Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Tsugaru Kokeshi dolls at Shin-Aomori Station

[JR East Pass Trip: Day 3] Recharge at home and take a whirlwind day trip to Aomori!

Commemorating the 150th anniversary of the railway's opening, JR East Pass Travel Series, Tohoku Rokken Trivia Media NEFT [JR East Pass Travel: Day 2, Part 2] Visiting Motsuji Temple, the remains of soldiers' dreams, and heading to Sendai...

Editorial staffEditorial staff2022.12.27

Iwate Station Bento

Boasting the best ekiben from the six Tohoku prefectures! Introducing the top 5 recommended ekiben in Iwate Prefecture

Whether you're on a local train that stops at every station or a Shinkansen that lets the scenery glide by, a delicious ekiben is an essential part of any train journey. Various ekiben are introduced in travel reports and blogs, and you can also find information on ekiben from around the country.

DaiwaConsilioDaiwaConsilio2022.12.26

[Yamagata Prefecture] Traveling within Yamagata Prefecture just got more convenient! The newly opened Tohoku Chuo Expressway's toll-free section...

Good news for those who want to enjoy driving in Yamagata Prefecture! The Tohoku Chuo Expressway's Higashinekita IC to Murayamamoto-Iida IC and Shinjo Sakegawa IC to Shinjo Mamurogawa IC have opened one after another, making it easy to drive from Soma City, Fukushima Prefecture...

NakaNaka2022.12.24

[Yamagata Prefecture] Is it really 0% alcohol? Tohoku's first mocktail specialty store, LiFE (L...

Mocktails, authentic non-alcoholic cocktails that even those who don't like alcohol can enjoy, are gaining attention worldwide. This time, we'll be introducing LiFE, the Tohoku region's first mocktail specialty shop, located in Yamagata City, Yamagata Prefecture.

NakaNaka2022.12.22

[Aomori Prefecture] Two Aomori Prefecture local dishes you'll want to try in winter: "Keno-jiru" and "Tara no roe salad"...

Aomori Prefecture is home to many local dishes, but did you know that two winter dishes are also popular: "Keno-jiru" and "Tara no roe tossed with cod roe"? We'll introduce the origins and recipes of each dish...

sakusaku2022.12.21

Shinkansen platform at Akita Station

[JR East Pass Journey: Day 2, Part 1] We're already back in Iwate. Our goal is to visit the historical...

Tohoku Rokken Trivia Media NEFT [JR East Pass Trip: Day 1, Part 2] First day's accommodation: A stroll around Akita City, enjoying delicious local sake and local cuisine! https://jp.neft.asia/a...

Editorial staffEditorial staff2022.12.08

[Yamagata Prefecture] A blissful moment: A recommended hideaway cafe surrounded by nature (Murayama, Sai...

Yamagata Prefecture is home to many wonderful cafes, but this time we'll be introducing some special hidden cafes where you can enjoy a quiet moment surrounded by nature. [Murayama Region] Orai...

NakaNaka2022.12.06

What is "Su-no-moto"? Pitcher Roki Sasaki's Favorite Local Condiment [Iwate Prefecture]

Did you know that "Su-no-moto," a super-local seasoning indispensable to the dining table in the area around Ofunato City, Iwate Prefecture, is becoming a hot topic nationwide? This time, we'll be looking at the hometown of pitcher Roki Sasaki, a baseball player from Iwate Prefecture...

NakaNaka2022.12.02

[Yamagata Prefecture] Recommended for a drive: Scenic power spot Sekiyama Falls and warm oden...

National Route 48 (commonly known as Yonpachi), which connects Miyagi and Yamagata prefectures, is an essential route for exchanges and logistics between the two prefectures. This time, we will introduce the famous Sakuranbo area, which is the gateway to Yamagata prefecture and lies on the prefectural border.

NakaNaka2022.12.01

Miura Sake Brewery

"Toyosaka" is a regular gold medal winner at tea tastings. Learn more about its relationship with "Hohaibushi" and its direct sales outlet...

Aomori Prefecture is home to many delicious sakes, but have you heard of "Toyobai," one of Hirosaki City's famous sakes? Toyobai has won numerous gold medals at sake tasting competitions. In 2022...

