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Panoramic view of Ouchijuku

Travel back in time to the Edo period at Ouchijuku! [Fukushima Prefecture]

In the southern Aizu region of Fukushima Prefecture, there is a post town that has existed since the Edo period. Even now, in the 2000s, the town is lined with thatched-roof houses, and it feels as if time has stood still...

Chimon2018.04.18

Perfect for a summer trip! Try all of Yamagata's "cold noodles"!

Even though Tohoku is cool, summers are still hot. When you travel around, you'll want to eat cold food. Yamagata Prefecture has dishes like mugi-kiri, chilled meat soba, and chilled ramen...

HarumakiHarumaki2017.08.08

Azumaya Honten is the long-established restaurant that originated wankosoba! Their summer-only salad soba is also popular! [Iwate...

Azumaya, a long-established soba restaurant famous as the birthplace of Morioka's wanko soba, is just a three-minute walk from Sakanamachi Shopping Arcade. It has long been customary in Iwate to serve soba at banquets...

NEFT Editorial DepartmentNEFT Editorial Department2017.08.04

[Yamagata Prefecture] The craftsmen's attention to detail is incredible! Yamagata's three major soba streets!

Yamagata soba is known for its firm texture and rich aroma, and is enthusiastically supported by country soba fans across the country. Yamagata Prefecture's Murayama, Oishida, and Obanazawa cities are particularly well-known, with many famous soba restaurants...

HarumakiHarumaki2017.07.04

[Morioka City, Iwate Prefecture] Wankosoba? Or Reimen? A famous restaurant in Morioka City where you can enjoy local specialties...

Morioka City in Iwate Prefecture was once famous for its wankosoba noodles, but in recent years, Morioka cold noodles and jaja noodles have been gaining attention, earning it the nickname "Noodle Town." If you're visiting Morioka City in Iwate Prefecture, be sure to check out the famous...

HarumakiHarumaki2017.04.26

Takato soba (green onion soba) from Ouchijuku

[Minamiaizu, Fukushima Prefecture] Enjoy Takato Soba in Ouchijuku!

Ouchi-juku is one of Fukushima Prefecture's top two tourist spots! Its charm lies in its scenery that has remained unchanged since ancient times. The retro atmosphere will make you feel as if you've traveled back in time to the Edo period...

NEFT Editorial DepartmentNEFT Editorial Department2017.01.13

The strong texture and firmness are the appeal! 3 popular soba restaurants found in Yamagata, the soba capital!

Yamagata Prefecture is famous for its chewy soba noodles! Try traditional country soba, Sarashina soba made with only the center of buckwheat flour, and crispy tempura. Come visit Yamagata Prefecture to sample authentic soba noodles...

NEFT Editorial DepartmentNEFT Editorial Department2016.12.27

Yamadera

Enjoy Risshakuji Temple (Yamadera), one of Yamagata's most popular tourist spots, to the fullest!

Yamadera, commonly known as "Yamadera" in Yamagata City, Yamagata Prefecture, is one of the prefecture's most popular tourist spots. You can climb stone steps to reach Risshakuji Temple at the top. The view you see once you reach the top is truly spectacular! It's a place that attracts a constant stream of tourists...

NEFT Editorial DepartmentNEFT Editorial Department2016.11.30

Ginzan Onsen

Experience the romance of the Taisho era! 5 popular gourmet foods at Ginzan Onsen, Yamagata Prefecture

Ginzan Onsen is located in the mountains a short distance from the city of Obanazawa in Yamagata Prefecture. This famous hot spring is known nationwide as the setting for the NHK morning drama series "Oshin." During the Taisho era,...

NEFT Editorial DepartmentNEFT Editorial Department2016.11.27

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