[Akita Prefecture] Four Famous Springs in Akita Prefecture and the Araya Springs in Akita City! Delicious rice and local sake...

Akita Prefecture is known for its delicious rice and sake, but delicious spring water springs up all over the prefecture. The prefecture is surrounded on three sides by the Shirakami-Sanchi World Heritage Site in the north and the Wagayama Mountains, which form part of the Ou Mountains in the east.

DaiwaConsilioDaiwaConsilio2023.02.22

Miura Sake Brewery

"Toyosaka" is a regular gold medal winner at tea tastings. Learn more about its relationship with "Hohaibushi" and its direct sales outlet...

Aomori Prefecture is home to many delicious sakes, but have you heard of "Toyobai," one of Hirosaki City's famous sakes? Toyobai has won numerous gold medals at sake tasting competitions. In 2022...

Editorial staffEditorial staff2022.11.28

Giant Akita dog at Akita Station

[JR East Japan Pass Trip: Day 1, Part 2] First day's accommodation: A stroll around Akita City and some delicious local sake...

Tohoku Rokken Trivia Media NEFT [JR East Pass Trip: Day 1, Part 1] On the first day, we started with a morning stroll in Morioka and then headed to the samurai residences of Kakunodate! https://jp.neft.asia/archi...

Editorial staffEditorial staff2022.11.11

Akita Akura Beer

[Akita Prefecture] Popular Craft Beer | Akita Akura Beer offers a unique selection of beers...

The popularity of craft beer and local beer has been on the rise in recent years, and it shows no signs of slowing down. Many beer lovers have become addicted to it. Akita Prefecture is one of the prefectures in Japan where...

ikokeikoke2022.10.22

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  • "Mogami River Senbon Dango" strawberry and tiramisu
    What is Mogamigawa Senbon Dango? A delicious Japanese sweet with a one-day expiration date [Oishida Town, Yamagata Prefecture]
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    Nostalgic yet new! What kind of bread is Taiyo Pan's "Beta Choco"?.
  • Kaldi's popular "Umakute Shouga Nee!!" is a versatile seasoning that can be easily adapted!.
  • What is the "Kiri Sensho" that pitcher Yusei Kikuchi thought was popular nationwide? [Iwate Prefecture]
  • Is Aomori's red rice sweet and pink? Here's the reason, its origin, and two red rice recipes
  • Is the era of "Aomori = melon" coming? Exploring the appeal of Tsugaru city's high-quality melons...
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  • How about trying Bandai Mame for Setsubun? Introducing the nostalgic bean snack that can be enjoyed by both children and adults...
  • Fukushima Senbero
    If you're looking for "senbero" (cheap drinking) in Nakadori, Fukushima Prefecture, check out these 5 places!
  • Osaki Senbero
    The area around Furukawa Station in Osaki City, the central city in the north of the prefecture, is a treasure trove of cheap drinking establishments! [Miyagi Prefecture]
  • Kaminoyama Castle
    The history of Kaminoyama, a castle town and post town with hot springs [Kaminoyama City, Yamagata Prefecture]
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    Take a day trip to Iizaka Onsen on the Fukushima Transportation Iizaka Line (Iiden) from Fukushima Station! [Fukushima Prefecture]
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    [Tamura City, Fukushima Prefecture] Irimizu Cave is a dungeon you have to crawl through on all fours! Abukuma Cave...
  • Giant Akita dog at Akita Station
    [JR East Japan Pass Trip: Day 1, Part 2] First day's accommodation: A stroll around Akita City and some delicious local sake...
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Yasu Falls
Yasunotaki Falls in Akita Prefecture is ranked a proud 2nd among Japan's 100 best waterfalls!
The castle town of Kubota Castle has been hit by numerous fires since the Meiji era and has changed dramatically...
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Scary stories and slightly sad stories... Michinoku Fairy Tale Road is home to many stories...
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"Mogami Safflower" certified as a Japanese Heritage and Japanese Agricultural Heritage [Yamagata Prefecture]
Starting in 2026, Yokote Kamakura will be held from the second Friday to the second Saturday of February...
Mount Osore
[Aomori Prefecture] Mount Osore, one of Japan's three major sacred sites, located in Mutsu City
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Hinoemata Kabuki: Ehon Taikoki - Amagasaki Scene
Hinoemata Kabuki | Traditional village kabuki passed down in the secluded area of ​​Oku-Aizu [Fukushima...
[Akita Prefecture during the Boshin War] What decisions did the Kubota, Kameda, Honjo, and Yajima domains make?
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