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A great souvenir for Golden Week! The appeal of the mushroom soup available only at the Iwateyama SA (downbound) and some recipe variations

Finding souvenirs for Golden Week can be surprisingly difficult, right? You want to avoid anything too heavy, but something too bland won't leave a lasting impression. That's when I discovered this mushroom soup, sold exclusively at the Iwateyama Service Area (downbound).

Hana OdagiriHana Odagiri2026.04.21

A treat made with carefully selected soybeans! Discover authentic tofu at "Fuusetsu Hana" [Iwate Prefecture, Hachioji...].

The tofu from "Fuusetsu Hana," established in Hachimantai City in 1999, is made using various heirloom varieties of domestically produced soybeans, changing them seasonally. These include yellow soybeans, green soybeans, black soybeans, and brown soybeans...

DaiwaConsilioDaiwaConsilio2026.03.31

The cute and delicious "Tanuki-san" from "Shitaameya" with Italian food, local sake, and rock...

Have you heard of the once-popular "Tanuki Cake"? During the Showa era, when fresh cream was expensive, a "Tanuki" cake was made using sponge cake and cheap buttercream to create the body of a tanuki, topped with chocolate...

DaiwaConsilioDaiwaConsilio2026.03.02

strawberry

Happiness spreads throughout your mouth! Strawberry Sweets are a great gift or souvenir...

For many people, seeing the word "strawberry" brings back happy childhood memories. That sweet and sour taste and the cute pink image...

Haruka HashimotoHaruka Hashimoto2026.02.10

How about trying Bandai Mame for Setsubun? Introducing the nostalgic bean snack that can be enjoyed by both children and adults...

Setsubun is a festival held in the bitterly cold month of February. Many people probably have childhood memories of throwing beans energetically, chanting "Oni wa soto, fuku wa uchi" ("Demons out, good fortune in"). After throwing the beans with all their might...

Haruka HashimotoHaruka Hashimoto2026.01.22

If you're looking for souvenirs, don't miss these! 3 Japanese sweets that will make you look like a connoisseur: Part 2 [Fukuoka...

What do you pay attention to when buying sweets as gifts or souvenirs? There are all kinds of sweets, from popular items to classic items that everyone knows, but sometimes...

Haruka HashimotoHaruka Hashimoto2025.12.09

A taste review of "Miso-pickled Cream Cheese," a delicious snack to enjoy with local sake...

When it comes to snacks that go perfectly with local sake, it's best to find them locally! Fukushima Prefecture is home to many highly acclaimed sakes. We'll introduce you to some of the region's finest snacks to pair with these delicious drinks...

Haruka HashimotoHaruka Hashimoto2025.11.13

It's not just bread, but it's also bread! A sweet, melt-in-your-mouth pure white soul food! The famous confection "Kumata"...

Kumatappan is a traditional confectionery from Sukagawa City, Fukushima Prefecture. Although the name includes the word "bread," it is actually a Japanese confectionery. With its striking pure white appearance and long history, it is one of the most famous local confectioneries...

Haruka HashimotoHaruka Hashimoto2025.06.17

[Iwate Prefecture] Enjoy soft serve ice cream while feeling the sea breeze at the northern Sanriku coast! Roadside station...

As part of the post-earthquake reconstruction efforts, the Sanriku Coastal Road was completed as a bypass of National Route 45 along the Sanriku Coast. While this has made travel easier, it is said that the number of cars passing through the city has also increased. Therefore, the coastal road...

DaiwaConsilioDaiwaConsilio2025.06.12

Shimanuki Kokeshi Tin 00

Shimanuki's "Kokeshi Tin" is a Sendai souvenir that will tickle your collector's fancy...

When it comes to souvenirs from a trip, food is the obvious choice. In Sendai, there are many options, such as beef tongue, kamaboko (fish cake), and hagi no tsuki (Japanese cedar leaf cake). However, what is surprisingly hard to come up with is a tangible souvenir.

AoiwaAoiwa2025.04.28

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Entrance to Aoma Shrine
Aoma Shrine (Miyagi Prefecture), a shrine dedicated to the three gods of light: the moon, the stars, and the sun
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Scarlet Robe (Part 1)
[Part 1] Aizu samurai cultivated apples! Japan's first privately cultivated apple, "Scarlet Apples"...
[Hirosaki City, Aomori Prefecture] If you want to experience the traditions of Hirosaki, head to Tsugaru Domain Neputa Village!
A procession carrying lanterns and the main hall
The Kokusekiji Somin Festival, a celebration of over 1,000 years of history, draws to a close | 2024 local report [...
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Kitamaebune Ships at Hiyoriyama Park
A wealthy merchant even more powerful than the feudal lord appeared? The port of Sakata, which was prosperous due to the Kitamae ships [Yama...
Tsuruga Castle at night
[Fukushima Prefecture] The history of Tsuruga Castle, the site of a tragic end of the Edo period
The Narrow Road to the Deep North 1
[Series: Following the Narrow Road to the Deep North ①] The journey through Tohoku begins with the Kanetsu...
Mishima Michitsune
Yamagata City, whose landscape was completely transformed by Mishima Michitsune after the Meiji Restoration [Yamagata...
[Tome City, Miyagi Prefecture] A mysterious forest with a thousand-year history and the belief in Hachiman, the god of warding off evil spirits |...
The Narrow Road to the Deep North 2
[Series: Following the Narrow Road to the Deep North ②] Basho and Sora, who entered Miyagi Prefecture, went to the city of forests, Sendai...
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