On June 17th and 18th, 2017, a card game called "Sendai Nanda Fudashi" was held at Honmachi Square. This was part of an art project called the Sendai Merchants Project, and...
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Leaving the city of Sendai, we headed towards Sakunami on National Route 48. On the banks of the beautiful Shinkawa River, we came across a whiskey distillery. This is the Nikka Whisky Miyagikyo Distillery. It's the first authentic whiskey distillery in Japan...
Chimon
A new, limited-time beer has been released that pairs perfectly with sweets. The much talked about dark beer "COFFEE STOUT" is, as its name suggests, brewed using coffee beans, creating a new sensation.
Chimon
What would you do if someone said to you, "Bring me some jas!"? The correct answer is, "Bring me some jerseys." Although it's not used much these days, jerseys are called "jas" in Miyagi Prefecture...
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Akiu is known as Sendai's hot spring resort. The charm of Akiu is that you can enjoy beautiful scenery throughout the seasons. While the natural scenery of Rairaikyo Gorge and Akiu Otaki Falls is wonderful, if you're lucky enough to visit...
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Six years have passed since the disaster. Onagawa Town in Miyagi Prefecture has developed into a rich and beautiful tourist destination. We want people to experience the charm of the town itself, rather than just seeing it as a disaster area tour. This desire is what is creating a new Onagawa...
Chimon
A huge waterfall with a width of 6m and a total drop of 55m. It is one of Japan's Three Greatest Waterfalls, one of Japan's Top 100 Waterfalls, and a designated National Place of Scenic Beauty. Did you know that you can see this scenic spot in Sendai? If such a famous spot exists, why not visit it in the summer?.
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A famous B-class gourmet dish from Miyagi Prefecture is the aburafu don (fried gluten rice bowl). It has gained national fame through the B-Class Gourmet Grand Prix (B-1 Grand Prix) and the "Secret Kenmin Show.".
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It's about a 20-minute walk from the East Exit of JR Sendai Station, and about a 3-minute walk from Tsutsujigaoka Station on the JR Senseki Line. It's a flower garden representative of Sendai City that can be enjoyed by everyone, from families to office workers.
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A special movie released on THE NTH FACE's Japan site. The special feature "ROC...
