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Aizu Hanafuda

The Aizu-themed designs are interesting! A slightly unusual souvenir: "Aizu Hanafuda" (Aizu playing cards) [Fuku...].

What are Aizu Hanafuda? Aizu Hanafuda are original Hanafuda cards created by Kitanippon Printing Co., Ltd., a printing company in Aizuwakamatsu City, Fukushima Prefecture. A standard Hanafuda deck consists of 48 cards, each representing one of the 12 months of the year...

AoiwaAoiwa2026.06.16

Walking around town is fun! Investigating "nostalgic sweets" near Miharu Town Hall [Fukushima...

Based on the concept of "Towns are interesting to explore on foot!", this series explores the charm of towns by actually taking a stroll through them. This time, we explored Miharu Town in Tamura District, Fukushima Prefecture. When you think of Miharu Town, you think of "Miharu...

Haruka HashimotoHaruka Hashimoto2026.06.15

Sasano Ittobori's "Otaka Poppo" and "Kodai Poppo"

Sasano Ittobori and Otaka Poppo | Wood carving techniques and local toys born in Yonezawa [Yamagata Prefecture, Yonezawa...].

What is Sasano Ittobori? Sasano Ittobori is a wood carving technique that has been traditionally passed down among farmers in the Sasano district of Yonezawa City, Yamagata Prefecture. According to local tradition, it dates back to 806 (Daido 1)...

AoiwaAoiwa2026.06.04

A great souvenir for Golden Week! The appeal of the mushroom soup available only at the Iwateyama SA (downbound) and some recipe variations

Finding souvenirs for Golden Week can be surprisingly difficult, right? You want to avoid anything too heavy, but something too bland won't leave a lasting impression. That's when I discovered this mushroom soup, sold exclusively at the Iwateyama Service Area (downbound).

Hana OdagiriHana Odagiri2026.04.21

A treat made with carefully selected soybeans! Discover authentic tofu at "Fuusetsu Hana" [Iwate Prefecture, Hachioji...].

The tofu from "Fuusetsu Hana," established in Hachimantai City in 1999, is made using various heirloom varieties of domestically produced soybeans, changing them seasonally. These include yellow soybeans, green soybeans, black soybeans, and brown soybeans...

DaiwaConsilioDaiwaConsilio2026.03.31

The cute and delicious "Tanuki-san" from "Shitaameya" with Italian food, local sake, and rock...

Have you heard of the once-popular "Tanuki Cake"? During the Showa era, when fresh cream was expensive, a "Tanuki" cake was made using sponge cake and cheap buttercream to create the body of a tanuki, topped with chocolate...

DaiwaConsilioDaiwaConsilio2026.03.02

strawberry

Happiness spreads throughout your mouth! Strawberry Sweets are a great gift or souvenir...

For many people, seeing the word "strawberry" brings back happy childhood memories. That sweet and sour taste and the cute pink image...

Haruka HashimotoHaruka Hashimoto2026.02.10

How about trying Bandai Mame for Setsubun? Introducing the nostalgic bean snack that can be enjoyed by both children and adults...

Setsubun is a festival held in the bitterly cold month of February. Many people probably have childhood memories of throwing beans energetically, chanting "Oni wa soto, fuku wa uchi" ("Demons out, good fortune in"). After throwing the beans with all their might...

Haruka HashimotoHaruka Hashimoto2026.01.22

If you're looking for souvenirs, don't miss these! 3 Japanese sweets that will make you look like a connoisseur: Part 2 [Fukuoka...

What do you pay attention to when buying sweets as gifts or souvenirs? There are all kinds of sweets, from popular items to classic items that everyone knows, but sometimes...

Haruka HashimotoHaruka Hashimoto2025.12.09

A taste review of "Miso-pickled Cream Cheese," a delicious snack to enjoy with local sake...

When it comes to snacks that go perfectly with local sake, it's best to find them locally! Fukushima Prefecture is home to many highly acclaimed sakes. We'll introduce you to some of the region's finest snacks to pair with these delicious drinks...

