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traditional events

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4 Power Spots in Morioka City! History Buffs Must Visit! [Iwate Prefecture]

The history of Morioka City dates back to the Heian period, when Shogun Sakanoue no Tamuramaro built Shiba Castle. During the Nanboku-cho period, the Nanbu clan of Sannohe (Sannohe Town, Aomori Prefecture), which was connected to the Kai Genji clan,...

DaiwaConsilioDaiwaConsilio2023.07.04

Is Uesugi Yozan praying for rain? Yonezawa Atago Shrine also has a performing arts shrine within its grounds. In the background, you can see the famous...

In Yonezawa City, Yamagata Prefecture, there is the ancient and prestigious Atago Shrine. The shrine is deeply revered, especially by residents of the surrounding area, and worship services and festivals are held on specific dates each year...

ikokeikoke2023.06.21

Kurokawa Noh

Kurokawa Noh is a Shinto Noh performance that has been developed independently by farmers for 500 years [Yamagata Prefecture]

At Kasuga Shrine in Kurokawa, Tsuruoka City, Yamagata Prefecture, at the foot of Mt. Gassan, Kurokawa Noh, a folk performing art that has been handed down as a sacred ritual by parishioners (farmers) for 500 years, is designated an Important Intangible Folk Cultural Property of Japan.

NORIJUNNORIJUN2023.06.13

Nagai, a former shipping town of the Yonezawa domain that prospered through shipping on the Mogami River (Yamagata Prefecture)

Nagai City, located in southern Yamagata Prefecture, was formed by the merger of one town and five villages - Nagai Village, Nishine Village, Hirano Village, Isazawa Village, and Toyoda Village - around the former Nagai Town, which developed during the Edo period thanks to boat traffic on the Mogami River.

NORIJUNNORIJUN2023.06.08

Oga Peninsula, Akita Prefecture: Meet the real Namahage! Namahage Museum and Oga Shinzan Folklore Museum...

What impression do you have of Namahage? I had the image of a scary demon who goes around to each house on New Year's Eve, threatening children by asking, "Are there any naughty children here?".

natsukinatsuki2023.06.05

[Date City, Fukushima Prefecture] A journey around the sacred mountain power spot, Reizan Town, Date City

Ryozen-machi, Date City, located in northern Fukushima Prefecture, is a town famous as a power spot. It's home to the sacred mountain and Ryozen Shrine, which have long been a place of deep religious faith, as well as the traditional Ryozen Taiko drumming...

natsukinatsuki2023.05.02

Check out all the cities and towns in Iwate Prefecture, the hometown of players Ohtani and Roki Sasaki...

As the weather warms up, it's the perfect season to travel to Iwate Prefecture. Iwate Prefecture is made up of 33 cities, towns, and villages, each with its own unique characteristics. If you're traveling to Iwate from outside the Tohoku region...

SatomioriSatomiori2023.03.23

The Kabuki stage "Omomo no Butai" in Minami-Aizu

Tour the precious cultural assets remaining in Minamiaizu, the southern part of the Aizu region [Fukushima Prefecture]

Minamiaizu County, consisting of the towns of Shimogo, Minamiaizu, Tadami, and Hinoemata, is located in the southern part of the Aizu region of Fukushima Prefecture, an area comparable to the size of Kanagawa Prefecture.

NORIJUNNORIJUN2022.12.15

Giant Akita dog at Akita Station

[JR East Japan Pass Trip: Day 1, Part 2] First day's accommodation: A stroll around Akita City and some delicious local sake...

Tohoku Rokken Trivia Media NEFT [JR East Pass Trip: Day 1, Part 1] On the first day, we started with a morning stroll in Morioka and then headed to the samurai residences of Kakunodate! https://jp.neft.asia/archi...

Editorial staffEditorial staff2022.11.11

Aizu-Tajima Gion Festival

The Aizu-Tajima Gion Festival, famous for Japan's largest bridal procession [Minamiaizu Town, Fukushima Prefecture]

Known for the Aizu-Tajima Gion Festival, Aizu-Tajima was once a bustling post town on the Shimotsuke Kaido (Aizu-Nishi Kaido) road, which connected Nikko to Aizu-Wakamatsu, the center of the Aizu region.

