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This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Electronic sign warning of bear sightings

[FY2026 Edition] Bear sighting information for each of the six Tohoku prefectures - Local government primary information dissemination site...

Bear sightings are increasing nationwide year after year. In particular, sightings are increasing even in urban areas in the Tohoku region, making the situation one cannot afford to be complacent about. It's unclear what will happen in the future, but...

NEFT Editorial DepartmentNEFT Editorial Department2026.06.02

The World of Itako, Female Shamans of Tohoku (Part 3)

[Part 2] The World of Itako, Traditional Female Shamans of Tohoku | Itako Spells and Tohoku...

Examples of Itako Spells: As mentioned earlier, Itako chant various incantations, or spells, when performing shamanistic rituals such as spirit mediumship. But what exactly are these incantations like...?.

Korok with a swordKorok with a sword2026.05.03

The Ancient Emishi Hero Aterui and the 38-Year Tohoku War [Part 2] | Did Aterui End His Life in Present-Day Osaka Prefecture?

The Ancient Emishi Hero Aterui and the 38-Year War in Tohoku? [Part 2] | Aterui's End...

The end of the Seii War from 789 to 811: After the Ikomaro Rebellion, the Imperial Court further increased military pressure on the Emishi, frequently resorting to large-scale military force.

Korok with a swordKorok with a sword2026.03.11

The Ancient Emishi Hero Aterui and the 38-Year Tohoku War [Part 2] | Major Battles in Ancient Tohoku and Their History

The Ancient Emishi Hero Aterui and the 38-Year War in Tohoku [Part 2] | Ancient Tohoku...

Why did the ancient Tohoku region become a battlefield? As we have seen, Aterui and the other Emishi were in a state of prolonged combat with the Yamato army, but why did the Tohoku region have to become a battlefield in the first place?.

Korok with a swordKorok with a sword2026.03.10

The Ancient Emishi Hero Aterui and the 38-Year Tohoku War: Part 1 | The Hero of Isawa who Defeated the Imperial Army of Yamato

The ancient Emishi hero Aterui and the 38-year war in the Tohoku region: Part 1 | The morning of Yamato...

Introduction Although we generally refer to the term "Japan," it is well known that its boundaries have changed over time. For example, Hokkaido was not officially designated as Japanese territory until 1869.

Korok with a swordKorok with a sword2026.03.09

Image of the Ou-Uetsu Shinkansen route

Will the Ou-Uetsu Shinkansen actually come to fruition?

The most well-known Shinkansen line running through the Tohoku region is the Tohoku Shinkansen, which connects Tokyo Station and Shin-Aomori Station. The Tohoku Shinkansen connects directly with conventional train lines (known as a mini-Shinkansen system) to...

Yuto OnoYuto Ono2026.01.06

Namahage and visiting gods

Not just Namahage? Visiting gods from all over Tohoku who appear during Koshogatsu

"Any crying children here?" The Namahage of Oga, Akita Prefecture, is known nationwide as a representative folk event of the Tohoku region. However, while their appearance and names may differ, they actually fulfill a similar role...

AoiwaAoiwa2026.01.02

New Year's cuisine

New Year's Cuisine in the Tohoku Region | Preserved Foods for Festivities Developed by Heavy Snowfall

When most people think of New Year's, they probably think of sumptuous meals. However, in the Tohoku region, which is particularly prone to heavy snowfall, New Year's meals are more than just "luxurious.".

NEFT Editorial DepartmentNEFT Editorial Department2025.12.30

Rice drying scene in the countryside

Why are rice drying methods different? Scenes after rice harvesting vary by region

When driving through the rice fields of Tohoku in autumn, you may come across strange shapes lined up in the fields after the rice harvest. Small pyramidal hills and rows of rice sheaves lined up like a wall...

Hana OdagiriHana Odagiri2025.10.24

Kiha 82 series

The Kiha 80 series diesel railcar made a major contribution to the construction of local express train networks

Currently, JR lines in the Tohoku region operate Shinkansen and conventional express trains connecting cities. However, prior to the 1960s, there were no express trains like the ones we see today on Japanese railways, not just in the Tohoku region.