Haruka HashimotoHaruka Hashimoto2025.11.13

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  • Ajidoraku Village
    What is "Ajidoraku no Sato"? We'll introduce you to everything from where to buy it to delicious recipes...
  • Takasago Foods' "Nabeyaki Udon" is so delicious! Why are so many people buying boxes of it?.
  • What is Hirosaki's local dish, "Igamenchi"? Restaurants and recipes [Aomori Prefecture]
  • Hideyoshi Cloud
    [Akita Prefecture] Shimizu's people, rice, and sake king "Hideyoshi" - Becoming an adult and the taste of home
  • [Ofunato City, Iwate Prefecture] Sanriku Brewing Company's SANRIKU BEER Tasting...
  • Ayu fish in the fishing pond at Shirataka Yana Park (Ayu Teahouse)
    Delicious grilled fish at Japan's largest fishing spot and Ayu Chaya! [Shirataka Town, Yamagata Prefecture]
  • New Year image
    What is Yamaichi Soy Sauce's "Akegarashi"? A special flavor that pairs well with alcohol and rice [Yamagata...
  • Shiso roll
    Introducing the origins and delicious ways to eat Miyagi Prefecture's local dish, "Shiso Roll"
  • Oda Nobunaga
    What is the connection between Oda Nobunaga and Yamagata? Introducing a precious portrait and a shrine dedicated to Nobunaga [Yamagata Prefecture]
  • [Ten'ei Village, Fukushima Prefecture] Two thatched-roof hot spring inns. A nostalgic atmosphere...
  • The Narrow Road to the Deep North 1
    [Series: Following the Narrow Road to the Deep North ①] The journey through Tohoku begins at the Shirakawa Barrier...
  • Oyu Stone Circle: A stone circle from Japan's Jomon period! [Akita Prefecture]
  • Naruko Kokeshi doll facial expression
    Naruko Kokeshi – Traditional Kokeshi dolls developed in Naruko Onsen, one of Miyagi's three famous hot springs in Oshu.
  • The Three Dragon Gods of the Sanko Legend (Nansobo, Hachirotaro, and Tatsuko)
    [The Legend of the Three Lakes of Northern Tohoku: Part 1] The epic folklore that spans three prefectures...
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  • Yajiro Kokeshi's facial expression
    Yajiro Kokeshi – A tradition that developed around Kamasaki Onsen, the home of the Shiraishi Katakura family...
  • A panoramic view of the Oyasukyo Great Fountain
    Oyasukyo Great Fountain | The sight of steam spewing out from everywhere is like something out of a movie!.
  • A calm blue lake bordered by forested green hills and distant mountains under a bright, partially cloudy sky.
    Recommended scenic driving routes in Tohoku! Stunning mountain scenery, two dam lakes...
  • Modern white passenger train traveling on railway tracks, front-on view with overhead electric lines visible.
    Coal transport, bypass routes, recovery from unprecedented disasters... the Joban Line's role has been...
What is Shirakawa like? A miscellaneous guide to the area, including its history, tourist spots, and local specialties...
[Iwate Prefecture] 7 Famous Waters of Iwate Prefecture! Sweetfish and salmon swim upstream in the famous waters that flow through the city...
[Iwate Prefecture] Jomon Flame: Fujisawa Noyaki Festival 2022 to be held! Original Jomon clay...
Hachinohe Sansha Festival floats①
Over 1 million people visit the festival during the period! Hachinohe San...
Are namahage real? Traces of demons remain throughout the Oga Peninsula...
[Tome City, Miyagi Prefecture] A mysterious forest with a thousand-year history and the belief in Hachiman, the god of warding off evil spirits |...
Innai Silver Mine supported the finances of the Akita Domain. The mining town was filled with 15,000 people...
A beautiful garden can be seen from the tatami room of "Torikata Kaikan (former Torikata House)" ©Odate City
Historic buildings in Odate City that escaped the ravages of the Boshin War [Akita Prefecture]
Image of the Tomb of Christ
Torai = Hebrew? Let's go see the "Tomb of Christ" in Shingo Village! [...
The shrine and explanatory sign of Arahagihaba Shrine (Iwadeyama, Osaki City)
Arahagihaba Shrine in Iwadeyama | Has it been enshrined for 2,000 years? Its name is even etched into the place name...
Nobu Shirase
Shirase Antarctic Expedition Memorial Museum: A museum that preserves the footsteps of Antarctic explorer Nobu Shirase...
The Nekozuka Kofun Cat Festival, a huge cat festival for cat lovers, and its legends [Miyagi Prefecture]...
Aizu Domain School Nisshinkan (Hole Gate)
Nisshinkan, where the Byakkotai studied, is one of Japan's leading feudal domain schools! What must not be done must not be done...
fairy tale image
Scary stories and slightly sad stories... Michinoku Fairy Tale Road is home to many stories...
deer dance
Date and Nanbu folk performing art "Shishiodori" | Sasara Hall closure project on-site report [...
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