Tohoku Rokken Trivia Media NEFT
This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
Tohoku Rokken Trivia Media NEFT
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A great souvenir for Golden Week! The appeal of the mushroom soup available only at the Iwateyama SA (downbound) and some recipe variations

Finding souvenirs for Golden Week can be surprisingly difficult, right? You want to avoid anything too heavy, but something too bland won't leave a lasting impression. That's when I discovered this mushroom soup, sold exclusively at the Iwateyama Service Area (downbound).

Hana OdagiriHana Odagiri2026.04.21

A treat made with carefully selected soybeans! Discover authentic tofu at "Fuusetsu Hana" [Iwate Prefecture, Hachioji...].

The tofu from "Fuusetsu Hana," established in Hachimantai City in 1999, is made using various heirloom varieties of domestically produced soybeans, changing them seasonally. These include yellow soybeans, green soybeans, black soybeans, and brown soybeans...

DaiwaConsilioDaiwaConsilio2026.03.31

Introducing delicious tofu and tofu dishes from Morioka, the "City of Tofu"! [Morioka City, Iwate Prefecture]

According to the Ministry of Internal Affairs and Communications' household expenditure survey, Morioka City ranks first or second nationwide in "expenditure on tofu purchases," earning it the nickname "the city of tofu." In 2024, the average annual tofu purchase amount per household in Morioka was...

DaiwaConsilioDaiwaConsilio2026.03.16

A rice accompaniment made by a long-established pickle shop! A taste review of Odawaraya's "Taberu" series...

"Edible chili oil" has become a huge hit as a side dish to go with rice. Odawaraya, a long-established pickle shop based in Koriyama City, Fukushima Prefecture, offers not only "Edible Chili Oil" but also the spin-off "Edible" series...

Haruka HashimotoHaruka Hashimoto2026.02.03

A taste review of "Miso-pickled Cream Cheese," a delicious snack to enjoy with local sake...

When it comes to snacks that go perfectly with local sake, it's best to find them locally! Fukushima Prefecture is home to many highly acclaimed sakes. We'll introduce you to some of the region's finest snacks to pair with these delicious drinks...

Haruka HashimotoHaruka Hashimoto2025.11.13

Natto dish image

Tohoku's natto culture is amazing! Introducing unique natto dishes from six Tohoku prefectures [A must-have for natto lovers].

When you think of natto, you might imagine it as something you eat plain for breakfast, but in the Tohoku region, it's a whole different experience. In Tohoku, where fermented food culture is deeply rooted, natto has become a part of the local food culture...

Hana OdagiriHana Odagiri2025.05.15

Maruyo Suisan's "Kamome Chikuwa" is the best! Aomori residents who have tried other chikuwa...

When talking about chikuwa in Aomori Prefecture, the first thing that comes to mind is Maruyo Suisan's Kamome Chikuwa. Its presence is immediately apparent when you look at the kamaboko section of a supermarket. Rows and rows of Kamome Chikuwa...

Hana OdagiriHana Odagiri2025.05.09

Fukushima boasts the highest natto consumption in Japan! Introducing the locals' top picks for natto...

Natto is a classic rice accompaniment. Delicious and nutritionally balanced, it's likely that many households keep it on hand. Fukushima City, Fukushima Prefecture, is known for its high natto consumption...

Haruka HashimotoHaruka Hashimoto2025.04.14

Hoya Suimei Variation

Speaking of Miyagi, sea squirts are the first thing that comes to mind! 5 recommended sea squirt souvenirs you can buy at Sendai Station!

When you think of Miyagi Prefecture, you think of sea squirts! Many people probably think of sea squirts! This time, we'll introduce five sea squirt souvenirs that can be stored at room temperature and are recommended as souvenirs or snacks! What is a sea squirt?...

YokochiYokochi2025.03.05

[Recommended Autumn Festivals: Miyagi] The majesty of the Date clan and music filling the streets

Miyagi Prefecture's major autumn festivals include the annual festival of Osaki Hachimangu Shrine, the main shrine of the Sendai domain, which had a fiefdom of 620,000 koku. Other famous festivals include the festival of Masamune Date of Mt. Iwate, where the domain's founder, Masamune Date, had his base before founding Sendai.

