"Ben Don" was released in 2018 as a new specialty in Miyako City, Iwate Prefecture. Mail orders began in June 2020, and as they were featured in various media, they quickly became popular nationwide...
Aoiwa
Since being selected as one of the "52 places to visit this year" by the New York Times, Morioka city has been seeing cars with license plates and foreign tourists with license plates in other prefectures, and souvenirs are selling well...
Daiwa Consilio
There are many attractive breads that can be purchased anywhere, but don't you find "local bread" that can only be purchased in rural areas even more attractive? Taiyou Bread has been loved in Yamagata Prefecture for a long time...
Kokonoe Honpo Tamazawa Shimobashira, which has been a hot topic on social media these days, is being sold every early autumn, and is now available for pre-orders, and when you realize it, it is a masterpiece that is truly nicknamed "Winter Illusion." This time I bought it miraculously...
Did you know that Sendai City, Miyagi Prefecture has a traditional egg sake that has been around for over 100 years? This time, we will introduce the history and meaning of the original egg sake produced and sold by Katsuyama Sake Brewery, which has been in business for over 320 years...
The Miyagi Zao Eboshi Suisen Festival is a spot that announces the arrival of spring on the sacred mountains of Tohoku, the Zao mountain range. The nearby famous hot spring "Togata Onsen" is bustling with tourists and hot spring resorts, as well as sightseeing, experiences and gourmet food...
Do you know that "Suraimubehosted rice cakes"? It's very difficult for those who don't know about it. Lol This time we're introducing a real Dragon Walk souvenir project...
Have you ever seen or heard of Aomori's "Nokkedon" on TV, in magazines, or on social media? This time I came to Aomori, so I've never had a "nokkedon" in my first life...
The naming is unique, and it is a rather adorable and delicious sweet. Two of the most representative local sweets of Yamagata Prefecture are Karakara Senbei from the Shonai region and Milk Cake from the Inland Oki region. Well...
Konjac guards, guards? What is that? This is a konjac specialty store located in Kamiyama City, Yamagata Prefecture. Konjac is a rare ingredient in Japan, and is made from konjac...
