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This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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A winter fantasy woven with nectar... The history and taste review of Kokonoe Honpo Tamazawa's "Shimobashira"!.

Recently, Kokonoe Honpo Tamazawa's Shimobashira has become a hot topic on social media. Every year in the fall, sales and pre-orders begin, and before you know it, it's sold out. This is truly a masterpiece, nicknamed the "winter fantasy." This time, miraculously, I was able to purchase...

Editorial staffEditorial staff2023.05.09

We're trying our hand at creating the original egg sake, a flavor of Sendai Castle Town! What does it taste like? [Miyagi Prefecture]

Did you know that Sendai City, Miyagi Prefecture, has a tradition of "tamagozake" that has been around for over 100 years? This time, we will introduce the history and meaning of "Ganso Tamagozake," produced and sold by Katsuyama Sake Brewery, a sake brewery that has been in business for over 320 years...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.24

Even if you're not a Dragon Quest fan, you'll want this! It sold out in just 2 minutes after release! "Slim Be...".

Do you know "Slimbe Homanda Mochi"? If you don't know it, it's very difficult to read. lol Today, I'd like to introduce you to the Dragon Walk Real Souvenir Project...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.18

[Yamagata Prefecture] What are Yamagata's local sweets, "Karakara Senbei" and "Milk Cake"?

These sweets have unique names and sound somehow adorable and delicious. Two of Yamagata Prefecture's most famous local sweets are "karakara senbei" from the Shonai region and "milk cake" from the inland Okitama region. Now,...

ikokeikoke2023.03.30

Sendai International Airport

[Miyagi Prefecture] Sendai International Airport, the gateway to Tohoku, is a souvenir paradise!.

Sendai International Airport is known as the gateway to Tohoku, and is frequently used by people traveling domestically and internationally from the Tohoku region. The Sendai Airport Access Line runs between Sendai and...

SatomioriSatomiori2023.03.22

Deep dive into the charms of Morioka! 7 soul foods recommended by locals! [Iwate Prefecture]

In addition to the recommended travel spots in Morioka City featured in the New York Times' "52 Places to Visit in 2023," there are other recommended spots within walking distance of Morioka Station.

DaiwaConsilioDaiwaConsilio2023.02.03

Sendai Yukina

What is Sendai Yukina, delicious in winter? Introducing recommended recipes! [Miyagi Prefecture]

You may be curious about how Sendai Yukina differs from regular Yukina and what its flavor is. It's a popular winter vegetable in Sendai, making it a delightful addition to your dinner table during the cold winter months. This time, we'll be looking at...

megumegu2023.01.09

Matsukawa Daruma

Why is Sendai's lucky charm, the Matsukawa Daruma, blue? Exploring its origins [Miyagi Prefecture]

Matsukawa Daruma is a traditional craft of Sendai, made as a lucky charm representative of Sendai Hariko. Some people may wonder why it has a distinctive blue appearance compared to the more common Darumas. ...

megumegu2023.01.07

Mogami safflower

"Mogami Safflower" certified as a Japanese Heritage and Japanese Agricultural Heritage [Yamagata Prefecture]

Safflower has been cultivated since ancient times as a raw material for dyeing red and yellow colors. In addition, the seeds are used to produce oil (safflower oil, safflower oil, safflower oil, safflower oil)...

NORIJUNNORIJUN2022.12.19

What is "Su-no-moto"? Pitcher Roki Sasaki's Favorite Local Condiment [Iwate Prefecture]

Did you know that "Su-no-moto," a super-local seasoning indispensable to the dining table in the area around Ofunato City, Iwate Prefecture, is becoming a hot topic nationwide? This time, we'll be looking at the hometown of pitcher Roki Sasaki, a baseball player from Iwate Prefecture...