DaiwaConsilioDaiwaConsilio2024.08.27

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  • [What day is it today? | Tohoku Edition] What day is May 25th?
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  • Aomori Prefecture: Number one in Japan for salmon roe consumption! Residents talk about the appeal of this piping hot rice accompaniment
  • [Ramen Kingdom: Yamagata Prefecture] 5 Famous Restaurants for Yonezawa Ramen, a Light Soy Sauce Noodle with High Water Content!
  • [Miyagi Prefecture] What is the "Zunda" in Zunda Mochi? Learn about its origin and deliciousness!
  • What is Tsugaru Soba? What sets it apart from regular soba? Explaining its hidden characteristics and appeal [Aomori]
  • Miura Sake Brewery
    "Toyosaka" is a regular gold medal winner at tea tastings. Learn more about its relationship with "Hohaibushi" and its direct sales outlet...
  • [Fukushima Prefecture] What is "Cabbage Mochi" from Koriyama City? Enjoy the simple taste! A New Year's treat...
  • Hoya Suimei Variation
    Speaking of Miyagi, sea squirts are the first thing that comes to mind! 5 recommended sea squirt souvenirs you can buy at Sendai Station!
  • Potato Guessing
    Have you heard of "Imo-taste," a traditional party item from Tsugaru? [Aomori Prefecture]
  • Reconstruction of a flush toilet found at the Akita Castle ruins
    Akita Castle was the center of trade with the former kingdom of Balhae! The deciding factor? Flush toilets...
  • Kaminoyama Castle
    The history of Kaminoyama, a castle town and post town with hot springs [Kaminoyama City, Yamagata Prefecture]
  • Fujisato Town is the only town in Akita Prefecture that is part of the Shirakami-Sanchi World Natural Heritage Site. Its biggest attraction is the untouched...
  • Date Masamune Ash Tomb
    Date Masamune's ash mound and Daiganji Temple, which guards his grave | The unique funeral rituals of the Date clan [...
  • [Aomori Prefecture] How cold is it in Aomori? Here are some tips to protect yourself from the cold during your winter trip to Aomori!
  • Sumo wrestler statue on the right side (southeast) of the main hall of Senshoji Temple
    Is there a statue of a sumo wrestler crying at night? A legend passed down at Senshoji temple, the family temple of Mogami Yoshiaki's daughter...
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  • The "Great Stone of Arahabaki-no-Okami" at Tannaiyama Shrine
    Tannaiyama Shrine | A sacred site of ancient Japanese animism, with a massive rock as its object of worship [Iwate Prefecture]
  • The Zaimokuiwa Rocks of Obara in Shiraishi are a natural phenomenon, a spectacular spot for viewing columnar joints! [Miyagi Prefecture]
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  • Oshio Natural Carbonated Water Plant in Kaneyama Town
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  • Vanilla soft-serve ice cream in a cup, topped with a large sheet of seaweed and a wooden spoon nearby on a wooden table.
    Popular soft serve ice cream and gelato at roadside rest stops, plus B-grade gourmet food! Yuzu, amazake, Tonosama Soba...
[Tohoku] Strange festivals in Tohoku!? Introducing 6 festivals that will surprise people from other prefectures
Moko
If you cry, "Mocco" will come!? Investigating the mystery of trauma among children in Tsugaru...
It's fun to learn about accents and local words! "...
Tomizawa Ruins
20,000-year-old ruins preserved as they are! Experience the eternal past at the Underground Forest Museum...
[Yonezawa City, Yamagata Prefecture] Autumn festival season has arrived! Autumn harvest is delicious!...
The Narrow Road to the Deep North 7
[Series: Following the Narrow Road to the Deep North ⑦] The journey is finally coming to an end, from Dewa to Uzen...
[Aizuwakamatsu City, Fukushima Prefecture] Feel at ease with the warmth of Japanese culture and hospitable hospitality...
[Iwate Prefecture] 7 Famous Waters of Iwate Prefecture! Sweetfish and salmon swim upstream in the famous waters that flow through the city...
Dazai Osamu Memorial Museum "Shayokan"
Novelist Osamu Dazai's birthplace, Shayokan, is a 2,180m2 mansion! [Goshogawa, Aomori Prefecture].
The Nekozuka Kofun Cat Festival, a huge cat festival for cat lovers, and its legends [Miyagi Prefecture]...
[Yurihonjo City, Akita Prefecture] Here you'll find Japan's three largest Hase Kannon statues!...
Asaka Canal
The Asaka Canal, a major Meiji era construction project that transformed the Asaka Plains in Koriyama City into fertile land...
[Koriyama City, Fukushima Prefecture] What is "Takashiba Deco Yashiki"? A tourist spot where you can talk to locals...
Tour the precious cultural assets remaining in Minamiaizu, the southern part of the Aizu region [Fukushima Prefecture]
The "Matagi," master bear hunters who live in the mountains, are from the Ani Matagi village in Kitaakita City...
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