NORIJUNNORIJUN2022.10.06

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  • Craft beer
    [Craft Beer in Sendai City and Southern Miyagi Prefecture] 5 New Breweries...
  • [Miyagi Prefecture] What is the "Zunda" in Zunda Mochi? Learn about its origin and deliciousness!
  • Characterized by its refined sweetness! What is Akita's specialty "morokoshi"? [Akita Prefecture]
  • "Grilled Squid Street" is famous for its squid curtains! The concentrated flavor attracts many repeat customers...
  • British toast packaging
    Is British toast a local food? Discover the charm of local bread! [Aomori Prefecture]
  • What is the natto mochi that is so delicious that Miyagi residents mistake it for a national favorite?
  • Shirakawa Ramen
    The exquisite soy sauce soup that fills your mouth! What is the appeal of "Shirakawa Ramen"? The popular...
  • Enjoy these 3 deliciously flavorful local sakes with your hotpot! [Fukushima Prefecture]
  • Akita dog
    Akita dogs are a Japanese treasure! The Akita Dog Preservation Society in Odate City strictly manages their bloodlines [Akita Prefecture]
  • "The Former Nine Years' War Scroll" (Important Cultural Property, National Museum of Japanese History) Source: Wikipedia
    [Series 1: The Zenkunen War and the Gosannen War] Why did the Oshu Wars occur at the end of the Heian period?.
  • The Narrow Road to the Deep North 7
    [Series: Following the Narrow Road to the Deep North ⑦] The journey is finally coming to an end, from Dewa to Uzen, and then to the north...
  • Futodama no Mikoto appears in the second act, "Hoheimai"
    Sakaki-ryu Aoma Kagura at Aoma Shrine | A venerable Kagura dance performed in Kyoto [Sen...
  • Kokusekiji Somin Festival, one of Japan's three most unusual festivals, lasts from late into the night until the morning (Iwate Prefecture)
  • The Legend of Benbeko Taro
    Myoken Shrine (Yamagata Prefecture) - home to the legend of Benbeko Taro, a fierce battle between a dog and a raccoon dog
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  • Chaguchagu Umako (2025.06.14)①
    "Chagu Chagu Umako," a traditional early summer event in Iwate, is a...
  • Ioji Temple's main gate
    Ioji Temple, the family temple of the Sato brothers Tsugunobu and Tadanobu, two of Yoshitsune's four heavenly kings, and their families [Fukushima Prefecture]
  • Nakanozawa Kokeshi Doll Exhibition
    Encounter unique "Takobozu" dolls. The "Nakanosawa Kokeshi Exhibition" is being held at the Urabandai Kogen Hotel...
  • "Toshi" and "Kaishi," sake brands inspired by Date Masamune and his eldest son, Date Hidemune. © Meimon Sakai Co., Ltd
    The connection between Date Masamune and his eldest son, Hidemune, is reflected in Japanese sake. "Toshi" and "Kaishi" connect Sendai and Uwajima...
deer dance
Date and Nanbu folk performing art "Shishiodori" | Sasara Hall closure project on-site report [...
The Jigokudani (Hell Valley) walking trail in Onikobe! The rising steam and geysers create a truly hellish scene! ...
A panoramic view of the Oyasukyo Great Fountain
Koyasu Gorge Geyser | The sight of steam erupting from everywhere is like something out of a movie...
Sakaida watershed
To the Sea of ​​Japan? To the Pacific Ocean? The "Sakai-da" water divergence point of the Ou Mountains, visible in the lowlands...
Traditional Family Portrait
30 Surnames with Roots in Iwate Prefecture's Prestigious Families
Nishikicho Toramai (Kamaishi City)
Sanriku performing arts come together! Sanriku International Arts Festival 2025 "Kazumu" Photo Le...
2025.07.22 Aizu-Tajima Gion Festival_Japan's No. 1 Bridal Procession
[Photo Report of Aizu-Tajima Gion Festival: Part 2] The longest bridal procession in Japan...
The Nanbu and Date Domain Border Tomb at Michinoku Folk Village
Take a stroll through the quintessential Japanese landscape at Michinoku Folk Village, an open-air museum featuring ancient architecture...
Katanuma
What is Katanuma? | A lake in the Naruko Onsen area with extremely high acidity, where even fish cannot live...
The Mogami family crest at the entrance to Kozenji Temple
Kozen, the family temple of Mogami Yoshimitsu, who established the largest territory of the Mogami clan with 570,000 koku of land in Dewa, is located here.
The facial expressions of Tsugaru Kokeshi dolls
Tsugaru Kokeshi – The youngest of the 12 styles, a traditional kokeshi doll originating in the Taisho era...
Yamagata's famous confectionery "Noshiume"
Yamagata Prefecture: Did the famous Japanese sweet "Noshiume" have its roots in a tonic?
The "Great Stone of Arahabaki-no-Okami" at Tannaiyama Shrine
Tannaiyama Shrine | An ancient Japanese shrine with a megalith dedicated to the god Arahaba-no-Okami as its sacred object...
Sawame Lion Dance (Morioka City)
Sakurayama Shrine | Photo report of the joint local performing arts dedication (October 12, 2025) [Iwate...
The Nekozuka Kofun Cat Festival, a huge cat festival for cat lovers, and its legends [Miyagi Prefecture]...
The shrine and explanatory sign of Arahagihaba Shrine (Iwadeyama, Osaki City)
Arahagihaba Shrine in Iwadeyama | Has it been enshrined for 2,000 years? Its name is even etched into the place name...
Tsugaru Kokeshi dolls at Shin-Aomori Station
[JR East Pass Trip: Day 3] Recharge at home and take a day trip to Aomori...
Statue of Kimiyuki Sanada Yukimura
Three historical sites connected to the Date clan's vanguard, "Oni Kojuro," Katakura Shigenaga, and Sanada Yukimura...
Aizu Eastern Army Cemetery "Amidaji Temple"
The Aizu clan's war dead burial ground and the grave of Shinsengumi member Saito Hajime are located here.
Kasha cat kokeshi doll (close-up)
Kasha Cat | A legend of a shape-shifting cat and a yokai kokeshi doll from Mishima Town, Oku-Aizu [Fukushima Prefecture]
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