souvenir

Taroan's famous "Aizu Tenjinsama" fluffy bouche with addictive cheese cream! [Fukushima Prefecture]

" Aizu no Tenjinsama "? It is a best-selling sweet that has been sold by the confectionery store " Taroan " since 1979.

It's a soft and fluffy pastry sandwiched with firm butter and cheese cream. There are sure to be many fans who continue to be captivated by its nostalgic yet new flavor. In addition to the classic cheese flavor, there is also a wide variety of seasonal flavors available

Whether you know it or not, you'll want to try it! We'll introduce you to the charms of Aizu Tenjin-sama

What kind of sweet is "Aizu Tenjinsama"?

First, let me introduce the profile of "Aizu Tenjin-sama."

"Aizu no Tenjinsama" is manufactured and sold by the confectionery store "Taroan." The store's emblem is a lamp mark, representing the passion for sweets and the warmth that sweets convey to people's hearts. "Aizu no Tenjinsama" was first made as the company's founding confectionery when the first store opened in Aizubange Town in 1979

To put it simply, "Aizu Tenjinsama" is a pastry made of cream sandwiched between layers of bouche dough

The bussee is fluffy and soft with a slight sweetness. The cream is made with a salty combination of butter and processed cheese. The saltiness is just right; it's not too salty, but it's still impressive. The texture is firm, with a firm, moist texture nestled between the bussee

What's particularly noteworthy about Aizu Tenjinsama is the wonderful balance of sweetness and saltiness. At first glance, it may look like it's quite filling, but as you enjoy the harmony of sweetness and saltiness, you'll find yourself finishing it in no time - that's the magic of Tenjinsama. The bousse is also perfectly fluffy and not dry, making it a great pairing with tea or coffee. Even those who don't like sweet treats will find it refreshing and easy to eat, making it a perfect treat to enjoy during tea time

By the way, all of Taroan's past commercials are unique and addictive

The name comes from a local toy

The name of the candy actually comes from the name of a local toy. "Aizu Tenjin" is a papier-mâché doll that is said to have been made about 400 years ago. It is modeled after Sugawara no Michizane, the god of learning, and in Aizu it was customary to give one to a baby boy when he was born, in hopes of his healthy growth

Aizu Tenjin's head is made from hardened paulownia powder, and the body is made from papier-mâché. Although there are fewer and fewer workshops that continue to use the traditional manufacturing method, it has been designated as a traditional craft of Fukushima Prefecture, and efforts are still being made to preserve the manufacturing method and techniques

A wide variety of seasonal flavors

In addition to the standard cheese flavor, Aizu Tenjin-sama offers a variety of seasonal flavors. The main lineup is as follows:

  • Strawberry Milk (January to April)
  • Summer mandarins (June to August)
  • Blueberries (July to August)
  • Caramel apples (September to December)
  • Peanut butter (September to November)
  • Choco (December to March)
  • Rum raisin

As each item is limited in quantity, the release dates may vary

At the time of the interview, the flavors available for purchase were caramel apple, peanut butter, and chocolate. The caramel apple flavor has crisp apples kneaded into the caramel cream. The peanut butter flavor has a rich accent of chopped peanuts. The chocolate flavor has a cocoa bouche sandwiched with chocolate chip cream

The flavor lineup changes with the seasons, making it even more fun to choose. Each package design has its own cute expression

I also got the "Aizu Rice Tenjinsama." This product is made with rice flour from Aizu. When I tried it, I found that the bouche was fluffier than the regular Tenjinsama. It may be easier for small children to eat. It tastes the same as the standard Tenjinsama, cheese flavor

Apparently there's a "Zune Tenjin-sama" that lets you enjoy "Aizu Tenjin-sama" four times more

"I love Aizu Tenjin! I could eat as much as I wanted!"

"It always ends up being a fight between my family members..."

We have good news for people like you. A mega-sized product called "Zunee Tenjinsama" is now on sale, which is the equivalent of four regular Tenjinsamas. "Zunee" means "huge" in the Fukushima dialect. Zunee Tenjinsama is 15cm in diameter, the size of a whole cake. You can share it with everyone, splurge and keep it all to yourself, or give it as a surprise gift. The possibilities for Zunee Tenjinsama are endless

If you're interested, please visit the online shop or Taroan store. They also said that you can order it from the store

INFORMATION

"Aizu Tenjinsama" is a sweet that gives you energy

This time we introduced "Aizu Tenjinsama", which is manufactured and sold by Taroan Confectionery Store

Aizu Tenjinsama is a cake with a perfect balance of soft, fluffy bousse and salty cream cheese. Its refreshing taste has captured the hearts of people of all ages and genders. It is also easy to eat, even for those who don't like sweet treats

In addition to the popular standard cheese flavor, there are also seasonal flavors, making it a fun treat to choose from and enjoy. Be sure to check out Zune Tenjin Shrine too

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