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Local cuisine

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[Tsuruoka City, Yamagata Prefecture] Tsuruoka City is home to four national hot spring resorts

Tsuruoka City is home to four national hot spring resorts: Yutagawa Onsen, Atsumi Onsen, Yunohama Onsen, and Yura Onsen.

NORIJUNNORIJUN2023.07.26

[Yamagata Prefecture] Is Yamagata the secret to surviving the hot summer? A look into Yamagata's "chilled food culture"...

Despite various efforts, have you given up on the idea that the summer heat is just a waste of time? Want to do something about the summer heat, or at least make your surroundings cooler?.

SatomioriSatomiori2023.07.25

Yamagata's famous confectionery "Noshiume"

Yamagata Prefecture: Did the famous Japanese sweet "Noshiume" have its roots in a tonic?

Have you heard of "Noshi Ume," a Yamagata specialty? It looks like jelly and at first glance looks like a cheap snack for children, but it's actually a traditional Japanese sweet with a long history. This time, we'll be introducing "Noshi Ume," a Yamagata specialty...

AoiwaAoiwa2023.07.06

[Morioka City, Iwate Prefecture] 3 Recommended Bars Where You Can Enjoy the Locally Loved "Morioka" Sake!

Morioka's drinking spots are concentrated mainly around the city's busiest shopping districts, Odori and Eigakan-dori, as well as Hachiman-cho, the temple town of Morioka Hachimangu Shrine, and the area around Morioka Station, where new establishments have been opening in recent years.

DaiwaConsilioDaiwaConsilio2023.06.29

Narageshuku

[Kaminoyama City, Yamagata Prefecture] Narashita-juku, a post town on the Ushu Kaido road used by 13 feudal lords during the Edo period...

Narage-juku was a post town on the Ushu Kaido road. The Ushu Kaido was one of the five Edo roads that connected Edo with Mutsu Province on the Pacific coast...

NORIJUNNORIJUN2023.06.22

Sun Bread Sticky Chocolate

Nostalgic yet new! What kind of bread is Taiyo Pan's "Beta Choco"?.

There are many appealing breads that can be purchased anywhere, but don't you find "local breads" that can only be purchased in local areas even more appealing? "Taiyo Bread" has long been loved in Yamagata Prefecture...

SatomioriSatomiori2023.06.12

wild vegetables

[Yamagata Prefecture] Enjoy wild vegetables and herbs even in early summer, and the season for Yamagata's favorite classic herbs is here...

Many people think that wild vegetables are a blessing only in early spring. In fact, the blessings of nature are not limited to early spring. In particular, in the Tohoku region, there are many areas with heavy snowfall, so even in early summer...

ikokeikoke2023.05.22

A winter fantasy woven with nectar... The history and taste review of Kokonoe Honpo Tamazawa's "Shimobashira"!.

Recently, Kokonoe Honpo Tamazawa's Shimobashira has become a hot topic on social media. Every year in the fall, sales and pre-orders begin, and before you know it, it's sold out. This is truly a masterpiece, nicknamed the "winter fantasy." This time, miraculously, I was able to purchase...

Editorial staffEditorial staff2023.05.09

We're trying our hand at creating the original egg sake, a flavor of Sendai Castle Town! What does it taste like? [Miyagi Prefecture]

Did you know that Sendai City, Miyagi Prefecture, has a tradition of "tamagozake" that has been around for over 100 years? This time, we will introduce the history and meaning of "Ganso Tamagozake," produced and sold by Katsuyama Sake Brewery, a sake brewery that has been in business for over 320 years...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.24

Even if you're not a Dragon Quest fan, you'll want this! It sold out in just 2 minutes after release! "Slim Be...".

Do you know "Slimbe Homanda Mochi"? If you don't know it, it's very difficult to read. lol Today, I'd like to introduce you to the Dragon Walk Real Souvenir Project...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.18

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