[What day is it today? | Tohoku Edition] What day is July 20th?

Hoya Boya's birthday (Miyagi Prefecture)）

Hoyaboya, the tourism mascot of Kesennuma City, Miyagi Prefecture , was created in 2007, and its birthday is July 20th

The Prince of the Sea of ​​Kesennuma, whose design is based on a sea squirt, with a sword made from a saury, a belt from a scallop, and a cape from shark skin, is adorned with various local products from Kesennuma City and works to promote the richness of Kesennuma's cuisine and tourism で

Showa Gypsophila Day (Fukushima Prefecture)

July 20th is "Showa Gypsophila Day," established by the Aizu Yotsuba Agricultural Cooperative in Aizuwakamatsu City, Fukushima Prefecture .

The date is derived from July 20 , 2023 (Reiwa 5), ​​when "Showa Gypsophila," produced in Showa Village, Yanaiizu Town, Mishima Town, and Kaneyama Town in Fukushima Prefecture—one of Japan's three major production areas —was registered under the Geographical Indication (GI) protection system .

The aim is to improve the brand power of "Showa Gypsophila" and promote its appeal both domestically and internationally, as well as to establish a sustainable production area and revitalize the region

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