NakaNaka2022.12.02

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  • [Koriyama City, Fukushima Prefecture] Aiming to become a city in love with carp | Spreading the local flavor of "carp cuisine"...
  • Heart-warming! Experience the wonder of Japanese food with Aizu's local cuisine! [Fukushima Prefecture]
  • 5 Local Fukushima Sakes: Recommended Souvenirs and Gifts for Your Loved Ones
  • Morioka Cold Noodles①
    [Morioka City, Iwate Prefecture] Must-try soul food "Morioka Reimen"! History, recommended restaurants, and more...
  • Approach to Mount Teikyo
    Speaking of Sendai! The locals love the triangular deep-fried tofu and Mount Teikyo [Miyagi Prefecture]
  • Koriyama brand vegetables [Green Sweet]
    Koriyama Brand Vegetables [Green Sweet Edition] Cooking and Eating Them!
  • Yokote Fried Noodles
    Is Yokote Yakisoba, Akita Prefecture's legendary B-class gourmet food, now popular nationwide?
  • Spreading the appeal of fruit! Fukushima Ouse Winery, working hand in hand with local farmers...
  • "Place names with 'to' in them, from 1 to 9 [Ichinohe and Ninohe edition]" The first Ichinohe is a Jomon ruin...
  • Mishima Michitsune
    Yamagata City (Yamagata Prefecture): The landscape was completely transformed by Mishima Michitsune after the Meiji Restoration
  • Maikusa blacksmiths traveling to various places (image)
    [Part 2] Who is the Oshu "Maikusa Blacksmith"? What was their influence on the development of the Japanese sword?.
  • Abukuma Cave②
    [Tamura City, Fukushima Prefecture] Abukuma Cave is one of Japan's most famous limestone caves! Created over 80 million years...
  • Tsugaru Kokeshi dolls at Shin-Aomori Station
    [JR East Pass Trip: Day 3] Recharge at home and take a whirlwind day trip to Aomori!
  • Tomb of Gamo Ujisato (Five-ringed Pagoda)
    A Christian and one of the "Seven Philosophers of Rikyu" | The grave of the multifaceted Gamo Ujisato [Fukuoka].
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Recommended Articles
  • Kinoshita Koma
    Kinoshita Koma – One of the three major horses in Japan, originating from a wooden horse shape worn on the chest of a horse presented as a tribute...
  • Rakan Children's Park
    A mysterious park lined with impressive stone Buddha statues | The history of Morioka City's "Rakan Children's Park"...
  • Rezanov's Nadezhda as depicted in Japan
    A strange twist of fate led the Sendai clan to become the first Japanese to circumnavigate the globe [Imperial].
  • Autumn is the season for art! Introducing 7 recommended art galleries and museums in Miyagi Prefecture!
  • Komainu (guardian lion-dogs) at Ainai Shinmei Shrine
    The Arahaba Shrine near "Jusan-minato," the former base of the Abe clan of Oshu [Goshosho, Aomori Prefecture].
  • Street view of a Japanese storefront with illuminated red lanterns and bold black signboards, bicycles parked along the curb
    A comparison report of yakitori chain restaurants in Morioka's Odori area where you can enjoy a cheap drink and snack!.
The Narrow Road to the Deep North 1
[Series: Following the Narrow Road to the Deep North ①] The journey through Tohoku begins with the Kanetsu...
New Year's cuisine
New Year's Cuisine in the Tohoku Region | Preserved Foods for Festivities Developed by Heavy Snowfall
The Mogami family crest at the entrance to Kozenji Temple
Kozen, the family temple of Mogami Yoshimitsu, who established the largest territory of the Mogami clan with 570,000 koku of land in Dewa, is located here.
Maezawa Magarika Village: A traditional Japanese landscape where many curved houses remain [Fukushima...
"Shiosezaki" at the southwestern tip of the Oga Peninsula, where Godzilla and Gamera are found, and "Akita's...
From 1 to 9, "Place names with 'to' in them" [Mito Edition] Mito, the birthplace of the Nanbu clan...
The "Yonekawa Water Splashing" ritual, a traditional visitation ceremony for deities on the border between Miyagi and Iwate prefectures | Local report...
[Hirosaki City, Aomori Prefecture] Is Iwakiyama Shrine the most powerful power spot in Aomori?.
Image of the Tomb of Christ
Torai = Hebrew? Let's go see the "Tomb of Christ" in Shingo Village! [...
Not just Akita dogs! Odate City's natural monument, the "Akita Three Chickens" [Akita Prefecture]
Zashiki-warashi
Is it lucky to see one? We uncover the truth behind the "Zashiki Warashi" legends of Kindaichi Onsen...
Cat Inari illustration
A must-see for cat lovers! A guide to the local area starting from "Shinobuyama Neko Inari"...
Mount Chokai, one of Japan's 100 most scenic spots, straddling Akita and Yamagata, is a treasure trove of landscapes and legends!
The castle town of Kubota Castle has been hit by numerous fires since the Meiji era and has changed dramatically...
[Series 7: The Battle of Zenkunen and the Battle of Gosannen] The bond between the Genji and the eastern warriors, the Fujiwara clan of Oshu...
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