Tohoku Rokken Trivia Media NEFT
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Iwate Senbero

Introducing Senbero Bars in Hanamaki, Kitakami, Oshu, and Ichinoseki connected by the Tohoku Shinkansen! [...

The Tohoku Shinkansen, south of Morioka City in Iwate Prefecture, has four stations: Shinkamaki, Kitakami, Mizusawa Esashi, and Ichinoseki from the north, each of which is not only local residents, but also tourists from outside the prefecture and business...

Daiwa ConsilioDaiwa Consilio2023.10.25

Morioka Senbero

Morioka City, the largest senbero paradise in the northeastern north, will attract 5 senbero bars where locals gather! [Iwate...

Morioka City was selected as the second most popular city in the world, with the "52 places to visit in 2023" published by the New York Times in January 2023, and has many "stops to visit in 2023" and has been selected as the world's second most popular city in the city.

Daiwa ConsilioDaiwa Consilio2023.10.20

Akita Senbero

Three popular senbera bars in the Kawabata area, a long-established downtown area in Akita City! [Akita Prefecture]

The Kawabai area in Akita City, once considered the largest Chinese town in Tohoku, is said to have significantly reduced the number of people walking around Akita Station in recent years, despite the fact that the area around Akita Station has become a bustling downtown area...

Daiwa ConsilioDaiwa Consilio2023.10.19

Hachinohe Senbero

Recommended Senbero bar in Hachinohe City, where Yokocho culture flourishes! [Aomori Prefecture]

Hachinohe City is the core city of about 216,000 people on the Pacific side of Aomori Prefecture, but as it is a prosperous fishing port and has many restaurants aimed at fishermen, it is said that the downtown area is lively for its population...

Daiwa ConsilioDaiwa Consilio2023.10.17

Hirosaki Senbero

Introducing recommended restaurants in Hirosaki City, where unique senbero bars are mixed together! [Blue...

Hirosaki City, with a population of 300,000, was the first city in Japan to implement the city during the Meiji Restoration, is a castle town known as one of Japan's leading apple production areas. This town is filled with wonderful colors in the four seasons, and in spring it blooms all over the vast fields...

Daiwa ConsilioDaiwa Consilio2023.10.12

Try out the "original egg sake" arrangement of Sendai Castle Town's flavor! What's that taste like? [Miyagi Prefecture]

Did you know that Sendai City, Miyagi Prefecture has a traditional egg sake that has been around for over 100 years? This time, we will introduce the history and meaning of the original egg sake produced and sold by Katsuyama Sake Brewery, which has been in business for over 320 years...

NEFT Editorial DepartmentNEFT Editorial Department2023.04.24

[Yamagata Prefecture] Really 0% alcohol⁉ Tohoku's first mocktail specialty store "LiFE...

Mocktail, an authentic non-alcoholic cocktail that can be enjoyed by people who don't like alcohol, is attracting attention worldwide. This time, we will be introducing the first mocktail specialty store in Tohoku, "LiFE" in Yamagata City, Yamagata Prefecture...

nakanaka2022.12.22

Giant Akita dog at Akita Station

[JR East Pass Trip: Part 2 of Day 1] Walking around Akita City on the first day and enjoying delicious local sake...

Tohoku Rokken Trivia Media NEFT [JR East Pass Trip: First Day Part 1] On the first day, we went to Morioka in the morning to the samurai residence in Kakunodate! https://jp.neft.asia/archi...

editorial staffeditorial staff2022.11.11

Aizu Tajima Gion Festival

The Aizu Tajima Gion Festival is famous for Japan's number one bride line [Minami Aizu Town, Fukushima Prefecture]

Known for the Aizu Tajima Gion Festival, Aizu Tajima was once a bustling post town on the Shimotsu Kaido (Aizu Nishi Kaido), which connected Nikko to Aizu Wakamatsu, the center of the Aizu region. ...

NORIJUNNORIJUN2022.10.06

[Sagae City, Yamagata Prefecture] "Cherry Land Sagae" sells cherries all season...

Cherries are Yamagata's most representative fruits in the fruit kingdom of Yamagata. This time, we will be enjoying original sweets made with Yamagata's specialty products and delicious ingredients, including cherry...

nakanaka2022.09.15

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[Shiraishi City, Miyagi Prefecture] Specialty gourmet food around Shiroishi Castle! Feel the history of Shiroishi through food...
"Place names with doors" from 1 to 9 [Fourth door edition] Where was the legendary four doors...
Yokote's history and current cityscape, which has been the setting for many conflicts [Akita Prefecture]
Gold block
The legend of the golden buried gold of the Fujiwara clan of Oshu! What is Mt. Kinji in Hiraizumi? [Iwate Prefecture]
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