


[Aomori Prefecture] It's not just food! Tohoku's dazzling craftsmanship! 5 craft souvenirs to choose from
Aomori Prefecture is located in the northernmost part of the Tohoku region. Many people travel to the prefecture because of its beautiful nature, the Sannai-Maruyama ruins, the Nebuta Festival, and its rich food culture. Despite the harsh winter, Aomori offers a variety of...

[Akita Prefecture] From Standard Items to Unique Items! 7 Recommended Souvenirs to Buy in Akita
What comes to mind when you think of Akita Prefecture? Namahage? Iburi-gakke? Akita dogs? Akita Prefecture is a place in the Tohoku region that is home to many unique things. Even within the Tohoku region, it is a unique place...

[Miyagi Prefecture] 6 Delicious Miyagi Souvenirs Recommended by Locals
Miyagi Prefecture is home to popular tourist destinations such as Sendai, Matsushima, and Zao. Miyagi Prefecture also boasts a wide variety of delicious souvenirs, including beef tongue, kamaboko, and zunda. This time, we'll introduce some gift ideas that only locals know about.

What is the appeal of Watari Town's local dish, "Harako Meshi"? [Miyagi Prefecture]
Autumn, from September to November, is the time of year when salmon swim upstream to spawn, and many restaurants in Miyagi Prefecture serve a local dish called "harako meshi." Also,...

[Akiu, Miyagi Prefecture] Tour the brewery and sample wine at Akiu Winery!
Akiu is one of Sendai's leading hot spring resorts. Sendai's first winery has opened in Akiu! Sendai is the center of Miyagi Prefecture, the kingdom of ingredients. Akiu's climate is ideal for grape production, so until now, wineries have been...

[Yonezawa City, Yamagata Prefecture] Harakata Sashiko is a symbol of Yonezawa's tradition and culture!
Yonezawa City in Yamagata Prefecture is a home of handicrafts. A variety of traditional crafts, including safflower dyeing and woodworking, have been produced here for a long time. Yonezawa Tsumugi, which we previously introduced on NEFT, is one such example.

Filled with retro charm! We visited Nanokamachi Street, a little-known tourist spot in Aizu!
When people visit Aizu, they tend to focus on Tsuruga Castle and Nisshinkan, but we mustn't forget Nanokamachi Street, located just outside the city center. Here, you'll find traditional Aizu shops...

[Fukushima] Extremely popular with women! Momorin merchandise with many hidden male fans...
Momorin, the gentle rabbit, is Fukushima City's tourism promotional mascot. In 2014, her rival, Black Momorin, was also introduced, and together they appeared in Fukushima City's tourism pamphlets and...

Find these souvenirs in Kakunodate that are sure to please!
Kakunodate, a tourist spot in Akita, is a lovely town lined with samurai residences and exuding a historical atmosphere. It is also popular for its weeping cherry blossoms in spring and autumn leaves in fall. Kakunodate is also home to Akita's specialties and traditional crafts...





