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This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Fromage Hakozuka

[Natori City, Miyagi Prefecture] Pensee's sweets workshop is here! Visit Fromage Hakozuka...

Hakozuka, Natori City, Miyagi Prefecture. A special Western-style pastry shop has opened near the quiet residential area of ​​Mejima. Pensee, a bakery founded in Miyagi, is based on the idea of ​​"bringing special smiles to everyday smiles.".

Chimon2018.09.19

[Pensées] Miyagi Prefecture's two biggest bakeries clash! Who will win the salted bread showdown?! [Bar...

The two major bakeries representing Miyagi Prefecture are "Pensee" and "Basday." If you live in Sendai, you may have been to one of them. They offer unique bakeries themed around Miyagi's specialties.

Chimon2018.03.13

[Miyagi] When it comes to Matsushima gourmet, it's got to be oysters! A charming dish you can enjoy for just 1,000 yen...

Matsushima oysters are in season every year from October to March. Thanks to the abundant minerals carried by the rivers that flow into Matsushima Bay, they are plump yet firm and highly nutritious, earning them a reputation. Miyagi Prefecture's...

HarumakiHarumaki2017.09.21

[Miyagi] 5 Recommended Bakeries in Sendai

We'll introduce you to some popular bakeries in Sendai! What kind of bread do you like? Sendai, the city of trees, is home to many small but unique bread shops.

NEFT Editorial DepartmentNEFT Editorial Department2017.02.16

Koppepan

[Iwate Prefecture] The soul food of Morioka residents? Fukuda Pan's koppepan

If you're traveling to Morioka City, Iwate Prefecture, you should definitely try Fukuda Bread. Fukuda Bread is soul food for Morioka residents. There are probably 30 people who live in Morioka who have never tried it.

Chimon2016.12.12

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  • Bakke Miso
    What kind of ingredient is "Bakke"? Learn about the origin of the name and how to cook it! [Miyagi Prefecture]
  • Atsumi's Karinto
    [Akita Prefecture] From Standard Items to Unique Items! 7 Recommended Souvenirs to Buy in Akita
  • [Yamagata Prefecture] The representative summer pickle of the Okitama region. What is the popular round eggplant?
  • Apple Vermont Soy Sauce
    What is Apple Vermont Soy Sauce? It's used as a sauce and dressing... In Aomori Prefecture, apples are used...
  • 2 watermelons pickled in pesola
    Pickle the whole watermelon! Local pickle "Watermelon Pesora (Pechora) Pickled"...
  • Is this the birth of a new B-grade gourmet food?! Belle Joyce's Nice Feeling Bread! [Iwate Prefecture]
  • What is Hachinohe's local dish "Ichigo-ni"? From its history to the origin of its name, and recipes...
  • What is Chinese elm? A detailed explanation from how to grow it to its use in New Year's dishes [Akita Prefecture]
  • Yotokuin (Princess Aiko)
    Who was Princess Aiko? Tracing her path to becoming Date Masamune's wise wife [Fukushima Prefecture]
  • [Mount Chokai-Tobishima Geopark: Yurihonjo Edition] When Japan was part of the Eurasian continent...
  • Image illustration of Yamabushi stone
    What is the "Yamabushi Stone" folktale from Hiraizumi? A detailed introduction to the setting of the story [Iwate Prefecture]
  • Katakura family mausoleum
    Four historic sites related to Katakura Kagetsuna, a famous vassal of Date Masamune, and the Katakura family [Miyagi Prefecture]
  • Shiratori Iwaki Monument
    Kattamine Shrine in Zao Town, Miyagi Prefecture: the center of the "swan faith" in the southern part of the prefecture
  • Dainichi Hall Bugaku | Two Dainichi Buddhas
    Dainichido Bugaku, a UNESCO Intangible Cultural Heritage with a history of approximately 1,300 years | Dedication in 2026...
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  • [Christianity Spreads in Tohoku: Part 2] Northern Miyagi Prefecture, Home to Hidden Christians [...].
  • Konpira barrel floating
    Konpira Barrel Floating Ceremony | A traditional folk event in Yamagata Prefecture to pray for protection against water-related disasters on the Mogami River
  • Portrait of a family and Tsuruga Castle
    30 Surnames with Roots in Fukushima Prefecture's Prestigious Families
  • The facial expressions of Nanbu Kokeshi dolls
    Nanbu Kokeshi – A unique, traditional kokeshi doll characterized by its achromatic nature [Iwate Prefecture]
  • Various types of pickled vegetables ③
    [Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Salt Production in Various Regions of Tohoku...
  • Various types of pickled vegetables (Part 2)
    [Part 2] The Pickling Culture of the Six Tohoku Prefectures to Survive the Harsh Winter | Miyagi, Yamagata, and Fukushima
The gorgeous Noheji Gion Festival and Noheji, a port of call for Kitamaebune ships (Aomori Prefecture)
Morioka, Iwate Prefecture - The history and types of Morioka Sansa Odori dance...
The shrine and explanatory sign of Arahagihaba Shrine (Iwadeyama, Osaki City)
Arahagihaba Shrine in Iwadeyama | Has it been enshrined for 2,000 years? Its name is even etched into the place name...
Narageshuku
[Kaminoyama City, Yamagata Prefecture] A post town on the Ushu Kaido road used by 13 feudal lords during the Edo period...
Not just Akita dogs! Odate City's natural monument, the "Akita Three Chickens" [Akita Prefecture]
[Akita Prefecture] Before enjoying Akita's representative summer festival, the Kanto Festival!...
The "Great Stone of Arahabaki-no-Okami" at Tannaiyama Shrine
Tannaiyama Shrine | An ancient Japanese shrine with a megalith dedicated to the god Arahaba-no-Okami as its sacred object...
Wooden carved Usotori bird from the Uso-kae Festival
Is this year's misfortune replaced by lies? A report on the Usokae Festival at Takahata Tenmangu Shrine...
Nikaido Moriyoshi illustration
The saga of nikaidō samurai, famous for his shocking facial graphics...
Ubakawa illustration
What is Ubaki? A detailed introduction to the Yamagata folktale that was also broadcast in Manga Nippon Mukashibanashi
2026.05.04 Hyakushika mass dance at Esashi Jinku Festival
Photo report of the Hyakushika Grand Dance (2026.05.04: Esashi Jinku Festival) [Iwate...].
Konpira barrel floating
Konpira Barrel Floating Ceremony | A traditional folk event praying for protection against water-related disasters on the Mogami River [Mountain...
Learn about the history of Nikaho City, which was formed by the merger of three towns associated with the Nikaho clan.
Kappa Falls (Tono City, Iwate Prefecture)
Tono's Yokai Spot "Kappa Pond" - Get a Kappa Capture Permit and Capture Kappa!.
Hachiro Kiyokawa
Hachiro Kiyokawa, the creator of the Shinsengumi | The personality of the anti-foreigner patriot who opened the curtain on the end of the Edo period...
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