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This site is an online media that delivers all sorts of trivia about the six Tohoku prefectures, from sightseeing and gourmet spots to local customs, history, and more
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Miyagi Prefecture

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Amazake

[Miyagi Prefecture] Enjoy delicious Amazake from the rice-producing region!

Miyagi Prefecture is famous for its rice. According to statistics from 2015, Miyagi Prefecture ranks eighth in terms of cultivated land area in Japan. Of that, Miyagi boasts the fourth-largest area of ​​rice paddies in the country. Such a rice-producing region...

Chimon2017.02.03

A custard pudding-like drink

[Miyagi] A 300-year-old traditional egg sake that's never sold anywhere else

Have you ever heard the saying, "If you catch a cold, drink egg sake?" Egg sake has been a popular household remedy, but in Sendai, the authentic egg sake of the Date clan, which has been enjoyed since the Edo period, is still being drunk...

Chimon2017.02.02

Housewife's Shop Saichi

Local supermarket Shufu no Mise Saichi sells 20,000 Akiu Ohagi rice balls a day!? [Miya...

There are three things I would like you to try when you visit Sendai. One is "Zunda Shake," the other is "Beef Tongue Set Meal," and the last is "Akiu Ohagi." Akiu Ohagi in particular is a little-known dish...

Chimon2017.02.01

Sendai Shiro

Did the God of Fortune really exist? The Legend of Sendai Shiro! [Sendai City, Miyagi Prefecture]

Did you know that Sendai once had a god of fortune? His name was Sendai Shiro. Even today, there is no end to the number of stores that display his picture in hopes of sharing in his blessings. What kind of...

Chimon2017.01.24

Donto Festival: A traditional New Year's event [Miyagi Prefecture]

When the sound of bamboo bursting in the flames echoes through the shrine grounds, the people of Miyagi Prefecture are reminded that a new year has begun. The Matsutaki Festival is held at Osaki Hachimangu Shrine amid the cold air. Dressed in warm clothing,...

Chimon2017.01.16

Wake Up, Girls!

"Wake Up, Girls!" is an idol anime set in Sendai

Wake Up, Girls! is an idol anime set in Sendai. Idol anime generally depicts the glorious image of idols, but Wake Up,...

Chimon2017.01.12

Zao egg pudding

Mori no Mebuki Tamagoya in Zao Town, a famous shop in Miyagi Prefecture, the prefecture of puddings

Did you know that Miyagi Prefecture is one of Japan's leading pudding prefectures? According to a 2014 survey, Miyagi Prefecture ranked second in pudding consumption in the nation. It was the second most pudding-loving prefecture in Japan.

Chimon2016.12.29

Anpanman and children

Sendai Anpanman Children's Museum & Mall

The Sendai Anpanman Children's Museum & Mall is a new tourist attraction located at the east exit of the ever-growing Sendai Station. It is an experiential museum where children can experience the world of Anpanman...

Chimon2016.12.26

Musubimaru

[Miyagi Prefecture] Recommended Sendai Souvenir! Discover the Charm of Musubimaru, the Local Mascot!

Musubimaru is the local mascot representing Miyagi Prefecture. He is currently the section chief in charge of tourism promotion for Sendai and Miyagi at the Sendai-Miyagi Tourism Campaign Promotion Council Secretariat, but what kind of character is he?.

Chimon2016.12.20

We've gathered together some of Sendai's most popular pancake shops!

Sendai Station has been developing rapidly recently! We've gathered some of the most popular pancake shops in the area! Which pancakes do you like? 38mitsubachi...

NEFT Editorial DepartmentNEFT Editorial Department2016.12.19

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