Editorial staffEditorial staff2022.11.28

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  • What day is it today? | Tohoku Edition What day is it on October 26th?
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  • Miura Sake Brewery
    "Toyosaka" is a regular gold medal winner at tea tastings. Learn more about its relationship with "Hohaibushi" and its direct sales outlet...
  • What to eat during New Year's? Local New Year's dishes that reflect history and culture are popular...
  • Smoked daikon radish tartar sauce is super useful! Introducing basic usage and recommended recipes [Autumn...
  • Yokote Fried Noodles
    Is Yokote Yakisoba, Akita Prefecture's legendary B-class gourmet food, now popular nationwide?
  • Housewife's Shop Saichi
    Local supermarket Shufu no Mise Saichi sells 20,000 Akiu Ohagi rice balls a day!? [Miya...
  • [Fukushima Prefecture] What is the local dish, Ikaninjin? Now known nationwide! A beloved dish...
  • Azumaya Honten is the long-established restaurant that originated wankosoba! Their summer-only salad soba is also popular! [Iwate...
  • "Grilled Squid Street" is famous for its squid curtains! The concentrated flavor attracts many repeat customers...
  • The Narrow Road to the Deep North 1
    [Series: Following the Narrow Road to the Deep North ①] The journey through Tohoku begins at the Shirakawa Barrier...
  • Takenori Kiyohara (Source: Wikipedia)
    [Series 4: The Battle of Zenkunen and the Battle of Gosannen] The Kiyohara clan, who completely changed the course of the Battle of Zenkunen...
  • The World of Itako, Female Shamans of Tohoku (Part 3)
    [Part 2] The World of Itako, Traditional Female Shamans of Tohoku | Itako Spells and Tohoku...
  • The Legend of Benbeko Taro
    Myoken Shrine (Yamagata Prefecture) - home to the legend of Benbeko Taro, a fierce battle between a dog and a raccoon dog
  • Nishikicho Toramai (Kamaishi City)
    Sanriku performing arts come together! Sanriku International Arts Festival 2025 "Kazumasu" photo report [...
  • Naruko Kokeshi doll facial expression
    Naruko Kokeshi – Traditional Kokeshi dolls developed in Naruko Onsen, one of Miyagi's three famous hot springs in Oshu.
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  • Plaque on the torii gate of Arahagihaba Shrine (Tagajo City)
    Arahagihaba Shrine in Tagajo | The guardian deity of the Tagajo government office, built to repel the Emishi (indigenous people of northern Japan)...
  • Yamagata dashi
    Yamagata's "dashi" is a versatile and easy-to-make local dish that goes well with anything! [Yamagata Prefecture]
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    A strange twist of fate led the Sendai clan to become the first Japanese to circumnavigate the globe [Imperial].
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    The submerged forest at Lake Akiogi can only be seen from May to June! The mysterious sight of trees floating on the lake...
  • In a snowy landscape, the lights of Nebuta floats and small lanterns are reflected in the pond during the "Neburi Nagashi Lantern Festival" © Hoshino Resorts
    Summer Nebuta festival in an open-air bath surrounded by snow? Aomoriya's winter tradition: "Neburi Nagashi Toro" (Floating Lanterns)
  • "KAORIUM for Sake & Wine" was set up in the tasting corner
    Which Fukushima local sake should you choose? Fukushima Prefectural Tourism and Product Center and Nihonbashi Fukushima Hall "MIDETTE...".
red wine
[Yamagata Prefecture] In Yamagata, the wine kingdom of Tohoku, you can visit, experience, and sample wines...
worship hall
Sendai Toshogu Shrine, dedicated to Tokugawa Ieyasu, is a treasure trove of important cultural properties! [...
Komainu (guardian lion-dogs) at Ainai Shinmei Shrine
The Arahaba Shrine near "Jusan-minato," the former base of the Abe clan of Oshu [Blue...
Shiogama Shrine's Hote Festival
Hote Festival | A fire prevention ritual with a history of over 300 years, held at Shiogama Shrine...
Kuroishi Yosare ③
What is "Kuroishi Yosare," one of Japan's three major street dances? What are the types of dances, history, and names...?.
Family portrait from the early Meiji period
30 Surnames with Roots in Akita Prefecture's Prestigious Families
papier-mâché kokeshi doll
Life-sized papier-mâché kokeshi dolls parade! The annual kokeshi festival, "National...
Sasano Ittobori's "Otaka Poppo" and "Kodai Poppo"
Sasano Ittobori and Otaka Poppo | Wood carving techniques and local toys born in Yonezawa [...
Illustration of Oishigami Pyramid
Is there a pyramid in Aomori Prefecture? What is the Oishigami Pyramid?
Kanzeji Temple (the cave where the demon hag lived)
The legend of the Onibaba of Adachihara. It is a scary ghost story with a sad human drama...
[Sendai City, Miyagi Prefecture] Exploring the Sendai City History and Folklore Museum in Tsutsujigaoka Park...
A stone slab engraved with the three goddesses at Kamitsari Shrine
The legend of the goddesses of the three mountains of Tono and the "Kamitsaya Shrine" where the three goddesses are said to have separated...
Kokeshi dolls from Sakunami Onsen
Whiskey naturally found in hot springs! The little-known secrets of Sakunami Onsen, Sendai's hidden gem...
The Hashino Iron Mine, a World Heritage Site in Kamaishi City, Iwate Prefecture, symbolizes Japan's Meiji era industrial revolution.
Statue of Tsugaru Tamenobu in front of Hirosaki Cultural Center
A pilgrimage to the family temples of the Tsugaru clan, lords of Hirosaki Domain: "Kakushu-ji Temple," "Chosho-ji Temple," and "Takateru Shrine"...
Family photo from the Meiji period
30 Surnames with Roots in Yamagata Prefecture's Prestigious Families
Yamagata dashi
Yamagata's "dashi" is a versatile and easy-to-make local dish that goes well with anything! [Yamagata Prefecture]
The shrine and explanatory sign of Arahagihaba Shrine (Iwadeyama, Osaki City)
Arahagihaba Shrine in Iwadeyama | Has it been enshrined for 2,000 years? Its name is even etched into the place name...
Pure Land Garden at Motsuji Temple
[JR East Pass Trip: Day 2, Part 2] Admire the remains of soldiers' dreams at Motsuji Temple...
Special Junmai sake "Kawaguchi Natto"
Sake with a natto label, which is supposed to be taboo for sake breweries? A collaborative product from companies in the same region...
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