“Iwate, the land of gold” food show in Metaverse

A new attempt in Iwate Prefecture! “Golden Country Iwate” Food Show in Metaverse!

On December 12, 2023, the Iwate Prefectural Office will hold a new food show featuring local ingredients. The venue is a metaverse space !

Some of you may be wondering “???”, so we will introduce the details of the event!

What is the Food Show in Metaverse at “Golden Country Iwate”?

The Food Show in Metaverse in Iwate, the Land of Gold, is a virtual space on the Internet (Metaverse) where people from all walks of life, including local producers, buyers, chefs, farmers, and general consumers, interact through avatars. event.

“Iwate, the land of gold” food show in Metaverse flyer

In other words, it is a new type of food show that allows you to participate from anywhere with a PC or smartphone, whether it's from home or work.

What is Metaverse?

The word "metaverse" has been appearing more frequently in the news and other media recently Various famous companies such as KDDI, Nissan, Square Enix, Avex Group, etc. have announced their participation and business development.

Metaverse is a 3DCG virtual space created on the Internet, and is a coined word that combines ``meta'' (above, higher order) and ``universe'' (world, universe)

The word "metaverse" itself has a very broad meaning, and there are various interpretations, so it cannot be defined in a general way, but to describe this event simply, it is about participating in an online game-like space as your own character (avatar). do. Then, other characters (avatars) in that space also have people inside like you, and you can interact freely, participate in talk session events, etc., and have various experiences through your character (avatar). That's what it means.

If you participate, you will receive an “Iwate Food Box”!

If you apply to participate in this event, you will receive a frozen "Iwate Food Box" Apparently, the idea is to access and interact with the Metaverse while eating it.

The menu includes a total of 11 items (planned), including branded cod, baked Miyako trout salmon in pie wraps, roasted Otsuchi deer, stew in consommé, Iwate shorthorn beef lasagna, beetroot tiramisu, chocolate burdock terrine, and goat milk salted bread. that over 25 ingredients from Iwate Prefecture are used!

“Iwate Food BOX” is produced by Chef Morohoshi, the executive chef of Ginza Cruise . On the day of the event, there will also be a talk session between local producers and Chef Morohoshi.

summary

A new attempt using the metaverse originating from Tohoku Iwate. I'm curious about what kind of event it will be!

For more information on how to participate, please visit the official website if you are interested.

Event information

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