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station cafe

Full of retro charm! I went to Nanakamachi Street, a little-known sightseeing course in Aizu!

When you say you went sightseeing in Aizu, you will often find attention to Tsuruga Castle and Nisshinkan, but you should not forget Nanakamachi Street, which is just a little off the city. Here you can find traditional Aizu restaurants...

Chimon2018.04.10

Aizu cotton stole

Get simple and wonderful Aizu Momen fashion items!

Aizu cotton is a traditional cotton fabric passed down in Aizu County, Mutsu District. It is woven from plain cotton weave and is characterized by a white striped pattern woven on a navy blue background. It has a robust, thick and fluffy texture...

Chimon2018.04.02

lunch bag

[Fukushima] Outstanding popularity among women! Get your hands on "Momorin" goods, which has many hidden male fans...

Momorin, a rabbit with a warm mood, is a Fukushima city sightseeing promotion character. In 2014, rival Black Momorin also appeared, and the two (?) all came together to bring together tourist pamphlets from Fukushima City...

NEFT Editorial DepartmentNEFT Editorial Department2018.03.29

I want to find it in Kakunodate! Recommended souvenirs that will definitely please you

Kakunodate, a tourist attraction in Akita, is a wonderful city with a string of samurai residences and a historic atmosphere. It is also popular because you can enjoy the weeping cherry blossoms in spring and the autumn leaves in autumn. Kakunodate offers Akita specialty and traditional crafts...

HarumakiHarumaki2018.03.25

Inaniwa udon

What is "Inaniwa Udon," one of Japan's three major udon noodles and is a specialty of Akita?

There are certainly not many people in Japan who have heard of the name of the famous dish "Inaniwa Udon." This is because Inaniwa Udon is one of the "three major udon in Japan" and is known as Akita...

akoako2018.03.23

Kawamata gamecock skewers

I tried out the delicious local chicken and Kawamata gamecock, which is popular in the local area!

Local chickens are now available all over the country, and among them, Kawamata Shamo, a local chicken from Fukushima, is attracting attention from many chefs because of its good taste. This time we will look at the charm of Kawamata Shamo, a certified Fukushima brand product...

HazukiiHazukii2018.03.14

Yonezawa Tsumugi

The fabric created by the charm of nature! Let's try wearing Yonezawa Tsumugi! [Yamagata Prefecture]

Do you know about the woven fabric called "Yonezawa Tsumugi"? Yonezawa Tsumugi is a tsumugi weave that is popular among men and women of all ages, also known as "safflower tsumugi" and "Okitama Tsumugi". It uses only natural dyes such as safflower, making it vibrant...

Chimon2018.03.09

Iburigakko

What is the traditional food "Iburigakko"? Great for snacks and dinner! [Akita Prefecture]

There are many local traditional dishes, but many of them reflect the local food situation. The pickle called "Iburigakko" that you can eat in Akita is also a food history in Akita Prefecture...

akoako2018.01.11

freshly cooked rice

Date Masamune's brand rice has debuted with its chewy texture! [Miyagi Prefecture]

Branded rice has become a hot topic in recent years. Aomori Prefecture's "Aoten no Michi," which debuted in 2015, quickly rose to become a brand loved nationwide. Miyagi is a rice-based destination...

Chimon2018.01.07

Cybele Factory Park

Let's see how rusks are made at Cybele Factory Park!

At the intersection of National Route 13 and National Route 21, which connects Yamagata Zao, there is a wonderful sweets factory that Yamagata is proud of. That's the Sever Factory. The place where the history of rusks in Japan began...

Chimon2017.11.01

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