On June 17th and 18th, 2017, a card game called "Sendai Nanda Fudashi" was held at Honmachi Square. This was part of an art project called the Sendai Merchants Project, and...
Chimon
What would you do if someone said to you, "Bring me some jas!"? The correct answer is, "Bring me some jerseys." Although it's not used much these days, jerseys are called "jas" in Miyagi Prefecture...
Chimon
Six years have passed since the disaster. Onagawa Town in Miyagi Prefecture has developed into a rich and beautiful tourist destination. We want people to experience the charm of the town itself, rather than just seeing it as a disaster area tour. This desire is what is creating a new Onagawa...
Chimon
A special movie released on THE NTH FACE's Japan site. The special feature "ROC...
On your way home from a tiring day at work, you'll want to snack on some mildly flavorful donuts. Mamechichi Donuts is a mobile food truck that has been in business for two generations, and operates in various locations in Sendai City, including Watari Town.
Chimon
Akiu Village is a new leisure facility that has opened in Akiu. With its spacious grounds and neat exterior, it's a place you'll want to stop by. To make the most of Akiu Village, we recommend...
Chimon
Following "Autumn Colors in Tohoku," this is the second promotional video for Tohoku. This video, created by filmmaker Yuki Nagakawa, was produced in collaboration with the Tohoku Tourism Organization and six Tohoku prefectures (Aomori, Iwate, and...
February 26, 2017 marked the end of a company that had witnessed the development of Sendai since the postwar era. Sakurano Sendai Store, which had been in business for 70 years, had been running alongside Sendai Station, and we look back on the ups and downs of the store.
Chimon
The beauty of Autumn Colors in Tohoku is truly breathtaking. This ultra-high-definition video begins with a landscape that makes full use of the light. Autumn Colors...
There are three things I would like you to try when you visit Sendai. One is "Zunda Shake," the other is "Beef Tongue Set Meal," and the last is "Akiu Ohagi." Akiu Ohagi in particular is a little-known dish...
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