Yuto OnoYuto Ono2025.10.09

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  • Grapes, melons, and cherries? Aomori is the unexpected kingdom of fruits...
  • Chewy? Crunchy? What is the Japanese sweet "Unpei"? A traditional taste rooted in the region [Aomori...
  • What to eat during New Year's? Local New Year's dishes that reflect history and culture are popular...
  • [Miyagi Prefecture] Indulge in luxury with Kesennuma's shark fin rice bowls and shark fin sushi!
  • [Yamagata Prefecture] The representative summer pickle of the Okitama region. What is the popular round eggplant?
  • Smoked daikon radish
    What is the traditional food "Iburigakko"? Great for snacks and dinner! [Akita Prefecture]
  • "I ate 28 of them!" Have you heard of Akita's famous confectionery, Kinman? [Akita Prefecture]
  • Nanbu Toji Sake
    The History of Nanbu Toji and 5 Representative Sake Breweries - Iwate's Sake-Making Masters
  • [Series 2: The Battle of Zenkunen and the Battle of Gosannen] The Battle of Zenkunen was a hard-fought...
  • Izumi Senbero
    Introducing the unique Senbero bars around Izumichuo Station in Sendai's sub-center! [Miyagi Prefecture]
  • Nagai, a former shipping town of the Yonezawa domain that prospered through shipping on the Mogami River (Yamagata Prefecture)
  • Special Junmai sake "Kawaguchi Natto"
    A sake with a natto label, which is forbidden by sake breweries? A special junmai sake, a collaboration between two companies from the same hometown...
  • Yamagata's famous confectionery "Noshiume"
    Yamagata Prefecture: Did the famous Japanese sweet "Noshiume" have its roots in a tonic?
  • A restored large post-hole building
    Sannai-Maruyama Site, the largest Jomon site in Japan, located in the northernmost part of Honshu [Aomori Prefecture]
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  • Family photo from the Meiji period
    30 Surnames with Roots in Yamagata Prefecture's Prestigious Families
  • Special Junmai sake "Kawaguchi Natto"
    A sake with a natto label, which is forbidden by sake breweries? A special junmai sake, a collaboration between two companies from the same hometown...
  • Kinoshita Koma
    Kinoshita Koma – One of the three major horses in Japan, originating from a wooden horse shape worn on the chest of a horse presented as a tribute...
  • Ryusendo Cave (first underground lake)
    Ryusendo Cave, one of Japan's three largest limestone caves, is a natural adventure spot! [Iwate Prefecture]
  • Walking around town is fun! Investigating "nostalgic sweets" near Miharu Town Hall [Fukushima...
  • Konpira barrel floating
    Konpira Barrel Floating Ceremony | A traditional folk event in Yamagata Prefecture to pray for protection against water-related disasters on the Mogami River
Yamakyo Warehouse
[Yamagata Prefecture during the Boshin War] Shonai, Yonezawa, Yamagata, Kaminoyama, Tendo, and Shinjo...
The reborn Tsuchiyu Onsen! 4 fun spots recommended for a seasonal trip...
The Rusu family graveyard at Daian-ji Temple
Daian-ji Temple, the family temple of the Mizusawa Date clan and Rusu clan in Mizusawa, Oshu (Iwate Prefecture)
Sendai City Museum
[Miyagi] Visit the Sendai City Museum to see the rarest documents from the Date clan!
[Akita Prefecture] Before enjoying Akita's representative summer festival, the Kanto Festival!...
[Iwaki City, Fukushima Prefecture] The city boasts the largest amount of hot spring water in Fukushima Prefecture. From hula dancing to competitive...
Ani Mine
Ani Mine, known as the best in Japan during the Edo period, supported the Kubota Domain [Northern Akita Prefecture].
Mount Osore
[Aomori Prefecture] Mount Osore, one of Japan's three major sacred sites, located in Mutsu City
Iwate Deer Dance
What is Shishiodori? Learn more about its characteristics and how to make the dance even more enjoyable...
The Narrow Road to the Deep North 1
[Series: Following the Narrow Road to the Deep North ①] The journey through Tohoku begins with the Kanetsu...
Miyagi military commander
Three Sengoku warlords from Miyagi Prefecture! Date Masamune, Katakura Kagetsuna, and Date Masazane
Hinoemata Kabuki
What is Hinoemata Village, a hidden village where the locals pass on the art of Kabuki? [Fukushima Prefecture]
Kinoshita Koma
Kinoshita Koma – One of the three major horses in Japan, a wooden horse shape worn on the chest of a horse presented as a tribute...
Monkey sake
What is Saruzake? A detailed explanation of the medicinal liquor introduced by Masumi Sugae in "Yuki Dewa Do" [...
The core of the theory that Aomori Hiba is the strongest is the "Hino" which is only found in Aomori Hiba in Japan.
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